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4 Post-Holiday Marketing Tactics for Customer Retention

Optimizely

If you’re reading this article, you’ve survived the grueling holiday season as an online retailer. As mentioned in the last section, email marketing is a major success factor in customer retention and repeat purchases. This applies for drop shipping ecommerce businesses as well. Congratulations!

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The Limited Role of AI in Ecommerce

Retail TouchPoints

While AI presents vast possibilities to enrich this journey, it also ushers in significant challenges that could negatively impact customer retention and a brand’s bottom line. Why Shoppers Should Care: The Hidden World of Post-Purchase Imagine the moments after you complete an online purchase.

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Delivery Experience Management (DEM): Retail’s New Weapon To Drive Customer Experience

lateshipment

Low prices, fast shipping, and free returns are three must-haves for an online business to make the cut in today’s market. With Amazon rewriting the eCommerce playbook and retailers having followed suit to stay competitive, the focus has now shifted to the quality of delivery experiences. Introduction.

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How to Make Money by Requiring a Minimum Order Quantity (MOQ)

Kissmetrics

You can apply MOQ strategies in direct to customer circumstances as well. For example, you can set a minimum spend to qualify for free shipping or product. Other things to take into account include: total time to ship your inventory freight transit times production times other delays that could affect your ability to meet the demand.

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The Top 10 Sessions to See at IRCE 2018

Optimizely

In this session, you can learn about the latest developments in social commerce, the technologies that underpin these advancements, and how you best take advantage of this to help improve your customer retention strategies, and expand your business. Don Davis, Editor at Large, Internet Retailer. Wednesday: June 06.

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How to Recession-Proof Your Online Retail Business Without Raising Prices

Korona

It is much more cost-effective to focus on retention and lifetime value than to try to get new customers to make a purchase. It is five times more expensive to attract a new customer than to retain an existing one. However, by increasing customer retention by 5% , profits can increase by 25-95%.

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7 Tips To Improve Retail Store Performance

Korona

Use Product Returns to Your Advantage And Offer Free Shipping Another way to improve your retail store’s performance is to implement lenient return policies. Free shipping leads to more orders. If a retailer does not provide this guarantee, consumers become suspicious and avoid purchasing the product.