Remove Customer Experience Remove Meeting Remove Mobile Remove Omnichannel
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Omnichannel Retail Index Spotlights 4 Investment Areas

Retail TouchPoints

OSF Digital’s Digital Strategy team (formerly known as FitForCommerce) developed the 2022 Omnichannel Retail Index (ORI) to establish a benchmark for current practices and, most importantly, provide a set of actions and recommendations for the future. These key investments and opportunities include: Mobile experience.

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Engaging Customers Beyond the Point of Sale with Mobile Marketing

Retail TouchPoints

It doesn’t just refer to experiences like bungee jumping or white water rafting, but rather, encompasses the consumer desire for a valuable end-to-end brand experience. Research finds that customer experience is the number one factor driving ecommerce brand loyalty , even more so than price and product selection.

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Retail’s Future Requires a Shift from Mobile-First to Mobile-Only

Retail TouchPoints

The turmoil also proved that mobile technology enables needed flexibility in times of disruption and drives superior customer experiences that make retailers more competitive. A lasting effect of the pandemic is that it’s increased customer demand for more options and raised expectations for more personalized experiences.

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Managing retail touchpoints for a positive customer experience in an omnichannel context

365 Retail

Online user experience is developing and coming closer to delivering hyper-simplified information queries and/or transaction processes. In addition to perfecting each brand touchpoint’s management, it is the liaisons that matter the most in an omnichannel context. Retail formats in an omnichannel context ensure a seamless experience

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For Forever 21, Omnichannel Experiences are Key to Staying a Gen Z Favorite

Retail TouchPoints

Hawkins’ job is to actually deliver on all those buzzy retail aspirations — omnichannel, seamless, frictionless — and fast, because if there’s one thing the mobile-first Gen Z shopper is not known for, it’s patience. She can buy it right there, then she can go to the store within an hour and have it for the party that night.”

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Digital Transformation Propels Burton’s Omnichannel Growth Plans

Retail TouchPoints

Ready to grow even further, the company launched a digital transformation to swap out its legacy systems, advance customer knowledge through data and provide a truly omnichannel customer experience. If a customer walks into a store and says, ‘My hands are full, ship it to me,’ that’s one experience we have to offer.

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Your ID-POS are a Data Treasure Trove: How to Leverage them to Drive Customer Experiences

Retail TouchPoints

Let’s dive straight into it and unriddle the mystery of creating modern, highly personalized customer experiences while increasing performance in the cookieless future. Lawson’s nationwide operations demanded flexible and agile responses to meet customers’ changing demands. trillion in value.

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