Tue.Mar 14, 2023

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Responding To Today’s Global Uncertainty With Sustainability

Forrester eCommerce

Last year, a number of Forrester analysts discussed how manufacturers are responding to the challenges their industry faces right now. As I wrote at the time: “Energy prices are scary. Supply chain disruptions are scary. Workforce modernization and empowerment are hard. Budgets are tightening.

Supplies 195
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448: The Future of Ecommerce Product Sourcing: What You Need to Know With Nathan Resnick

My Wife Quit Her Job

Today I’m excited to have Nathan Resnick back on the show. Nathan is the founder of Sourcify, which is a company that helps you find manufacturers to produce your products.

Books 225
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The SVB Crisis Highlights The Importance Of Resilience And The Imperative Of Trust

Forrester eCommerce

Silicon Valley Bank’s (SVB) collapse is still reverberating around global markets, causing investors to scrutinize the institutions at the heart of the startup ecosystem and prompting plunges in some banks’ stock prices despite the rapid response of banking regulators worldwide.

Customer 195
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H&M, Ariat Join Fashion Retailers Launching Resale Marketplaces

Retail TouchPoints

Two more retailers have entered the resale space to help address shoppers’ demands for sustainability: H&M has partnered with ThredUp to launch a resale program directly on H&M’s website, while footwear and apparel brand Ariat International has launched a resale marketplace called Reboot , powered by Archive.

Fashion 108
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Retail Reimagined: What It Means To Be An Innovative Retailer

Speaker: DeAnna McIntosh, Retail Growth Strategist

Join DeAnna McIntosh, Retail Growth Strategist, for this idea-sparking session on how to multiply and diversify your revenue (and impact) with zero ad spend, how to create disruption in your industry, and how to reimagine and innovate the retail business model.

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Your Company’s Quota Attainment Is Probably Around 50%, And That’s Not A Bad Thing

Forrester eCommerce

Quota attainment is consistently used as a sales performance metric but is misunderstood and should not be used as an indicator of sales success. Read this blog to understand the reasons for quota attainment challenges and why different measures should be used. Sales Operations Sales Strategy

Customer 195
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Evercommerce Review 2023: All the Pros and Cons You Need to Know

Ecommerce Platforms

EverCommerce is a relatively unheard-of concept in the ecommerce marketplace at this point – but it’s quickly generating attention.

More Trending

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The Best BigCommerce Apps to Explore in 2023

Ecommerce Platforms

With a range of built-in features already included for transaction management, payment processing, marketing, and more, BigCommerce ensures business owners have everything they need to thrive online.

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Start With Customer Insights To Determine Your Highest-Fit Opportunities

Forrester eCommerce

The explosion of account-based marketing (ABM) at scale has been enabled by the proliferation of data and insights. It’s now within the reach of all B2B marketers to get more precise about who, how, and when they are engaging with customers and prospects.

Customer 195
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What Amazon Shopping Trends Can Teach Us About Ecommerce | Salsify

Salsify

Just as the vast biodiversity of the Amazon rainforest can often serve as a microcosm of the planet’s broader ecology, the sheer scale of Amazon.com’s operation can also provide some insights into the behaviors and trends shaping the global economy. Stay Ahead of the Competition

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Spotting Reputational Risk In Non-Traditional Third-Party Relationships Ain’t So Yeezy

Forrester eCommerce

For the first time in three decades, athletic retailer Adidas, reported an operating loss to the tune of €700 million ($736 million) in 2022 and warned of a €1.2 billion ($1.27 billion) revenue decrease in 2023.

Supplies 195
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The ABM Benchmark Survey

ABM gets better with age — but unfortunately, marketers don't have the luxury of pouring it into an oak barrel for a couple decades to let it mature. It’s clear there’s a maturity gap in ABM strategies, so how can marketers start closing it?

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H&M, Ariat Join Fashion Retailers Launching Resale Marketplaces

Retail TouchPoints

Two more retailers have entered the resale space to help address shoppers’ demands for sustainability: H&M has partnered with ThredUp to launch a resale program directly on H&M’s website, while footwear and apparel brand Ariat International has launched a resale marketplace called Reboot , powered by Archive.

Fashion 95
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Product Management And Security Collaboration Benefits More Than Product Security

Forrester eCommerce

As part of Forrester’s research into securing what you sell, we have long advocated for security leaders to overlay their own activities with the rest of the product team and to engage in the product lifecycle before the product has even been defined.

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The Complete Guide to The link Attribute In Google Product Feeds

Store Growers

When it comes to running successful ad campaigns on Google, landing page relevance is key. After all, what good is an ad if the customer ends up on the wrong page? The same goes for product ads on Google Shopping.

Mobile 91
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ASOS Adopts Retail Media Solution to Power Ads Across Multiple Touch Points

Retail TouchPoints

Online fashion retailer ASOS has named Criteo as its exclusive partner for endemic brands’ advertising across its app and web experiences.

Fashion 89
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Marketing-Led COVID-19 Growth Strategies: 2022 and Beyond

More than two years in, COVID-19 is far from over. Businesses are tasked with beating pre-COVID numbers, making marketing crucial. This is your time to create brand awareness, bring in the best leads, and play a vital role in new and existing profit.

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A Complete Guide to SaaS Tax Software: Options, FAQs, and More

FastSpring

It takes an enormous amount of time, money, and headcount for SaaS companies to handle VAT, GST, and sales tax (and any other form of indirect tax) in-house.

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How Retailers Can Minimize Returns: Focus on Convenience, Communication and Personalization

Retail TouchPoints

Returns are, like it or not, as much a part of retail operations as the sales themselves. The exact return rate varies among different verticals and individual retailers, but online sales consistently generate higher levels of returns compared to brick-and-mortar.

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FastSpring Confirms It Does Not Bank with Recently Closed Banks

FastSpring

In light of the recent events in the US banking industry, FastSpring wants to reassure our customers and partners that we were not directly affected by the recent bank closings.

Banking 78
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Shein Incubator Program Debuts Summit to Inspire Emerging Designers

Retail TouchPoints

Shein will host its first-ever SHEIN X Design Summit on April 1, inviting designers, artists and industry leaders to a day of content and networking at the City Market Social House in Los Angeles.

Fashion 86
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7 Ways to Supercharge Your ABM Strategy with Real-Time Intent

Streaming real-time intent is a homerun for marketing and sales’ account-based marketing (ABM) strategies. With real-time buyer insights, you can be first-in-line to provide solutions and lead better, hyper-personalized conversations.

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Google E-E-A-T: How to Optimize Your Site to Align With the Search Quality Rater Guidelines

ROI Revolution

In the battle to land in the top spot on page one of Google, you don’t want to sacrifice meeting the expectations of your readers just to rank higher.

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Vision AI is Taking Hold in Retail for Store Security and Analytics

Retail TouchPoints

It’s hard to believe that in the same year cutting edge technologies like augmented reality and autonomous shopping have exploded in retail, shoplifting is still aching the minds of executives.

ACH 86
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Your Thorough Guide to Shopline eCommerce Development!

MakeWebBetter

Create your own Shopline store without any coding knowledge. Employ an easy-to-use interface to create, customize, manage, and perform daily operations of an eCommerce business.

SEO 109
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mPOS – bringing back the human touch to in-store shopping

iVend

As shoppers return to brick and mortar stores in their drovers, they crave the in-store experience. Retailers who want to set themselves apart are integrating more human and personal touchpoints into the shopping experience, increasing engagement, loyalty and sales.

Vend 73
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Learn Today, Sell Tomorrow: Increasing ROI & Conversions Through Search Metrics

Search metrics can drive conversion by helping website owners, and marketers learn from their online visitors. The data provided by an onsite search engine can help personalize the eCommerce experience and turn a visitor into a repeat buyer.

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Aéropostale’s expansive metaverse strategy kicks off with Tesla giveaway

RetailDive

An upcoming drop of 30,000 NFTs that unlock exclusive perks and entry to digital realm AeroWorld is the first step of a four-phase metaverse activation

Retail 93
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Quality Crafting with Unwind Studios

Smile.io

This is part of our #SmileABCs series, highlighting and going in-depth with small businesses and ecommerce brands. Check out the full series here. Have you ever had a hobby that you wished you could turn into a business?

Hobbies 64
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H&M taps ThredUp for resale program

RetailDive

The move comes as the fast-fashion retailer works to remake its sustainability image

Fashion 92
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Email personalization: strategies, tips, and best practices

Omnisend

Reading Time: 11 minutes Customers want to be seen as humans, not just consumers. This calls for marketers to shift their email marketing strategies from a numbers game on paper to creating meaningful connections with the people they’re targeting.

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Digitizing Logistics: Harness the Power of Data in 4 Steps

Entering a new demand gen position in a volatile market is nerve-wracking. In demand generation, data is essential for knowing who you should target and how. In this eBook, you’ll learn how to identify and target your ideal prospects using different types of data.

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J. Jill aims to grow store footprint, eventually

RetailDive

The apparel retailer ended the year with fewer stores and may close more, but it ultimately aims to “grow this important channel,” executives said

Apparel 88
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What’s new: Omnisend’s March 2023 updates

Omnisend

Reading Time: 3 minutes If you’re like me, you’ve been waiting for winter to finally say its long goodbye (why does it always overstay its welcome?).

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Five Below names COO

RetailDive

Kenneth Bull, who has been the company’s CFO, has been promoted to the position, while the retailer searches for a new financial chief

Retail 85
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9 Critical 2023 Trends in eCommerce Payments

GetElastic

9 Critical 2023 Trends in eCommerce Payments Are you an eCommerce merchant looking to increase sales while streamlining the checkout process? If so, you need to stay on top of the current eCommerce payments trends.

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The Ultimate Small Business E-Commerce Fulfillment Guide & Checklist

From building a carrier strategy to addressing the inevitable returns rush, Shippo’s "How to Prep for Peak Season Shipping" covers everything you need to implement the right fulfillment plan for your e-commerce business this season.