article thumbnail

How bonuses and incentives help customer retention 

365 Retail

What is customer retention? Customer retention refers to a company’s capacity to convert purchasers into repeat customers, preventing them from purchasing from a rival. Why is customer retention crucial for businesses?

article thumbnail

84% of These Companies Admit Their Customer Retention Strategy is “Same Old, Same Old”

Sailthru

We all know that persuading an existing customer to buy again is so much less expensive – sometimes one-tenth the cost – than acquiring a new customer. And we’re starting to see how excellence in customer retention can provide truly relevant data to acquisition teams. That’s right. Really tiny.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

84% of These Companies Admit Their Customer Retention Strategy is “Same Old, Same Old”

Sailthru

We all know that persuading an existing customer to buy again is so much less expensive – sometimes one-tenth the cost – than acquiring a new customer. And we’re starting to see how excellence in customer retention can provide truly relevant data to acquisition teams. That’s right. Really tiny.

article thumbnail

Why The Biggest Gaming Brands Choose Scalefast for their eCommerce

ESW

If you're in the gaming space, you most likely know that gaming fans are different from traditional shoppers. Features such as s erial key management, advanced fraud protection and support for complex product launches are just a few gaming industry needs, but many eCommerce solutions on the market cannot check all of the boxes.

Games 60
article thumbnail

The Limited Role of AI in Ecommerce

Retail TouchPoints

While AI presents vast possibilities to enrich this journey, it also ushers in significant challenges that could negatively impact customer retention and a brand’s bottom line. And this is where AI is poised to be a game changer. It’s the difference between a one-time customer and a lifelong advocate.

eCommerce 264
article thumbnail

How Gamification Marketing Can Increase Your Ecommerce Sales

Omnisend

People look for gaming pleasure for years–it taps into our competitive human nature. Gamification takes the essence of what makes games so alluring and integrates it into unexpected, non-game, online, and offline experiences. Gamification increases customer engagement and sales. Reading Time: 6 minutes. Get My Copy.

Marketing 179
article thumbnail

The Future of Retail and AI

Retail TouchPoints

The pandemic made the traditional guessing game difficult. They can even optimize in-store merchandising by studying conversion rates based on a mix of products in the same area. Over the course of 2020, retailers increasingly turned to AI-driven technology to optimize their operations and better understand their customers.