Inflow Insights

SEPTEMBER 5, 2019

In this post, we will break down what a best-in-class eCommerce homepage looks like, according to our conversion optimization best practices research. Below Nordstrom and Room & Board show good examples of exposing shopping categories on a mobile homepage. eBags product recommendations on mobile: Desktop.

Conversion Optimization 87

Conversion Optimization eCommerce Live Chat Merchant Services 87

UpSellIt

FEBRUARY 22, 2024

We’re a leading conversion optimization partner and we create hyper-personalized solutions to increase conversions, order values, customer loyalty, and more. The most common types of recommendations are upsells, cross-sells, downsells, and bundles. Ready to Get in on Upsellit’s Website Experience?

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Conversion Optimization Recommendation Customer Loyalty Merchant Services 137

Kissmetrics

APRIL 5, 2021

For example, if you type in, “Las Vegas weather”, you’ll see a listing like this: Google’s pulling the data from weather.com, but there really isn’t a need for you to click on over to weather.com. I recommend that you focus on what you can control versus worrying about what you can’t, such as Google’s future plans or random algorithm updates.

SEO 362

SEO Mobile Conversion Optimization Recommendation 362

BigCommerce

SEPTEMBER 26, 2017

And while you’re spending time and resources optimizing your homepage, you’re neglecting your other landing pages. Let’s look at the structure of visitors on an ecommerce site, for example. Here, we have a landing page report displaying the main metrics – bounce rate, conversion rate, visit duration, etc.

Shipping Costs 419

Shipping Costs Payment Services Gifts Social Media 419

Retail TouchPoints

JULY 4, 2022

It’s highly recommended that your ecommerce brand migrate your accounts as quickly as possible to retain year-over-year data and confirm proper account setup. For posterity’s sake, we recommend continuing to track your data through UA until its end next summer. Common Google Analytics Errors for ecommerce Accounts.

eCommerce 250

eCommerce SEO Events Recommendation 250

UpSellIt

APRIL 24, 2024

The Coupon Experience: For home and decor brands who offer discounts, this collection of solutions helps to prevent coupon cannibalization from 3rd party extensions, optimize discount strategies, and reduce checkout abandonment caused by failed codes. Here are examples of how each experience can greatly benefit home and decor marketers.

Shipping Costs 78

Shipping Costs Recommendation Comparison Shopping Blog 78

Kissmetrics

NOVEMBER 22, 2021

And I wouldn’t recommend going after a niche. Companies that raised money a long time ago from VCs such as Google, Facebook, Airbnb, Apple… and the list goes on and on… are all examples of companies that go after big markets. A great example of this is my latest company, NP Digital. VCs don’t fund “niches”. a niche).

Magazine 291

Magazine Conversion Optimization SEO Marketing 291

Kissmetrics

JANUARY 21, 2021

Additionally, a lot of people do not use the power of hyperbolic discounting in conversion optimization. For example, if you had to choose between $50 now or $100 in 6 months, you’re most likely going to take the $50 today. For example, most will opt to take $100 in ten years over $50 in nine years.

Reference 267

Reference Payment Services Conversion Optimization Gifts 267

Inflow Insights

FEBRUARY 3, 2022

So, how can you optimize your checkout process to make that sale and simultaneously increase your average order value (AOV)? Every year, our conversion optimization teams analyze leading eCommerce sites across dozens of categories to identify the best practices for customer conversions. Estimated” is the key word here.

eCommerce 114

eCommerce Shipping Costs Shopping Carts Shipping 114

UpSellIt

FEBRUARY 26, 2024

Upsellit is a leading conversion optimization partner and we help brands collect new-to-file leads, recover lost sales and boost customer loyalty. But there are other ways to optimize your brand! Let’s begin by shedding light on the driving force behind the Remarketing Experience Solution.

Customer Loyalty 111

Customer Loyalty Conversion Optimization Shopping Carts Technology 111

CPC Strategy

MARCH 29, 2024

Recommended bidding tactics for maximizing efficiency: Set your line-item optimizer to Revenue for the highest return on ad spend (ROAS) or to Conversions for the lowest Cost per Order (CPO). Let’s take a look at the latest best practices for strategies such as maximizing efficiency or driving sales revenue.

Conversion Optimization 85

Conversion Optimization Recommendation Games Operations 85

Groove

MARCH 16, 2020

For example, if your brand wrote a blog about a certain topic, a great call-to-action to put at the bottom of the blog would be a button to view an eBook, how-to guide, etc. By improving visibility on search engine results pages, you'll see an increase in website traffic, brand awareness and conversion. Tip Sheets. How-To Guides.

Marketing 329

Marketing Social Media SEO Blog 329

UpSellIt

JANUARY 8, 2024

The Coupon Experience: For fashion and apparel brands who offer discounts, this collection of solutions helps to prevent coupon cannibalization from 3rd party extensions, optimize discount strategies, and reduce checkout abandonment caused by failed codes. That’s where our AI-driven recommendation engine comes to the rescue.

Apparel 78

Apparel Fashion Recommendation Shipping Costs 78

UpSellIt

SEPTEMBER 8, 2023

Up to 46% of shoppers purchased more with AI-recommendations. Use AI-Driven Recommendations to Drive Product Discovery Cyber 5 can feel overwhelming for consumers. Presenting dynamic, AI-driven product recommendations can help shoppers quickly find similar items or allow them to discover new products they may not have been looking for.

Marketing 132

Marketing Shipping Costs Recommendation Social Media 132

Wiser

NOVEMBER 1, 2023

The Role of Remarketing in Conversion Rates Remarketing is a digital marketing strategy that operates on a simple principle: remind your potential customers about your offerings and nudge them to complete their transactions. Moreover, remarketing ad campaigns can be tailored based on the user’s behavior, increasing their effectiveness.

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Customer Customer Retention Shopping Carts Conversion Optimization 146

Kissmetrics

MARCH 12, 2018

Personalization and customization are frequent topics in conversion optimization. Product recommendations based on behavior. Product recommendations and fast search for related products by image (or image uploads). Mobile checkout optimization. Holiday Conversion Tips for 2018.

eCommerce 185

eCommerce Shipping Costs Payment Services Conversion Optimization 185

Inflow Insights

DECEMBER 3, 2019

In the experience of eCommerce businesses we’ve spoken to, there are three main use cases that both Monetate and Certona can handle well, these include: Product recommendations. Content recommendations (and content personalization). As mentioned, Monetate is best known for its testing and optimization capabilities.

eCommerce 144

eCommerce Recommendation Management Customer Experience 144

Kissmetrics

SEPTEMBER 24, 2020

Because that’s exactly what Conversion Optimization does for you. The professional CRO Consultant is going to optimize your funnel to the very last bit. Say for example your sales funnel is driving the most sales for your business. We recommend NP Digital as it is the best marketing agency when it comes to SEO and CRO.

Social Media 363

Social Media Webinar Conversion Optimization Marketing 363

BigCommerce

MAY 25, 2018

You’ve heard about the simplest examples of A/B testing like changing button colors and calls to action. We’re going to give you a detailed look at A/B testing, why you should do it, some examples, how it works, what you can test with it, when to use it, and much more. A hugely powerful recommendation engine. 1-click ordering.

eCommerce 338

eCommerce Shipping Costs Improvements Conversion Optimization 338

UpSellIt

AUGUST 26, 2022

During last year’s BFCM , as much as 46% of shoppers purchased more with UpSellit’s product recommendation engine. By leveraging free shipping, our clients saw conversion rates as high as 74%. Urgency messaging inspired conversion rates as high as 49%. Use AI-Driven Recommendations to Drive Product Discovery.

Shipping Costs 118

Shipping Costs Marketing Recommendation Social Media 118

FastSpring

SEPTEMBER 16, 2021

In my conversations with software developers and technical founders over the years, I’ve heard how complicated these tech stack choices are to make. For example, at FastSpring, we have a lot of data about online shopping carts. Conversion optimization options? Is it the interface? Integrations? The API documentation?

Payment Services 138

Payment Services Merchant Services Payments ACH 138

BigCommerce

DECEMBER 20, 2017

Let me give you an example: 2017 has been the year of Facebook Advertising. As a result, many experts are recommending alternate approaches to success for 2018. Here are the top 19 ecommerce growth strategies recommended by Internet Retailer 1000 brands and the experts that advise them, in order of priority.

eCommerce 419

eCommerce Shipping Costs Social Media BigCommerce 419

BigCommerce

JUNE 27, 2017

Using conversion optimization techniques and methods, it is possible to identify the areas of your site that affect credibility. For example, a visitor may want to find a product to buy on your website. For example: How long do they watch a product video? An example of non-personalized page. Keep the site updated.

Improvements 275

Improvements eCommerce Payment Services Merchant Services 275

Inflow Insights

DECEMBER 8, 2021

We recommend auditing specific aspects at different times, to align with varying development cycles and allow for continuous improvement. We recommend conducting this audit at least once every 12 months. (In If you’re not experienced with technical SEO, we recommend hiring an agency to complete this step. Technical SEO Audit.

Improvements 106

Improvements Marketing PPC SEO 106

Ecommerce Platforms

NOVEMBER 10, 2022

For example, you might design a funnel to entice customers who haven’t engaged for a while with generous coupons and informative emails. SellKit has a drag-and-drop sales funnel builder and plenty of mobile-optimized sales funnel templates. SellKit allows you to optimize the checkout process with upsells and product recommendations.

Payment Services 197

Payment Services Payments Shipping Costs WooCommerce 197

Inflow Insights

NOVEMBER 26, 2019

In this article, we detail each step of our eCommerce site personalization process, using various eCommerce personalization examples throughout. . Ours is no different, but let’s use some examples to get a sense of how this works. To use a specific example, one client we have, Mountain House , sells freeze dried food.

Other 154

Other eCommerce Apparel Download 154

Ecommerce Platforms

OCTOBER 28, 2021

Here are some examples of common Collection/Category pages: T-shirts. After that, you can get more creative with collections that recommend specific items, showcase promotions, or guide people in combining multiple products for certain purposes. Bestsellers and other recommendations within the collection. Best Sellers.

Payment Services 245

Payment Services Merchant Services Payments eCommerce 245

Inflow Insights

JANUARY 7, 2020

We recommend that every online store add a secure trust badge like TrustedSite to see what happens and test it against other badges. Note: We’re experts at testing for small adjustments that can increase conversion rates on your eCommerce website. Trust” is something that we recommend eCommerce stores work on continuously.

eCommerce 104

eCommerce Payment Services Conversion Optimization Recommendation 104

BigCommerce

APRIL 12, 2017

Once you hit that and are doing all 28 of the below effectively, then you can move onto more advanced conversion rate tactics. How do you calculate conversion rate for an ecommerce website? A quick example: If your online store is getting 5,000 visitors and 50 conversions for a set period, that means your store’s conversion rate is 1%.

eCommerce 419

eCommerce BigCommerce Shipping Costs Payment Services 419

Kissmetrics

NOVEMBER 1, 2017

All of this makes conversion optimization testing a pivotal consideration for any business with ambitions of growth. The recommended practice is to run each experiment for at least a month (or until the test reaches significance and/or covers a few buying cycles) to ensure valid test results. Why would it take two years?

eCommerce 209

eCommerce Conversion Optimization Document Improvements 209

Kibo

JUNE 8, 2021

adidas Group’s Marco Fazio and Charmaine Amsler (Senior Manager and Associated Manager of Conversion Optimization respectively) spoke at Contentsquare’s latest CX Circle event on the importance of leveraging AI and data science for ecommerce brands. But we recommend testing as much as possible. Reebok’s Key Takeaways.

X-cart 62

X-cart Conversion Optimization Demo Recommendation 62

Inflow Insights

SEPTEMBER 19, 2019

The main issue is this: Conversion rate changes over time are far more influenced by traffic channel mix than by improvements to the site. To avoid this error you need to measure conversion rate by channel, seasonality, device, and more. . Case Study 1: Site Updates That Appear to Have Lowered Conversion. Traffic Channel Mix.

Channel 60

Channel Conversion Optimization SEO Mobile 60

Inflow Insights

OCTOBER 27, 2021

Evaluate conversion rates by channel. There’s no “one ring to rule them all” in conversion optimization. In this blog, I’ll explain how to do so, using two previous clients as examples. Want our eCommerce conversion rate optimization team to help you through this process? Let me walk you through an example.

Channel 113

Channel Mobile eCommerce PPC 113

Store Growers

MARCH 6, 2023

Optimized targeting in Google Ads is a perfect example of this, especially when contrasted with options like audience expansion targeting that allow marketers to define ad audiences manually. In this article, we will discuss optimized targeting: what it is, how it works, and how to use it.

Conversion Optimization 91

Conversion Optimization Improvements Other Customer 91

RTP blog

APRIL 26, 2019

Amazon’s returns policy, for example, is extremely generous and open to all kinds of abuse by customers, but it is a major factor in Amazon’s reputation as one of the easiest and safest ways to buy online. If your customers can get excellent advice and product recommendations from your staff in-store, why don’t they also get this online?

Live Chat 150

Live Chat Payment Services Mobile Improvements 150

Inflow Insights

JANUARY 15, 2020

We’ve seen several eCommerce marketing articles that recommend dozens of “key” performance indicators at once. Given that each business is unique, the core concept we recommend is constant, strategic improvement. We’re not throwing our hands up in the air and saying that conversion rate doesn’t matter as a performance indicator.

PPC 162

PPC eCommerce SEO X-cart 162

SellBrite

APRIL 8, 2019

Establishing Credibility with a Trust Badge Increases Conversion Rate by 32% , from VWO. The most effective ecommerce business owners understand that product-page conversion optimization often comes down to one thing: psychology. Displaying reviews can increase conversion rates by 270%. Source: VWO. Source: Beardbrand.

eCommerce 166

eCommerce Mobile Shipping Costs Shopify 166