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3 Things You Need to Do Before Deciding on a Rebrand of Your Small Business

Retail TouchPoints

Rebranding can help refresh your image, communicate your value proposition and attract more customers. In this article, you’ll learn three things you need to do before undertaking a small business rebranding: 1. Analyze Whether There are Shifts in Your Vision Your vision is what sets the tone for your business’ aspirations.

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Meta, Amex and TikTok Offer Holiday Help to Small Businesses

Retail TouchPoints

Meta also will highlight businesses from its Meta Business Leaders Network in the new 2022 Smalliday Showcase gift guide, and provide small businesses with advice on advertising effectively with its SMB Holiday Marketing Guide. small business owners.

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5 Ways Small Businesses Can Manage Supply Chain Issues

Wiser

As a small business owner, managing supply chain issues is nothing new. Because smaller retailers cannot always order in bulk or far in advance like many larger retailers do, any supply chain disruptions are often felt faster and stronger by small businesses.

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23 Low Budget Online Marketing Strategies for Small Businesses

Kissmetrics

This is on-trend with what we have seen in digital ad spend growth. If you’re a small business owner trying to compete in the big leagues , this blog is for you. Seventy percent of customers prefer articles to ads according to research. Blogs allow customers to build trust and relationships with brands.

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33 best small business ideas to make money in 2023

Omnisend

Reading Time: 17 minutes Do you want to start a business but don’t know where to start? This article highlights the best small business ideas you can use to start your new venture. In this article, we’ll share the best small business ideas you can use to kick-start your entrepreneurial journey and achieve your personal goals.

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Alibaba Supply Chain Exec Recommends Futureproofing with AI, Blockchain and Crowdsourcing

Retail TouchPoints

As the Head of Supply Chain for Alibaba ‘s North America B2B business, Yikun Shao is right in the thick of it. For 15 years he worked as a business and trade consultant for PwC , helping multinational corporations navigate the intricacies of customs, international trade and the global supply chain.

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Retail Trends 2023: A Guide For Small Business Owners

Korona

Despite persistent inflation and supply chain issues, there are significant bright spots in the retail industry. Total nationwide retail continues to rise each year, with 2022 reaching upwards of almost $5 trillion. Brick and mortar retail has shown impressive resilience over the past year.