Thu.Oct 22, 2020

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Post-Pandemic, The 2020s Will Require A New Enterprise Tech Strategy

Forrester eCommerce

If the rest of the decade is anything like 2020, tech leaders are in for quite the ride. With an overnight forced migration to all things digital and virtual, projects that previously took two years were rolled out in two months — or even two weeks. CIOs and their digital and business colleagues have been […].

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Loyalty Programs: Why and how do they work?

Optimizely

Loyalty programs have come a long way since Betty Crocker first introduced its box top coupons in 1929, ushering in a new era of modern customer loyalty. Today, brands no longer have to be retail icons or superpowers to be able to launch loyalty programs. Neither do they need to have a brick and mortar store so that their customers could redeem their box clippings in person.

Payments 367
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Zero Trust Adoption Gains Traction In Asia Pacific, Not A Minute Too Soon

Forrester eCommerce

While Zero Trust (ZT) security is mainstream in the US and Europe, it has only just begun gaining momentum in Asia Pacific (APAC). Why now? The global pandemic has accelerated cloud migration and remote work at the same time that firms are grappling with rapidly changing regulations and mounting consumer pressure for improved data privacy. […].

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eCommerce Search: How To Increase Online Conversions

Groove

Our benchmarking shows that visitors who use eCommerce search are 3 to 5 times more likely to become customers. By creating a seamless path to purchase and removing any difficulties in the buying process, eCommerce businesses can easily guide shoppers to conversion quicker. eCommerce Search: How To Convert More Customers. In this blog, we're sharing three features and functionality to look for when evaluating eCommerce search platforms.

eCommerce 352
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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Predictions 2021: The Time Is Now For AI To Shine

Forrester eCommerce

In 2021, business and IT leaders will be forced to tackle some long-lingering AI challenges head on to successfully emerge from the pandemic. Read Forrester's AI predictions to learn more.

Customer 476
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12 Best Landing Page Examples

Kissmetrics

Let me ask you a question… Would you rather have a beautiful website or a website your customers love? From a business perspective, you shouldn’t go for either. Your answer must be 100% I want a high-converting website. Because if people buy, then they both like it and you can safely and predictably scale your business. Many people get in the trap of creating designs they like while their perfect client avatar is so much different than what they would imagine.

Books 302

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AI-Powered Pricing and Promotions are Redefining the 2020 Retail Holiday Season

Retail TouchPoints

The all-important holiday season always demands retailers’ full engagement and energy, but the 2020 holiday season presents unique challenges. As the pandemic moves into new phases, responses lurch wildly between complete lockdowns to fast-track reopenings and back to lockdowns, at different cadences in every country, state or even locality. Retailers and their shoppers are whiplashed accordingly.

Retail 272
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What Were Other Retailers Up To This Prime Day?

Forrester eCommerce

Since 2015, Amazon has hosted its annual summer sale, Prime Day, an exclusive deal event for its Prime members. In 2019, shoppers purchased more than 175 million items during the event, and its sales surpassed the prior year’s Black Friday and Cyber Monday sales combined. For this year, due to COVID-19, Amazon’s highly anticipated event […].

Other 328
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Delivery Solution Providers Partner to Offer Wider Range of Options

Retail TouchPoints

Postmates and PICKUP have partnered to scale the delivery platform’s capabilities to include a wider range of items, from gifts to furniture. PICKUP Enterprise manages the end-to-end customer experience for deliveries through access to the PICKUP Good Guy network, which specializes in delivery and assembly of large and heavy goods. “Our partners require delivery of their full assortment of merchandise and we’re delighted to welcome Postmates to PICKUP Enterprise, the industry’s most powerful, fu

Gifts 261
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TIBCO’s Acquisition Of Information Builders Signals More BI Market Consolidation

Forrester eCommerce

The business intelligence (BI) vendor consolidation trend that started earlier in 2019 continues. Today, TIBCO announced its intent to acquire Information Builders, Inc. (IBI) — one of the oldest players in the market. Want to get the real sense of how far back IBI goes? It was one of the first vendors to offer reporting and analytics on mainframes!

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Bealls Buys a Stage Stores DC and IP for $7 Million

Retail TouchPoints

Bealls Inc. has purchased the fee interest for a 435,000-square-foot distribution center in Jacksonville, Texas, along with the intellectual property of Stage Stores , in a $7 million deal. Stage Stores’ May 2020 Chapter 11 bankruptcy filing was quickly followed by liquidation proceedings for the off-price chain. Stage Stores had operated more than 738 stores under banners including Palais Royal , Gordmans , Goody’s , Peebles and Bealls.

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Why Customer Experience? Why Now?

Forrester eCommerce

One of the things I was most looking forwards to in 2020 as I returned to focus on our European consumer research was CX EMEA. I’ve always enjoyed Forrester events, both as a customer more than a decade ago, as an analyst presenting, and as a research director acting as MC. It’s a chance to […].

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Target Expands Contactless Checkout and Pickup Options to Enhance Safety During the Holidays

Retail TouchPoints

Target is rolling out multiple initiatives aimed at improving in-store safety during the holiday season, including contactless self-checkout, skip-the-line technology and doubling the number of contactless pickup parking spots. The retailer also is expanding its selection of items available for same-day pickup or delivery, with an emphasis on gifts and ingredients for holiday meals.

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The Power And The Peril Of APIs

Forrester eCommerce

Every time we come up with new ways to build and deploy applications, we also come up with new ways to break them. Did SQL make it easier to access and manipulate large amounts of structured data? You bet, and it also led to SQL injection. Ready to join the cloud? Hope you didn’t put […].

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Clyde Can Help Small Retailers Offer Product Protection Programs

Retail TouchPoints

Extended warranty provider Clyde offers a platform that can help retailers launch, manage and drive revenue and loyalty through a product protection program. The platform includes ecommerce apps, APIs, a dashboard and a widget to help companies manage their program and connect smaller retailers to insurance companies. Shoppers can add Clyde to their order during and after their purchasing journey in order to extend the manufacturer’s warranty and cover the product from accidents.

Retail 201
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Calling Business Resilience Pros!

Forrester eCommerce

Each year, Forrester Research and the Disaster Recovery Journal team up to launch a study examining the state of business resiliency. We focus on a different, rotating resiliency domain each year: IT disaster recovery, business continuity, or overall enterprise risk management. As fitting for 2020, this is the year of business continuity! In this survey, […].

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327: What It Takes To Make 6 Figures Of Profit In Ecommerce With Steve Chou

My Wife Quit Her Job

As a new entrepreneur, making 6 figures per year with an ecommerce store may seem insurmountable at first. So in this episode, I discuss how to overcome self-doubt and what it takes to make 6 figures of profit in ecommerce. What You’ll Learn. Breaking down 6 figures in profit. Necessary skills to run a 6 figure business. How to overcome the doubters in your life.

eCommerce 159
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Segment And Benchmark Your Journeys To Drive Emotional Engagement

Forrester eCommerce

We know customer journeys matter. We know emotion matters. But do we know what “good” looks like when it comes to customer journeys? Do we know how to design for emotion? Well, the two are inextricably linked. To know what good looks like — and how to benchmark journeys — we need to understand the […].

Customer 235
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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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AI-Powered Pricing and Promotions are Redefining the 2020 Retail Holiday Season

Retail TouchPoints

The all-important holiday season always demands retailers’ full engagement and energy, but the 2020 holiday season presents unique challenges. As the pandemic moves into new phases, responses lurch wildly between complete lockdowns to fast-track reopenings and back to lockdowns, at different cadences in every country, state or even locality. Retailers and their shoppers are whiplashed accordingly.

Retail 130
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How To Measure Value For Customers

Forrester eCommerce

Do you know whether or not your customers feel that it’s actually worth it to be your customer? In my latest report, “How To Measure Value For Customer,” I argue that most organizations cannot measure whether or not customers feel like they derive value from doing business with them. Customers derive value when they feel […].

Customer 235
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Post office branches ‘drive £1.1bn of additional high street spending’ for other retailers

TalkingRetail

Post office branches are key to the survival of struggling high streets, according to new research, because they generate an additional £1.1bn of annual spending for other retailers. Nick Read, chief executive at the Post Office, said: “Local post offices are a lifeline for communities across the UK as they are the place to go.

Other 127
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The Time To Embrace Business Ethics Is Now

Forrester eCommerce

In the midst of a pandemic, when the global economy is shrinking and society is arguably more divided than ever, this is the time to embrace ethics. If you are wondering why, join me for my keynote session at CX EMEA. Here’s a sneak peak of the topics you will learn about: Values-based customers choose […].

Customer 235
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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Launch of government campaign on firework safety is welcomed by retail group

TalkingRetail

A new government campaign warning shoppers how to buy, store and use fireworks safely has been welcomed by a retail organisation. Government agency the Office for Product Safety and Standards (OPSS) has linked up with other groups including the Royal Society for the Prevention of Accidents to provide online guidance for consumers on using fireworks.

Retail 112
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Top eCommerce Marketing Mistakes to Avoid in 2021 [With Easy Fixes]

MakeWebBetter

90% of online startups fail within 120 days. The eCommerce business world is tricky and full of hurdles to plan and implement. Although eCommerce has become the lifeline for various businesses; eCommerce marketing mistakes have failed many online marketing agencies. “Sears” – have you heard of it? It was one of the earliest online business […]. The post Top eCommerce Marketing Mistakes to Avoid in 2021 [With Easy Fixes] appeared first on MakeWebBetter.

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The naked truth about apparel's future

RetailDive

The segment was in free fall even before the pandemic. But a bleak 2020 could give way to new opportunities.

Apparel 138
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Six Holiday 2020 Preparation Tips for Retailers

RetailMinded

This holiday season is going to look a little different than last year. The world has changed at an unprecedented rate, affecting consumer behaviors, revenue generation, and supply chain efficiency. . To make the most of this typically high-traffic sales season, retailers will have to be innovative and insightful. Here are six holiday preparation tips for retailers in 2020. .

Retail 105
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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.

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Target adds more safety features ahead of the holidays

RetailDive

The retailer is adding additional contactless checkout options and letting customers digitally reserve a place in store lines.

Customer 124
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Amazon India and IRCTC Partnership: Learn how to book a train ticket on the eCommerce platform

Ecommerce Guru

Ticket booking has been made even easier for the comfort of travelers in India, as Amazon India has partnered with the Indian Railway Catering and Tourism Corporation (IRCTC) to help passengers book train tickets without any hassle. Regarded to be a ‘festive launch.’ For now, the online railway ticket booking feature is only available for Android users on the Amazon mobile website and the app.

Books 102
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How to Prevent Holiday Returns: 7 Tips for Online Retailers

ecomdash

Don't let holiday returns ruin holiday cheer! Here are 7 tips on how to prevent holiday returns and keep Q4 profits under your own tree. The post How to Prevent Holiday Returns: 7 Tips for Online Retailers appeared first on Ecomdash.

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Boost in e-commerce may lead to more counterfeits: study

RetailDive

With more consumers shopping online this year, the threat of online counterfeits looms, according to Red Points.

eCommerce 117
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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib