Inflow Insights

MARCH 25, 2020

But what about eCommerce? But in this article, we’re documenting and updating tactical and strategic marketing options for eCommerce companies during this coronavirus crisis. Below, we discuss these options in the context of the 3 pillars of eCommerce marketing: SEO, PPC, and CRO. Pay Per Click Advertising (PPC).

eCommerce Marketing 155

eCommerce Marketing eCommerce PPC SEO 155

GetElastic

SEPTEMBER 15, 2021

B2B eCommerce has rapidly been changing over the past few years, and 2021 is no exception. With the disruption of COVID-19, new trends have emerged, and the eCommerce landscape is transforming. As the role of customer experience expands in B2B eCommerce, brands are investing heavily into personalization. Watch the Webinar.

B2B 146

B2B eCommerce Customer SEO 146

Groove

JANUARY 4, 2021

Prior to working with Groove Commerce, Barron Designs had 4 individual websites dedicated to each product category. In addition to optimizing their eCommerce website, Barron Designs enlisted our help with improving their paid media strategy. Recommend cohesive strategy for current websites. Our Recommendations.

Improvements 370

Improvements PPC Recommendation Shopping Carts 370

Ecommerce Platforms

MARCH 13, 2020

While some brands already have a strong online presence, others are picking up steam or looking into creating an ecommerce website for the first time. As a smaller outfit, there may be one question burning a hole in your mind: how much does an ecommerce website cost? Ecommerce Website Price: Two Driving Forces. Custom design.

eCommerce 164

eCommerce Payment Services WooCommerce Shopify 164

Inflow Insights

OCTOBER 14, 2021

If you want to develop powerful B2B eCommerce strategies to attract and convert your customers, you’ll need to invest in a few key areas. However, if you want significant ROI for your business-to-business company, you need to focus on search engine optimization (SEO), pay-per click advertising (PPC), and conversion rate optimization (CRO).

B2B 107

B2B eCommerce Marketing eCommerce Marketing 107

Kissmetrics

SEPTEMBER 1, 2021

On a seemingly daily basis, new AI tools emerge to help people create articles, video scripts, logos, and more. Let’s Enhance is also recommended for real estate and e-commerce, where you need clear, high-quality images. It turns your videos into 3D animations with quick editing options and filters.

Article 363

Article Subscription Demo eCommerce 363

Inflow Insights

MARCH 11, 2020

With a limited advertising budget, what PPC channels should you invest in? The preferred “choices” eCommerce merchants articulate to us is generally between Facebook (and Instagram) Ads vs Google Shopping (and Paid Search) Ads. The budgeting method we recommend to find your most profitable campaigns. Get in touch.

PPC 156

PPC eCommerce Social Media Channel 156

Inflow Insights

AUGUST 25, 2021

Over the last few weeks, we’ve published a multi-part blog series with eCommerce holiday marketing tips and strategies. We’ve compiled a list of 10 insider tips to help you create a solid marketing strategy that will boost your eCommerce sales this holiday season. 10 Holiday eCommerce Marketing Strategies for Your Best Year Yet.

eCommerce 109

eCommerce Marketing Shipping Costs Social Media 109

Inflow Insights

AUGUST 4, 2021

To help your eCommerce business prep for the 2021 holiday season, we’re publishing a multi-part blog series with digital marketing tips you need to implement today. 10 Tips for Engaging eCommerce Social Media Holiday Ads. We’ve worked with dozens of eCommerce businesses over the last decade. Here’s what we recommend: 1.

Social Media 134

Social Media eCommerce Gifts Recommendation 134

Inflow Insights

MARCH 27, 2020

Editor’s Note: As we navigate a new normal amid the coronavirus pandemic, these are tried and true eCommerce marketing strategies and methods that have proven effective even as businesses change. The 9 eCommerce marketing strategies below are tailored toward medium to large businesses, but they will also work for a small business, too.

eCommerce Marketing 133

eCommerce Marketing eCommerce Marketing PPC 133

Ecommerce Platforms

FEBRUARY 28, 2019

As a small business owner who is in the process of setting up an ecommerce storefront, you may have selected a software platform that is not a hosted service but requires you to provide your own web hosting for your store (such as WooCommerce). This being the case, you're probably looking for a suitable and affordable hosting service.

eCommerce 151

eCommerce WooCommerce Payment Services PPC 151

Kissmetrics

NOVEMBER 6, 2020

Below, you’ll find my recommended steps on how to choose a top Amazon marketing company to grow your store business on the platform. But that’s nothing close to the number of products vying for your potential customers attention and credit cards on the e-commerce site. Research and strategic recommendations.

Marketing 230

Marketing PPC SEO Social Media 230

Inflow Insights

NOVEMBER 11, 2021

For most eCommerce businesses, the decision comes down to social media advertising (ie. Which eCommerce products tend to work best on each channel. As mentioned above, we recommend eCommerce businesses run a combination of paid social advertising and paid search advertising campaigns. Here are the basics: Facebook Ads.

Social Media 125

Social Media eCommerce Recommendation PPC 125

Kissmetrics

DECEMBER 15, 2020

They can often be disabled by users, but if they are, some functions like video players may no longer work on a site. If you’re looking to maximize your e-commerce sales , then cookie data can be a valuable way to understand your demographic, how they use your website, and how likely they could become repeat customers.

eCommerce 320

eCommerce Information Improvements Reference 320

Inflow Insights

APRIL 3, 2020

Powerful B2B eCommerce marketing strategies get developed through a process of continual improvement in a number of different areas. In this post, we’ll show you 11 online marketing strategies that B2B eCommerce stores should take advantage of. Note: Want our personalized help and recommendations to get more B2B customers online?

B2B 78

B2B eCommerce Marketing eCommerce Marketing 78

ROI Revolution

OCTOBER 28, 2022

As a Google Premier Partner , ROI Revolution is in the top 3% of US agency partners with Google and has access to: The latest Google Ads product knowledge Google Partners who help us give our clients the best return on investment Expert support to maximize success through Google Search, Display, Shopping, Video, and more.

PPC 78

PPC Recommendation Channel Operations 78

ChannelAdvisor

JANUARY 23, 2023

Today, every channel is an e-commerce channel. Many brands now choose to implement shoppable content solutions across their marketing assets for a wide range of benefits, including improving the consumer journey, strengthening retailer relationships and increasing sales by complementing their e-commerce store, to name a few.

eCommerce 59

eCommerce Channel Multichannel PPC 59

Groove

FEBRUARY 2, 2022

First, we have customer acquisition which involves all of the steps that an eCommerce or brick and mortar business takes to attract new customers and convince them to purchase. Below, we’ve outlined some strategies to help your eCommerce store attract new customers and accelerate the purchase decision process. Content Marketing.

Customer 150

Customer Customer Retention Merchant Services PPC 150

ChannelAdvisor

JANUARY 23, 2023

Today, every channel is an e-commerce channel. Many brands now choose to implement shoppable content solutions across their marketing assets for a wide range of benefits, including improving the consumer journey, strengthening retailer relationships and increasing sales by complementing their e-commerce store, to name a few.

eCommerce 52

eCommerce Channel Multichannel PPC 52

Kissmetrics

MARCH 7, 2021

Gone are the days when you had to figure out how to start an ecommerce site from scratch. Whether you’re a small business starting up or you’re already raking in millions in sales, Shopify is an extremely powerful ecommerce website builder that helps your online business empire run smoothly, capture sales, and grow.

Shopify 295

Shopify Payment Services Payments Merchant Services 295

Omnisend

SEPTEMBER 6, 2021

As disruptive as the ecommerce industry is, everything we know as marketers can change in an instant. One of the biggest challenges ecommerce brands face is sustainable growth, and remaining flexible to respond to industry changes throughout that growth. Chloë, you do so much for the ecommerce community. are so common.

eCommerce 148

eCommerce Books Marketing Merchant Services 148

SellBrite

MAY 31, 2019

Perhaps they aren’t actively looking for products like yours, or they’ve never been to your website, so they don’t see your pay-per-click (PPC) ads. One way to get your products in front of these folks is with an ecommerce affiliate program. What is an ecommerce affiliate program? Let’s dive in!

eCommerce 103

eCommerce Social Media Payment Services Travel 103

Ecommerce Platforms

APRIL 4, 2023

Let’s take a look: A Live Dashboard From your live Sellerboard dashboard, you can see all your Amazon fees, such as FBA (fulfilled by Amazon) charges, commissions, pay-per-click (PPC) spends, promotion costs, return costs, and more. There aren’t any seller resources, such as a blog, videos, or how-to guides.

Shipping Costs 104

Shipping Costs PPC Demo Live Chat 104

BigCommerce

MARCH 23, 2017

For ecommerce businesses, there are few better advertising tools and channels out there than Google and Facebook. PPC advertising is equal parts art and science. If you’re running a PPC campaign, then you have a clear idea of what keywords are your top performers. How Google Recommends You Optimize Your AdWords Campaigns.

PPC 408

PPC BigCommerce Recommendation Apparel 408

eCommerce Training Academy

DECEMBER 8, 2017

One of the best ways of growing an eCommerce business is to invest in digital marketing. It may also be referred to as search engine marketing (SEM) or pay-per-click (PPC). The content marketing channel includes all website traffic that comes from your blog, videos and digital downloads such as buying guides. Happy selling!

Channel 78

Channel Social Media Marketing eCommerce 78

BigCommerce

FEBRUARY 1, 2018

There are a lot of ecommerce resources that are publicly available. Need some simple graphic design help for a logo, PPC banner or social media ad? For larger items like images and video, try Dropbox. So, I went out to the ecommerce experts and influencers and asked them: what blogs and publications do you recommend?

Social Media 374

Social Media BigCommerce Blog Shipping Costs 374

Kissmetrics

FEBRUARY 2, 2021

You also have the option to upload a video that shows the product in closer detail. Videos must be 5 to 15 seconds long and in high resolution. Etsy recommends the Automatic choice, which costs 20 cents per listing and lasts for 4 months. Etsy’s PPC feature works pretty much like any other PPC advertising campaign.

Shipping Costs 271

Shipping Costs Payment Services Shipping PPC 271

Kissmetrics

FEBRUARY 4, 2021

The agency has deep roots in earned and paid marketing, leading companies to grow through social media, video, SEO content, and more. For example, we do SEO differently for e-commerce, and marketing strategies for local businesses differ from national campaigns. The services we offer vary by industry.

Marketing 275

Marketing SEO eCommerce Social Media 275

GetElastic

JULY 12, 2019

Demonstrate a product or organize a video meeting with Zoom (video marketing tool). Search engine marketing also referred to as paid search or pay per click (PPC). When making an investment in search engine marketing it is recommended to optimize the traffic for conversions to receive efficient ROI. Analyze and test ad –.

B2B 138

B2B Social Media PPC Management 138

Inflow Insights

JANUARY 12, 2021

When we talk to eCommerce brand owners about Facebook Ads and Instagram Ads, we hear the same two questions over and over again: “What creative works best?” “How eCommerce brands, stores and business owners deserve a Facebook advertising partner that will go full-tilt in discovering the answers to these questions for each unique partnership.

Events 154

Events Consumer eCommerce Gifts 154

Ecommerce Platforms

OCTOBER 10, 2022

And given the prevalence of the modern digital ecommerce platform, it’s never been easier to start being a merchant yourself. High-quality ecommerce platforms are abundant. If their website offers any videos or background on how they create and process their CBD, you’ll want to know about it. Use only a certified supplier.

Merchant Services 197

Merchant Services Payment Services Payments Shopify 197

UpSellIt

JULY 16, 2020

In ecommerce, creating customer segments makes it easier to speak to the needs of your shoppers, leading to greater personalization and increased conversions. . Applying This to Ecommerce. When combined with rigorous testing, Applying This to Ecommerce. Psychographic segmentation has a huge number of applications in ecommerce.

Marketing 85

Marketing eCommerce Recommendation Sporting Goods 85

Omnisend

OCTOBER 5, 2021

To those who navigate and live within the world of ecommerce, adapting to change is nothing new. Helen Trendell, Co-Founder and Managing Director of ThoughtShift, knows better than most how to help ecommerce merchants grow their business—all through cohesive marketing strategies. Helen Trendell: Absolutely.

Merchant Services 78

Merchant Services eCommerce Multi-channel Improvements 78

Omnisend

OCTOBER 5, 2021

To those who navigate and live within the world of ecommerce, adapting to change is nothing new. Helen Trendell, Co-Founder and Managing Director of ThoughtShift, knows better than most how to help ecommerce merchants grow their business—all through cohesive marketing strategies. Helen Trendell: Absolutely.

Merchant Services 78

Merchant Services eCommerce Multi-channel Improvements 78

Ecommerce Platforms

MARCH 2, 2022

Design assistant: The design assistant recommends templates specific to your audience and industry, so you can create the ideal pages as quickly as possible. Copy Insights: The Smart Copy solution ensures you can get recommendations for the most high-converting copy based on your tone-of-voice, audience, and message. Go to the top.

Multi-channel 104

Multi-channel Conversion Optimization Arts Definition 104

Store Growers

APRIL 1, 2021

I’m not against the recommendations that are driving the optimization Score (some are actually useful). Start with our free 59-page guide: Google Ads For Ecommerce. For each recommendation, you have the option to dismiss it: That will trigger a little survey to pop up. Dismissed vs applied recommendations. Get it here!

Recommendation 91

Recommendation Improvements Article Management 91

Ecommerce Platforms

JANUARY 25, 2022

One of the most widely recommended tools for building creative online stores, Squarespace is perfect for people who want to build ecommerce companies around their art. Creating a stunning range of ecommerce sites with Squarespace is a simple and quick process. Requires additional spending for ecommerce features.

Shipping Costs 104

Shipping Costs Arts Payment Services SEO 104