Remove Customer Experience Remove Customer Loyalty Remove Groups Remove Omnichannel
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5 Ways Retailers Can Tackle Wavering Customer Loyalty

Retail TouchPoints

But winning (and keeping) customersloyalty is no longer confined to programs and points. This is likely because free shipping is no longer a competitive differentiator, but rather, an omnichannel standard. Last year’s top retention tool — free shipping — fell slightly, from 64% in 2021 to 57% in 2022. Invest in Your People .

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Michaels’ Camp Creatology: Driving Customer Loyalty with Creativity and Convenience

Retail TouchPoints

Parents and caregivers are always on the lookout for activities to keep their kids engaged during the summer months, and Michaels has tapped into this need — and not coincidentally, creating new opportunities to build customer loyalty — through Camp Creatology.

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How Kroger Strengthened Customer Loyalty by Sharing its ‘Passion’ for Sustainability

Retail TouchPoints

Many factors go into customer loyalty, from the most basic (offering quality products that shoppers want) to more emotionally driven considerations. We looked at the behavior of different consumer groups, for example those with higher price sensitivity. Case in point: the Kroger Zero Hunger Zero Waste initiative.

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Forever 21 Selects Amperity to enrich offline and online customer experience

365 Retail

Amperity , the leading enterprise customer data platform (CDP) for consumer brands, has announced Forever 21 has selected Amperity to ‘maximise the value’ of its omnichannel customer data. With Amperity, Forever 21 will be able to provide more relevant, personalised customer experiences.

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7 Targeted Retail Strategies for Revenue Growth and Margin Improvement

Retail TouchPoints

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.

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Retailers: Why You Should Have FOMO About Card Linked Offers

Retail TouchPoints

Technology has permeated every aspect of customer loyalty, providing brand marketers with more tools to engage customers. Omnichannel is more omni than ever. But even COVID did not put the value of the in-store experience in mothballs: brick-and-mortar is still alive and well.

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RIC20: 50+ Sessions, 99 Speakers, Live Roundtables, Startup Innovation Labs and More

Retail TouchPoints

Brands are scrambling to establish customer loyalty with new shoppers, while ramping up personalization efforts to hold on to existing ones. Opportunities for attendee interaction include Lunch & Learn sessions, live small-group roundtable discussions, and a Virtual Happy Hour on Oct. 13 at 5:45 pm (ET).

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