Retail TouchPoints

JULY 5, 2022

As consumers have turned to more sources to shop, retailers have diversified their commerce and marketing strategies. In fact, Retail TouchPoints has seen the number of channels used to conduct business grow year after year in its annual Omnichannel and Fulfillment Benchmark Survey.

Omnichannel 233

Omnichannel Fulfillment Customer Retention Channel 233

Smile.io

MARCH 12, 2020

Customer retention is the key to fostering truly loyal customers. These customers make more purchases than one-time shoppers, promote your brand to their networks, and become your best brand advocates. If customer retention wasn’t already on your mind, it needs to be!

Customer Retention 46

Customer Retention Customer Beauty and Health Subscription 46

Retail TouchPoints

MARCH 26, 2021

Customers expect a seamless omnichannel shopping experience that enables them to buy anywhere and pick up anywhere with the least cost and hassle. However, successfully delivering omnichannel fulfillment requires an up-to-the-millisecond view of inventory availability across channels.

Customer Experience 298

Customer Experience Technology Customer Fulfillment 298

Kissmetrics

FEBRUARY 11, 2021

How important are marketing ethics when it comes to your purchase decisions? Promoting good causes and following marketing ethics can help your brand attract much-needed attention and drive ROI for paid ads. What are the most crucial marketing ethics you should follow? Let’s begin by discussing the basics of marketing ethics.

Social Media 275

Social Media Marketing Beauty and Health Consumer 275

Groove

JULY 24, 2022

On top of issues that are typically associated with perishable goods, Dippin’ Dots products have specific and challenging fulfillment constraints. Once the package has been received by the customer, the product must be consumed in the first 24 hours after arrival, making the delivery date essential to a great customer experience.

BigCommerce 195

BigCommerce Customer Retention Shipping Costs Shipping 195

Demac Media

JULY 12, 2017

In-store, online, mobile, pop-up shops, all are front of mind when thinking about creating great customer experiences and improving our customer retention (i.e. What About Using Shipping For Customer Retention What about the back-end of every order? 100% 3PL (outsourced fulfillment). – lifetime value).

Customer Retention 38

Customer Retention Shipping Costs Customer Shipping 38

lateshipment

FEBRUARY 6, 2024

The success of an e-commerce business depends on a lot of factors — venturing into new markets, net profits made during a quarter, rapport shared with customers and the general public, offering quality products and services, etc. This brings us to the first metric, retention rates. This includes the cost of marketing and sales.

eCommerce 130

eCommerce Customer Customer Retention Merchant Services 130

Retail TouchPoints

AUGUST 31, 2022

The retailer plans to leverage its recently introduced cross-banner Welcome Rewards loyalty program to drive traffic, sales and customer retention. We command a special presence in the Home and Baby markets, and we intend to fulfill our opportunity to be the category retailer of choice.”.

Customer Retention 247

Customer Retention Supplies Operations Fulfillment 247

lateshipment

NOVEMBER 26, 2023

Enter “Brand BFF” or repeat customer, a win-win situation for your customers and your business. Why Focus on Customer Retention? To give you a little motivation, here are some of the benefits that you can stand to gain by increasing your customer retention rates.

Shipping Costs 130

Shipping Costs eCommerce Order Fulfillment Shipping 130

Algopix

OCTOBER 21, 2023

It requires data-driven decision-making and constant adaptation to market trends. Revenue by Traffic Source: Knowing where your customers come from (e.g., organic search, paid ads, social media) allows you to allocate marketing resources more effectively. A high retention rate is a sign of a loyal customer base.

Shipping Costs 119

Shipping Costs eCommerce Customer Retention Social Media 119

Ecommerce Platforms

JULY 19, 2021

Direct-to-consumer (D2C) marketing is quickly becoming the choice route for CPG (Consumer Packaged Goods) brands and manufacturers to gain entry into the market directly rather than via a middleman structure. So in this article we will be showing you all there is to know about direct-to-consumer marketing.

Consumer 197

Consumer Marketing Shipping Costs Article 197

Ecommerce Platforms

JULY 19, 2021

Direct-to-consumer (D2C) marketing is quickly becoming the choice route for CPG (Consumer Packaged Goods) brands and manufacturers to gain entry into the market directly rather than via a middleman structure. So in this article we will be showing you all there is to know about direct-to-consumer marketing.

Consumer 197

Consumer Marketing Shipping Costs Article 197

BigCommerce

FEBRUARY 27, 2018

But there’s one powerful area that tends to get neglected by ecommerce businesses: Word of mouth marketing (or WOMM). What is Word of Mouth Marketing? Word of mouth marketing (WOMM), also called word of mouth advertising, is the social media era’s version of simple word of mouth. Word of Mouth Marketing Statistics.

Social Media 410

Social Media Marketing Payment Services Reference 410

Retail TouchPoints

APRIL 11, 2023

Instead, returns should be viewed as an opportunity to create a positive experience for a customer, leading to a loyal customer base and long-term ROI. Companies that invest in a personalized customer service (CS) program will see improvement in both savings and revenue, despite the loss on returns.

Customer Retention 239

Customer Retention Customer Loyalty B2B Customer 239

ESW

APRIL 8, 2024

This crucial phase plays a pivotal role in shaping customer satisfaction, operational costs and overall business profitability. But last mile delivery is often one of the roadblocks for brands wanting to expand their DTC presences into new markets. Every logistics partner in every market must be vetted.

Shipping Costs 78

Shipping Costs Merchant Services Operations Shipping 78

Retail TouchPoints

JULY 10, 2023

The company says Quin helps shoppers make better and faster decisions throughout their online or in-store journeys — fulfilling any sophisticated shopping request — ranging from finding available product assortments or recipes that match a whole suite of health- or budget-related constraints — to general health and customer service.

Merchant Services 261

Merchant Services Shipping Costs Retail Social Media 261

Groove

MARCH 24, 2022

Selecting an eCommerce marketing agency for your BigCommerce online store is a crucial step in achieving your eCommerce goals. As an Elite BigCommerce Partner Agency , our certified team is available to assist in growing your mid-market business with BigCommerce Enterprise. What Is An eCommerce Marketing Agency?

BigCommerce 195

BigCommerce B2C eCommerce Marketing B2B 195

Fabric

MARCH 14, 2023

This is especially true for mid-market fashion retailers, whose operations are generally larger and more complex than smaller retailers. Additionally, you should also consider the level of saturation in the market and the potential for your offering to stand out within each niche. Are you selling high-end or low-end products?

Apparel 130

Apparel Fashion Shipping Costs Merchant Services 130

Optimizely

MAY 15, 2018

That’s why we’ve picked out the IRCE sessions that are must-sees for any B2C marketer, whether you’re focused on merchandising, marketplaces, omnichannel, design, or search. Elizabeth Schmidt, Director, Digital Marketing, Bucketfeet/ Threadless. Kate Keenan, Director of Digital Marketing and Analytics, Erin Condren.

Internet Retail 321

Internet Retail Magazine Customer Retention Online Retail 321

GetElastic

JULY 11, 2019

However, with multiple points to track across marketing, sales and fulfillment, keeping them all straight can become complicated. Here’s a guide to keep them all straight: Multichannel: bringing marketing, sales and fulfillment together. This is where metrics come in. How can you capitalize on this distinction?

Multichannel 164

Multichannel eCommerce Shipping Costs Fulfillment 164

Algopix

DECEMBER 26, 2023

Adherence to Amazon’s Standards: Beyond avoiding fines and penalties, strict adherence to Amazon’s fulfillment policies acts as a foundational pillar for building and sustaining a positive seller reputation, crucial for long-term success and trust-building.

eCommerce 127

eCommerce Shipping Costs Arts Fulfillment 127

Kissmetrics

MARCH 29, 2018

However, according to the Adobe Digital Index Report , returning customers make up 40% of revenues whilst representing only 8% of visitors. This tells us there’s a huge opportunity to increase customer retention rates further to support revenue growth. Why would a customer come back? It’s important to set the scene.

Customer Retention 205

Customer Retention Customer eCommerce Merchant Services 205

Smile.io

APRIL 6, 2023

Let’s say you noticed your business wasn’t acquiring as many new customers as you expected, and you want that to change. Well, believe it or not, one of the most sustainable ways to improve your customer acquisition cost is through customer retention. What is Customer Retention, and Why is it Important?

Customer 97

Customer Customer Retention Blog eCommerce 97

Retail TouchPoints

JULY 19, 2021

In fact, experts and practitioners across the retail spectrum largely agree that the store is a crucial vehicle for customer retention, engagement and loyalty. Even once-digital only brands like Warby Parker have doubled down on their store investments. Transforming the Advertising Mix.

eCommerce 293

eCommerce Supplies Consumer Customer Retention 293

Retail TouchPoints

SEPTEMBER 21, 2023

While AI presents vast possibilities to enrich this journey, it also ushers in significant challenges that could negatively impact customer retention and a brand’s bottom line. Underlying these experiences is the invisible hand of artificial intelligence, steering our post-purchase journey.

eCommerce 261

eCommerce Customer Loyalty eCommerce Platforms Shipping Costs 261

Ecommerce Platforms

SEPTEMBER 30, 2019

If you’re a Shopify user, I bet you’ve already tried out some of its default marketing and promotion tools. So, of course, you must have noticed that while a few of the features are pretty decent, the bulk of its default customer engagement functionalities leave much to be desired. What is Omnichannel Marketing?

Omnichannel 165

Omnichannel Shopify Marketing Multichannel 165

Smile.io

MARCH 8, 2024

Unsurprisingly, China is a big player, with an ecommerce market worth $885.94 The US is in second place, with household names such as eBay, Walmart, and Amazon dominating the market.  That has meant that business owners and marketing professionals have had to seek out new online marketing tactics. billion in 2023.

Social Media 72

Social Media Customer Loyalty Customer Retention eCommerce 72

ROI Revolution

MAY 6, 2021

With the rapid shifts that took place last year, 2021 will be about finding ways to reach wary consumers and filling your marketing toolbox with innovative strategies to stand out. Sellers taking advantage of third-party fulfillment services, like Fulfillment by Amazon (FBA). So what’s the next big thing?

Omnichannel 135

Omnichannel Merchant Services Social Media Payment Services 135

Retail TouchPoints

JULY 14, 2021

Today’s online shoppers have already formed certain intuitive expectations when it comes to services offered by these ecommerce platforms, such as transparent pricing and product information, on-time order fulfillment, timely email/SMS notifications and of course, a quick and easy payment process. Not Prioritizing SEO.

eCommerce Platforms 226

eCommerce Platforms Payment Services eCommerce Small Business Retail 226

Retail TouchPoints

APRIL 23, 2021

Now over a year into lockdown, retailers are striving to learn from past mistakes in a rapidly changing market. The shift to ecommerce and the COVID-19 outbreak have created a strong market for ecommerce, resulting in the disappearance of several brick-and-mortar retail outlets. Retail is a massive industry. billion by 2024.

Retail 212

Retail Operations Customer Retention Order Fulfillment 212

Ecommerce Platforms

MARCH 27, 2023

Thankfully, businesses don’t need to conduct machine learning from scratch as there are dozens of ready-made solutions on the market. Finding correlations in sales and marketing data may lead to quality improvements in your approach to the business and drive more revenue than simple optimization ever could.

eCommerce 104

eCommerce Payment Services Payments Recommendation 104

Retail TouchPoints

JULY 26, 2023

Burgeoning demands for exemplary customer service and lightning-fast order fulfillment leave unprepared retailers scrambling for their share of the market. Data-heavy, complex operations hamper efforts to deliver positive customer service interactions, address errors and fulfill orders accurately.

Fulfillment 178

Fulfillment Operations Shipping Costs Order Fulfillment 178

Retail TouchPoints

AUGUST 15, 2022

Results from Retail TouchPoints’ annual Customer Loyalty and Personalization Benchmark Report reaffirm that retailers are focused on building a strong foundation of first-party data to support their supply chain, in-store services, omnichannel marketing and experiential strategies. . Collect and Leverage First-Party Data .

Customer Loyalty 188

Customer Loyalty Customer Retail Shipping Costs 188

Korona

NOVEMBER 30, 2022

The competition to attract customers during the holidays will be stronger than ever, and this is your chance to get creative with your holiday marketing ideas. A well-thought-out holiday marketing strategy can help to boost sales significantly and build customer loyalty by strengthening relationships with them.

Shipping Costs 52

Shipping Costs Marketing PPC Gifts 52

ESW

JUNE 26, 2018

Earlier this year, we wrote about how site speed is so crucial in eCommerce — especially if you are in charge of a growing brand that aims to take on some of the top-tier competitors in your market. Kiwaluk uses the example of a shoe retailer that spent $7,650 on marketing during the month of January. Now, let’s dig a little deeper.

Payment Services 96

Payment Services X-cart Shipping Costs eCommerce 96

Retail TouchPoints

JANUARY 3, 2024

Long viewed as a necessary evil, the retail returns process is emerging as an unexpected avenue for growth and customer engagement. In the rapidly expanding ecommerce market, projected to reach $3 billion in 2023, a significant 20% to 30% of online purchases end up being returned.

Retail 248

Retail Shipping Costs Improvements Customer Experience 248

RETAIL MANAGEMENT SOFTWARE

DECEMBER 24, 2021

The Retail market landscape has seen significant changes in retail trends and shifts in consumer behavior since the coronavirus breakout, but the industry now appears more optimistic about the growth prospects. Adoption of the omnichannel distribution system and cross-channel marketing. New Look Stores.

Consumer 94

Consumer Retail Social Media Payment Services 94