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Influencer Marketing Basics: Using Social Stars for Your Ecommerce Marketing

Omnisend

People listen to their opinions, take notice of their content and act on their recommendations. On International Women’s Day, the brand teamed with National Geographic to feature female scientists and outdoor adventurers, their images captured by well-known wildlife photographers. Get your brand out there.

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You’re Not Doing Enough with Your Ecommerce Newsletter

Optimizely

Here’s how to up the impact of your ecommerce newsletter. There are a lot of recommendations for newsletter best practices out there, including: Subject lines. This can include product recommendations, coupons to encourage customers to complete purchases they have abandoned, or CTAs to engage on social media. CTA color and copy.

eCommerce 150
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The 5 Step Approach to Cross-Channel Customer Engagement

Kissmetrics

EGO, a manufacturer of outdoor lawn equipment, sends their email subscribers announcements about upcoming deals. In today’s eCommerce market, consumers receive numerous brand messages to buy products on several channels. You don’t want to create this same experience for your consumers.

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Trust Seals: We Ran 3 Tests on McAfee and Norton Trust Seals. Here’s What We Found

Inflow Insights

In this article, we’ll show you three tests we’ve conducted with Norton and McAfee seals that led to an increase in revenue, and we’ll conclude with recommendations for when and how to use different trust seals on your site. 2: Outdoor Gear eCommerce Site. The right trust seal can also increase conversions.

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MyyShop Review [2021]

AcquireConvert

At present, there is a special focus on consumer electronics, home, and outdoor sports products but the number of product categories is growing too. AI-assisted product recommendations to help identify profitable new products to grow store revenues. Shortlists of products and recommended prices by sales volume, price, and region, etc.

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The Power of YouTube Influencer Marketing: 2X Brand Awareness Plus Customer Trust & Sales — What’s Not To Love?

BigCommerce

Whether you are paying influencers to promote your product, or working to build yourself a community of ambassadors that take on the micro-influencer movement, influencer marketing can help you tackle every part of your sales funnel. After all, influencer marketing is word-of-mouth marketing at scale.

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How To Find Your Dropshipping Niche For 2018

Prisync

Big stores will have the broader categories covered and you can’t hope to compete, but if you can find a good niche you can corner a piece of the e-commerce market for yourself. Think about how much profit you need to make per sale. An example of a product like this is wine. Semi-seasonal. Highly seasonal.