Remove Customer Data Remove Customer Experience Remove Improvements Remove Strategy
article thumbnail

How Retailers can use Digital Product Strategy to Improve CX and Fuel Growth

Retail TouchPoints

The real opportunity lies in using your digital product strategy as a way of improving the customer experience (CX) and finding new growth opportunities. Use Existing Data and Research to Find New Revenue Streams Launching a new revenue stream can be costly, risky and time-consuming.

article thumbnail

7 Targeted Retail Strategies for Revenue Growth and Margin Improvement

Retail TouchPoints

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Contentsquare CMO Reveals Why Brands’ Best Acquisition Strategy is a Retention Strategy

Retail TouchPoints

Have mechanisms in place to guide and support customers throughout their journey, and create content that is clean, digestible and informative.” Pitié walked through key takeaways from the report and how these data points should influence brands’ ecommerce strategies moving forward. Rage clicks are present in 5.5% of all visits.

article thumbnail

How to Upgrade Stale Customer Experiences

Retail TouchPoints

Customer experience and employee experience live in two different acronyms, CX and EX. A recent Forrester survey report found that companies that provide connected experiences between CX and EX report dramatic benefits around innovation, cost reduction, revenue growth, customer experience and digital transformation.

article thumbnail

Top 4 Strategies for AI-Powered Profitability

Retail TouchPoints

Competitive pricing is a key strategy to build customer loyalty and increase sales. By using AI to calculate prices based on market demand and other market conditions, you can ensure that you’re offering the best value to your customers. This can help improve customer loyalty and help you stand out from competitors.

article thumbnail

Your ID-POS are a Data Treasure Trove: How to Leverage them to Drive Customer Experiences

Retail TouchPoints

And we push the limits using high-performing feature engineering technology that can successfully manage Big Data data marts, provide visibility for business intelligence users and guide marketing campaigns. But the wrong combinations, and not aligning technology with business strategies, can erode value by over $1.5

POS 230
article thumbnail

Kroger Employs New Gen AI Tool to Enhance Marketplace Listings

Retail TouchPoints

The digital marketplace solution from Intelligence Node — which is powered by generative AI and real-time data capture — generates comprehensive product listings and ratings for customers while also providing custom, data-rich insights to guide a company’s marketing strategies.