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5 Reasons Why Your Business Should Focus on Customer Data

Retail TouchPoints

MB of data every second. Leaving an information footprint everywhere we go in the online world, it’s those that can make sense of this data that get ahead of the competition. Today, every single variable in customer behavior can be utilized to decipher even the most nuanced preferences. Adapt your offerings.

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How Technology is Helping Retailers Through the Labor Shortage

Retail TouchPoints

Retailers can rely on innovation to fill the gaps left by a lack of staff by deploying the right retail technologies. Allowing employees to complete multiple sales anywhere in the store, rather than just at the sales counter, can have a positive impact on sales and customer experience. Streamline Workflow to Optimize Service.

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How Retail Businesses Can Use Customer Data to Enhance Targeted Marketing

Retail TouchPoints

With innovative technology and data solutions, retail stores can deliver highly targeted offers to engage customers. Still, in a world where the amount of information that exists is endless, it can be difficult to know where to begin. Invest in Technology Solutions. Reward Your Most Loyal Customers.

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Retailers: Leverage Customer Data to Navigate Lower Spending Due to Inflation

Retail TouchPoints

While retailers can do little to affect world events and macro inflation, they can make use of an often underused asset they already have: customer data. Retailers that know their customers and can anticipate their needs through more personalized experiences will remain top of mind for consumers.

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Klaviyo Google Ads Integration: A Step-By-Step Guide

Groove

Marketing automation is a technology that has allowed companies to supercharge their marketing strategies without blowing up their budgets. At the heart of the Klaviyo Google Ads integration is the rich customer data that Klaviyo collects.

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Retailers That Are Shy About At Collecting Customer Data Won’t Succeed

RTP blog

However, the biggest hurdle, one which makes this shining moment of truth dull, is the “introvert” approach of retailers in collecting their customersdata. Why Should Retailers Collect Customer Data? Understanding customer needs deeply, and accepting it to be the new norm, is the prime reason to collect data.

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Best 20 Product Information Management Systems for eCommerce in 2023

Algopix

In the dynamic world of eCommerce, managing product information effectively is paramount to success. As the number of products and channels increases, businesses need a robust system to handle and distribute their product data seamlessly. This is where Product Information Management Systems (PIM) come into play.