Omnisend

JANUARY 6, 2021

Optimizing an ecommerce marketing strategy can seem like a daunting task these days. Sure, every ecommerce business is different, but there are certain key areas that, when optimized, are guaranteed to boost the marketing performance and revenues of any retailer, large or small. Reading Time: 8 minutes.

eCommerce Marketing 179

eCommerce Marketing eCommerce Marketing Live Chat 179

Groove

SEPTEMBER 1, 2020

Integrating SMS Marketing with a tool like Klaviyo helps businesses maximize opportunity when sending out text messages. Klaviyo is a data science company that focuses on making personalized content through data-driven decision making. Klaviyo SMS. They are: Welcome series.

eCommerce Marketing 370

eCommerce Marketing Social Media Mobile eCommerce eCommerce 370

Groove

AUGUST 18, 2020

Many successful online businesses today leverage eCommerce marketing tools to grow their brand and achieve their business goals. In this blog, we're diving into the features, pros and cons of both Klaviyo vs. MailChimp to help you determine the best eCommerce tool for your business's needs. Real-Time Customer Data.

Merchant Services 370

Merchant Services Shopify Subscription Multi-channel 370

ESW

SEPTEMBER 3, 2018

Accenture reports a compound annual growth rate of nearly 30 percent from 2014 to 2020 for cross-border eCommerce. According to Jenna Vassallo at Forrester, cross-border purchases will make up 20 percent of the worldwide eCommerce market by 2022. The popularity of cross-border eCommerce is on the rise.

Customer Data 60

Customer Data eCommerce Customer Consumer 60

Optimizely

FEBRUARY 10, 2021

With an activated Customer Data Platform, like Zaius, brands have the ability to capture all the historical browsing and abandonment behavior of their shoppers and act on these behaviors with true 1:1 personalization. Want to learn more about how Zaius can help your brand grow by delivering relevance across the entire customer journey?

Gifts 195

Gifts Recommendation Shopify Reference 195

Groove

APRIL 16, 2024

Salesforce Commerce Cloud also offers a deep integration with Salesforce's customer relationship management (CRM) platform. This allows eCommerce store owners to unify customer data, insights, and interactions across sales, marketing, and customer service channels.

BigCommerce 364

BigCommerce Magento Multi-channel Shopify 364

Groove

NOVEMBER 17, 2020

Investing in an eCommerce marketing tool helps businesses attract, engage and delight customers at every stage of the buyer's journey. Improve your email marketing strategy and exceed customer expectations with a tool that best fits your eCommerce needs. Data Science & Reporting.

BigCommerce 368

BigCommerce Social Media Customer Data Recommendation 368

Omnisend

MAY 15, 2020

Also, suggest a few simple, actionable ways to increase sales via the rollout of effective marketing initiatives. Business Bottleneck 1: Too Much Data and Too Little Time. Are you facing a problem of plenty when it comes to customer data? Struggle to go live with marketing campaigns powered by fresh consumer insights?

eCommerce Marketing 78

eCommerce Marketing eCommerce Marketing Demo 78

Retail TouchPoints

JULY 29, 2020

Ready to grow even further, the company launched a digital transformation to swap out its legacy systems, advance customer knowledge through data and provide a truly omnichannel customer experience. Digital Transformation Required Building Trust In Burton’s Data. Store Associates Gain Access To Up-To-Date Data.

Omnichannel 273

Omnichannel eCommerce POS Operations 273

Groove

MARCH 5, 2024

Klaviyo Klaviyo is widely considered to be the ultimate eCommerce marketing platform. If you have an eCommerce store, Klaviyo is the tool best suited for your needs. Particularly, eCommerce sellers with physical products will find Klaviyo will meet their initial needs while also helping them scale their online stores.

Live Chat 300

Live Chat eCommerce Platforms WooCommerce Shopify 300

Optimizely

NOVEMBER 2, 2017

Every marketing communication — from emails to ads to web push — should aim to drive urgency in your buyers. Building a sense of urgency into your ecommerce marketing could even be the difference between hitting your revenue goals this quarter and missing them entirely. Discount Abandoned Carts.

eCommerce Marketing 170

eCommerce Marketing Marketing eCommerce B2C 170

365 Retail

MARCH 10, 2024

The integration of AI in e-commerce is set to streamline and automate various processes with chatbots and virtual shopping assistants providing instant customer support. Businesses prioritising customer-centric approaches and leveraging innovative technologies will thrive in the competitive e-commerce market.

eCommerce 104

eCommerce Payment Services Payments eCommerce Marketing 104

Onilab User Guides

DECEMBER 21, 2018

Hackers Use Your Security Holes to Steal Customer Payment Details. Depending on where you get your data from, Magento owns from 14 to 20% of the e-commerce market. Magento has been named a leader in the Forrester Wave: B2B Commerce Suites For Midsize Organizations, Q3 2017 [link] pic.twitter.com/dEaxKYI8Ga.

Payment Services 45

Payment Services Merchant Services Payments Magento 45

Groove

JULY 21, 2020

Choosing which eCommerce marketing tool to invest your time and money into is not an easy decision. Klaviyo is an email marketing tool designed specifically for eCommerce businesses. Easily import customer data into Klaviyo, and use it to personalize your content and campaigns.

eCommerce 370

eCommerce Merchant Services eCommerce Marketing Customer Loyalty 370

Retail TouchPoints

JULY 28, 2023

Digital advertising is designed around ecommerce; all ad platforms are built ‘ecom first.’ But few are going beyond the standard ROAS target and unlocking the full potential by using first-party data to train algorithms to ‘know’ what success looks like. To predict return rates, you need enough data to see a meaningful trend.

eCommerce Platforms 214

eCommerce Platforms eCommerce Technology Marketing 214

Onilab User Guides

JULY 12, 2019

E-commerce stores are one of the most popular targets for the hackers. With the rise of the cyber attacks, business owners should take action in securing their stores in order to protect the customer data and avoid huge money losses. For that, send the test emails before mailing to the actual customers. .

eCommerce Marketing 40

eCommerce Marketing eCommerce Marketing Social Media 40

Omnisend

MAY 4, 2021

For example, the Gatsby app integrates with Omnisend to capture the social context of their customers, providing ideas for who might be a good collaborator. . Whether using an influencer search tool or tapping into your own customer data, this groundwork helps you pinpoint some options. Do they work with any competitors?

eCommerce Marketing 113

eCommerce Marketing Marketing eCommerce Social Media 113

Optimizely

JUNE 23, 2020

(While that number might strike you as low, note that total retail sales include categories like grocery stores, motor vehicle and parts dealers, and gas stations where the role of ecommerce is minimal.) According to Statista , revenue in the ecommerce market is projected to reach $389,620 million in 2020. Statista: eCommerce.

Channel 195

Channel eCommerce Social Media Magazine 195

Digital Doughnut

MAY 25, 2022

In our last round of UX interviews (December 2021) with our more data-savvy clients (in the fashion ecommerce biz) one thing kept coming up: Detailed consumer insights from first-party customer data are becoming more and more valuable for new product design and sustainable marketing strategy.

Fashion 52

Fashion Marketing Consumer eCommerce Marketing 52

365 Retail

MARCH 10, 2024

The integration of AI in e-commerce is set to streamline and automate various processes with chatbots and virtual shopping assistants providing instant customer support. Businesses prioritising customer-centric approaches and leveraging innovative technologies will thrive in the competitive e-commerce market.

eCommerce 52

eCommerce Payment Services Payments eCommerce Marketing 52

FastSpring

OCTOBER 27, 2020

When you look at the ecommerce market as a whole, there has never been a better time to make a switch from marketplaces and app stores to a D2C business model. However, moving software sales to a D2C model takes careful planning.

Consumer 138

Consumer eCommerce Marketing Customer Data eCommerce 138

Omnisend

SEPTEMBER 18, 2018

We looked through our customer data from last year to see which subject lines worked the best so you can use Read more The post The Highest Converting Subject Lines For Black Friday Campaigns appeared first on Ecommerce Marketing Automation | Omnisend.

eCommerce Marketing 146

eCommerce Marketing Customer Data eCommerce Marketing 146

Optimizely

SEPTEMBER 21, 2017

Using a lead capture tool , your promotions are able to pull in additional data from your consumer beyond just the typical “name and e-mail” that is visible. When properly implemented, you can collect a wealth of data about your customer’s preferences, demographics, and most importantly, usable data for deeper segmentation.

eCommerce 246

eCommerce Reference Information Conversion Optimization 246

Groove

APRIL 29, 2022

What is SMS Marketing? With this uptick in cellular device usage, SMS marketing is a hot topic for eCommerce marketers. So, what exactly is SMS marketing ? SMS marketing stands for Short Message Service 一 or text messaging. It easily integrates with other marketing channels.

Merchant Services 195

Merchant Services Marketing Shopping Carts Shipping Costs 195

Optimizely

FEBRUARY 8, 2018

Every B2C marketer today is already investing in multiple channels, doing a million different things to drive revenue with creative marketing campaigns on Instagram , Google, Facebook, traditional email marketing campaigns, and more. Centralize your marketing data. Analyze performance by channel and campaign.

Multi-channel 186

Multi-channel Channel Marketing B2C 186

Optimizely

DECEMBER 5, 2017

By automating this high-touch marketing process, your ecommerce business can actually gain an advantage in the market, saving time and improving conversion rates. If you’re ready to stop overlooking lifecycle automation, here’s how to add it to your ecommerce marketing strategy. Use customer data to segment buyers.

eCommerce 150

eCommerce B2C eCommerce Marketing Channel 150

Optimizely

JUNE 8, 2020

If you’re a marketer, here are the questions that probably keep you awake at night: How do I find and isolate the right buyers that I want to sell to, out of a sea of thousands? The answers lie with your Customer Data Platform (CDP). How should I introduce my brand and my products to them? How do I convert them?

Customer 195

Customer Social Media Customer Data Events 195

UpSellIt

JULY 13, 2023

Data and Insights: Omnichannel retailing leverages customer data and insights to deliver personalized experiences, whereas multichannel retailing tends to analyze separately. By using an omnichannel approach, retailers gain valuable insights into customer behavior, preferences, and trends.

Omnichannel 101

Omnichannel Multichannel Payment Services Retail 101

Smile.io

MARCH 22, 2024

  Any loyalty program migration should have 3 phases —protect your data, reorganize your program structure, and promote your program. In these cases, the question quickly becomes—how do you migrate your customers, data, and entire rewards program to another provider? Data that needs to be securely protected. 

Customer Loyalty 83

Customer Loyalty Merchant Services Shopify Shipping Costs 83

Optimizely

FEBRUARY 21, 2019

We know data science can sound pretty intimidating. But in the ever-changing world of B2C and ecommerce marketing, it doesn’t have to be. In fact, there’s a real delight that comes with getting to know who your buyers are, as well as discovering insights in your data that could turn them into loyal customers for life.

B2C 30

B2C Webinar Marketing Customer Data 30

Optimizely

NOVEMBER 30, 2017

As a B2C marketer, you should be asking yourself hard questions like: What KPIs should we care about? How will you be analyzing customer data? What is really your biggest market competition? Here are my top 5 predictions for B2C marketing in 2018, tackling these questions to help you succeed in the coming year.

B2C 186

B2C Marketing Channel Customer Data 186

365 Retail

SEPTEMBER 26, 2023

Our team is in a strong position to support the rapidly growing European eCommerce market.” This in turn has improved their clients’ customer experience as they can provide assurance that their items will arrive on time, and clients benefit from seeing all delivery and customs data on one platform.

Beauty and Health 59

Beauty and Health Shipping Costs Fashion Shipping 59

Omnisend

MAY 31, 2023

Reading Time: 9 minutes Most marketers who need bulk SMS services tend to think that Attentive is the best SMS marketing tool to interact with their mobile-first audience. It’s a robust SMS platform offering valuable customer data. Omnisend : Best for ecommerce Shopify review: 4.8/5 5 G2 review: 4.5/5

Multi-channel 88

Multi-channel Shopify Omnichannel eCommerce Platforms 88

Optimizely

AUGUST 31, 2017

You may think that at worst, a personalization mistake is a simple error that won’t hurt your marketing results or overall brand reputation. Unfortunately, when ecommerce marketing goes wrong, it can go very, very wrong. Or perhaps there was a mistake in the data collection that led to this error. Don’t become a tragedy.

eCommerce 199

eCommerce B2C Gifts Marketing 199

Optimizely

AUGUST 9, 2018

More and more, brands are looking to own their communication with customers, focusing on the repeat purchase and driving customer loyalty. As the ecommerce market gets even more crowded, the prices will only continue to rise. Seamless Customer Experience Wins. It’s unique to your customer.”

Shipping Costs 150

Shipping Costs Omnichannel B2C eCommerce Marketing 150

MakeWebBetter

AUGUST 8, 2019

When talking about e-commerce marketing ideas. But firstly, I would like to share some sales stats which might help and excel your business this e-commerce holidays. Ecommerce holiday sales mostly counts upon […]. It becomes mandatory to pitch sales according to the holiday calendar.

eCommerce 60

eCommerce eCommerce Marketing Presentation Marketing 60

RTP blog

MAY 18, 2018

By Steve Tucker, Bunting When it comes to e-Commerce, marketers often focus on driving new web site traffic and getting new customers. While these customer acquisition efforts are undoubtedly important, it’s often forgotten that it’s your existing customers who will make up 40% of your future revenue.

eCommerce 150

eCommerce Customer eCommerce Marketing Recommendation 150