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When Customers Aren’t Holiday Shopping, They’ll be Streaming

Retail TouchPoints

But what retailers might not know is that the holidays are also the biggest season for streaming. 1 For retailers eager to know the best channel to reach and engage shoppers throughout the season, the answer is TV streaming — where brands can take advantage of the biggest TV consumption time of the year. this year to surpass $1.3

Customer 263
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Cyber Monday is the Biggest Sales Opportunity in 2018: Here’s What to Do About It + Marketing Ideas

BigCommerce

Cyber Monday just may be the only retail holiday that advocates shopping in your pajamas. According to Fundivo , the average order on Cyber Monday in 2015 was higher than the average order for Black Friday. According to Fundivo , the average order on Cyber Monday in 2015 was higher than the average order for Black Friday.

Marketing 411
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Cyber Week 2017: Black Friday Stats, Cyber Monday Trends + 25 Brands Reveal The Secrets to Their Success

BigCommerce

Cyber Week is officially over. Black Friday and Cyber Monday –– the two largest online selling days of the year — are in the books. Now, it’s time to pick, pack, ship and take a look at your marketing campaigns to see which won, which lost and what that may mean for your 2018 marketing initiatives. Cyber Week 2017 Trends.

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Cyber 10: What You Need to Know (& How to Maximize Sales During Them)

Omnisend

There’s a simple truth in ecommerce—if you want to maximize your revenue, you need to take advantage of the Cyber 10. This includes the ecommerce juggernaut of the Black Friday Cyber Monday (BFCM) weekend. The Cyber Monday start time is no longer on Monday—it’s now a 10-day period known as Cyber 10.

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1,018 Brands Disclose Their Holiday Ecommerce Plans: How Do You Stack Up?

BigCommerce

And often, Black Friday to Cyber Monday can make or break a business’s entire fiscal forecast. But if there is one thing I’ve learned in this industry, it is this: No advice compares to that coming straight from ecommerce business owners and marketing managers themselves. When Holiday Ecommerce Sales Spike.

eCommerce 410
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Creating a Better eCommerce Customer Experience

Groove

The eCommerce industry does not usually get a lot of press unless it’s around the holidays, specifically Cyber Monday. The topic of these articles varied: from the things wrong with eCommerce shopping; to information gathering through online coupons; to marketers gathering information about eCommerce customer experience.

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Engaging Customers Beyond the Point of Sale with Mobile Marketing

Retail TouchPoints

Research finds that customer experience is the number one factor driving ecommerce brand loyalty , even more so than price and product selection. By analyzing your customer base, ecommerce players can also create and track user cohorts based on acquisition date and channel. Enter: mobile marketing.