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Balancing Customer Loyalty in an Age of Growing Business Costs

Retail TouchPoints

Most fashion industry leaders have recognized this, backed up by the expectation of more subdued growth in the economy, stubborn inflationary pressures and shaky consumer confidence, which eroded again in February. But there is a way forward, a balance that allows for costs to be recovered and keeps base customers happy and loyal.

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Best Shopify Apps for Fashion Stores

Ecommerce Platforms

But unless you have the store set up to handle every aspect of modern online selling, your fashion store isn’t going to make it. Using Shopify opens up an entire marketplace of ecommerce apps that can give you everything you need to build a fashion store online. What are The Best Shopify Apps for Fashion? There’s good news.

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How NFTs Can Fight Fraud and Increase Customer Loyalty

Omnisend

Because of the way that NFTs work, they have numerous use cases for ecommerce stores, including anti-fraud, loss prevention, quality assurance, and even customer loyalty and rewards. Brands can initiate various customer loyalty and rewards programs based specifically on what customers are doing with those products.

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Bestseller Rolls Out RFID Technology to Enhance Inventory Practices at Vero Moda

Retail TouchPoints

Fashion retail group Bestseller has rolled out the Nedap iD Cloud platform to all 380 Vero Moda stores. Cutting down the number and size of deliveries is expected to improve both profitability and sustainability, and more streamlined stocking practices can help associates focus on the customer experience. “As

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Sneaker and Sportswear Ecommerce: the ‘Non-Luxury’ Luxury Apparel Leader 

Retail TouchPoints

With cultural changes dictating the increase in sportswear purchasing and equal importance being placed on comfort as well as style, how can sports and sneaker retailers utilize ecommerce to grow their slice of the market and compete for customer loyalty?

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Think Big, Act Small — Manageable Changes to Bolster Your Marketing Now

Retail TouchPoints

During a time when uncertainty is still heightened, customers appreciate the truth. And like most personal relationships, customer loyalty is built on trust. Virtual service tools on your website are also a great way to take this a step further and let customers ask questions and get answers quickly.

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What an Effective Customer Loyalty Program Looks Like in 2019

ESW

That is, unless theys provide real value to customers. Customer loyalty is earned when brands leave customers not just satisfied, but excited. Loyalty programs can add to that special feeling when done correctly. What Does Customer Loyalty Mean These Days? Loyalty Programs In Practice.