Thu.Sep 14, 2023

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5 Ways Retailers Battle Slowing Sales Growth and Tightening Margins

Forrester eCommerce

Retail sales growth in the US has been gradually decelerating and retailers are feeling the squeeze. In our newly published 2023 US Online Retail Competition Tracker we examine offline and online sales growth at 65 leading US retailers and take a close look at tactics to improve profitability.

Retail 374
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Joann undergoes restructuring, layoffs

RetailDive

The craft retailer, which is still operating without a permanent CEO, said it’s “exploring every opportunity” to drive growth and operate more efficiently.

Retail 134
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Saying Goodbye To MQLs: How Does The Buyer’s Journey Change In A Buying Group World?

Forrester eCommerce

The buyer's journey and revenue process, although connected, are different perspectives of the buyer to seller relationship. Learn more in this week's Saying Goodbye to MQLs blog.

Blog 336
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Email Signup Forms Best Practices for Increased Conversions

UpSellIt

A compelling email signup form is your ticket to a list of interested subscribers. While businesses are busy concentrating on other aspects of their marketing efforts, they overlook the incredible potential for customer acquisition that lies within email signup forms. In fact, this approach serves as a promising foundation for cultivating a dedicated and loyal customer base.

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Mastering Retail Peaks: Composable Commerce, Loyalty Tech, and Future-Ready Strategies for 2024

Speaker: Jennifer Hileman - Head of Retail Platform Strategy at Orium, and Zach Ettelman - Solutions Partner Team in North America at Talon.One

Prepare to excel in the dynamic world of retail, spanning the holiday season and beyond into 2024! Join us for an insightful webinar as we delve into the powerful synergy of composable & MACH Technology paired with the leading loyalty and promotions engine. Discover how composable commerce and loyalty management can redefine your retail approach, ensuring sustained success through the holiday rush and well into the new year.

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US Banks Must Get Ready For Open Banking Now

Forrester eCommerce

Open banking is imminent in the US, and banks must prepare now to be ready for the CFPB's Personal Financial Data Rights rule.

Banking 375
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Amazon Algorithm Evolution: A9 vs A10 for Product-Ranking Success | Salsify

Salsify

Small businesses on Amazon sell an average of 7,800 products per minute every day — or 4.1 billion products per year — according to Amazon. These numbers represent a massive opportunity for online brands if they can capture customer attention.

Customer 114

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Meta Rolls Out New AI-Powered Ad Tools

Retail TouchPoints

Meta has introduced a slate of new advertising tools ahead of what the Facebook parent company is referring to as “the first AI-powered holiday season.” Meta advertisers now have access to tools providing new ways to optimize budgets for seasonal demand, the ability to target distinct audiences within the AI-powered Advantage+ shopping campaigns and expanded access to tools that help drive purchases directly on Facebook and Instagram.

Magento 118
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Walmart CEO talks consumer spending, inflation predictions

RetailDive

Inflation is on course to continue declining, but food prices are unlikely to return to their levels from two years ago, Doug McMillon said at an investor conference Tuesday.

Consumer 107
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The Key to Keeping Customers Engaged and Combating the Paradox of Choice — Personalization

Retail TouchPoints

Shopping online can feel completely overwhelming for consumers when options feel infinite. The paradox of choice can even deter sales, which is why e-tailers need to be strategic when expanding their inventory and building their shopping experience. Choice paralysis can occur when consumers are presented with too many options that are difficult to compare, which can result in the shopper becoming overwhelmed and avoiding making a choice altogether.

Customer 101
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Holiday sales predicted to rise by 3.5%: Deloitte

RetailDive

That’s slower than last year, as the research firm expects inflation’s impact to moderate and shoppers to have fewer pandemic-era savings.

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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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Want to Cut the Cost of Fast Fulfillment? It All Starts with Inventory Placement

Retail TouchPoints

Until someone invents a Star Trek -style replicator (“Tea. Earl Grey. Hot.”) that delivers pretty much any item to a consumer with science fiction-style immediacy, retailers remain bound by 21 st -century delivery methods. The problems with getting products to people quickly and cheaply are well-known: consumers want fast fulfillment, which is costly to provide, but they don’t want to pay high (or really any) shipping fees.

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Amazon boosts pay, education and child care benefits for delivery drivers

RetailDive

The investment in drivers comes at the same time as other logistics companies are upping wages through contract negotiations, and drivers, including at Amazon, are looking to unionize.

Other 96
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Pinterest Debuts New Ad Formats and ‘Collages’ Feature for Users

Retail TouchPoints

Pinterest unveiled a suite of new features for its users as well as new advertising formats at its Pinterest Presents event Sept. 13, all designed to make the platform even more interactive, personalized and, most important, shoppable. “We are innovating faster than ever before with a robust slate of relevant, personalized products to reach consumers with intent, and we’re building with the goal to be the industry’s best full-funnel solution ,” said Bill Watkins, Chief Revenue Officer at P

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Nordstrom shuffles leadership, again

RetailDive

Among a flurry of appointments, the retailer announced a new chief merchant, Rack president and president of Nordstrom stores.

Retail 115
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Aspire Debuts Dashboard to Improve Influencer Campaign Analysis

Retail TouchPoints

Aspire has introduced its Impact Dashboard, designed to provide brands with a quick, digestible snapshot of campaign performance. Historically, marketers have had to dig through analytics and sales tracking to evaluate influencer campaign results, making it difficult to accurately measure ROI and understand the full-funnel impact of these programs. Via the dashboard, brands can: Access basic notifications such as a disconnected Instagram account; View social metrics like reach, impressions and e

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Investors call for Nike to pay $2.2M in owed wages to supply chain workers

RetailDive

Nike denied the allegations and said it is "deeply committed to ethical and responsible manufacturing.

Supplies 112
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Pacsun Taps External Partner to Streamline U.S. Fulfillment

Retail TouchPoints

Like many retailers, Pacsun is focusing on efficiency — and that means getting products to customers as quickly and easily as possible. The youth fashion and lifestyle brand is tapping Cart.com ’s logistics expertise and order and inventory management capabilities to support all its U.S. fulfillment operations. By handing operations off to Cart.com, Pacsun will be able to tap into the company’s “scale, proprietary technologies and operational expertise” to “enhance our efficiency and incre

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Ten competitive strategies for retail success

iVend

iVend works with a host of different retailers around the world, of all types and sizes, which gives us a unique insight into what successful businesses are doing to set themselves apart. We have used that knowledge to pinpoint ten key competitive strategies for success in retail. I wrote about the first five of these in ‘Ten competitive strategies of successful retailers – Part 1’.

Retail 84
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The "Multi" Problem in Omnichannel Commerce with Orium + Elastic Path

Modern retail is complex, but composable commerce can help brands navigate that complexity successfully. Operating in multiple geographies, handling multiple currencies, leveraging multiple brands, exploring multiple business models… These are just some of the complicated realities facing modern brands. In this masterclass, Julie Mall from Elastic Path and Thomas Mulreid from Orium take a deep dive into the many elements at play in commerce today, looking at what the term “multi” means and break

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Geek Squad Home Health Program Cuts Remote Monitoring Tech Setup Time by 50%

Retail TouchPoints

A program pairing Best Buy ’s Geek Squad and health care company Geisinger has cut the time needed to set up remote monitoring for chronic conditions in half , from an average of 96 hours down to 48 hours. This and other positive results from Geisinger’s chronic care management platform have encouraged the companies to expand their partnership to additional patients in the Geisinger network, as well as work together to design a comprehensive package of technology and services for chronic care ma

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Target Strikes Deal With Jeweler Kendra Scott as It Gets Ready for Holiday Season

RetailWire

Target has announced a long-term strategic partnership with jewelry designer Kendra Scott, introducing exclusive collections of earrings, bracelets, and more in preparation for the holiday season. The colorful jewelry, with most items priced below $40, will be available online and in around 150 Target stores starting on October 22. This move is part of Target’s.

Jewelry 77
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Universal Standard co-founder Alexandra Waldman dies

RetailDive

Waldman created the inclusive sizing apparel brand alongside Polina Veksler in an effort to make fashion more accessible.

Apparel 83
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FDA Warns CVS, Others Against Selling Unapproved Eye Products

RetailWire

The U.S. Food and Drug Administration (FDA) has issued warnings to eight companies, including CVS Health Corp and Walgreens Boots Alliance, for producing or marketing unapproved eye products. These products, falsely claimed to treat conditions like conjunctivitis, cataracts, and glaucoma, pose heightened risks as they can bypass natural bodily defenses.

Other 75
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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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Boost Drinks appoints ‘flavour guru’ as new product controller

TalkingRetail

Boost Drinks has appointed Harley Beecroft as product controller, with the senior management role responsible for overseeing the development, launch and ongoing management of products across the Boost portfolio. Dubbed Boost’s ‘flavour guru’, Beecroft, who has been with the Boost team for over seven years, will be working closely with marketing director Adrian Hipkiss and.

Retail 59
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Etaily awarded Lazada Philippines Partner of the Year and recognized as best eCommerce enabler demonstrating operational excellence in modern retail

Etaily

Etaily was awarded the Lazada Partner of the Year Award for the Philippines in a Singapore ceremony, recognizing the exceptional dedication and innovation in fostering brand growth on LazMall, solidifying its position as a top-tier partner within the Lazada ecosystem, with the journey beginning at the onset of the pandemic and achieving a 3-star Lazada Partner rating for consistently exceeding industry standards in performance.

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Ban on disposable vapes contradicts UK harm reduction policy, says WVA

TalkingRetail

In light of recent discussions surrounding a potential ban on flavoured disposable vapes in the UK, the World Vapers’ Alliance (WVA) urges policymakers to consider the far-reaching consequences this move would have on public health and harm reduction. It believes such a ban contradicts the UK’s “existing and successful” harm reduction approach.

Retail 59
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The Sound of Success: Sonic Branding's Impact on Modern Marketing

Digital Doughnut

Sonic branding, the practice of creating unique and memorable sounds to represent a brand, is emerging as a critical strategy in the modern marketing landscape. Whether it's a jingle that sticks in your mind or the subtle sound of an audio logo, these auditory cues hold the power to forge emotional connections and boost brand recognition. This article explores the fascinating world of sonic branding, examining its various forms and highlighting how it's influencing today's marketing strategies.

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Evaluate Total Cost of Ownership in the Composable Commerce Era

Your old methods of evaluating total cost of ownership don’t work anymore. Total cost of ownership, or TCO, is important to understand when making the switch to a composable commerce architecture. But composable commerce is a complete paradigm shift in how eCommerce businesses operate, and understanding the cost implications of that requires a shift too.

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Vape ban would be a huge public health step backwards | Dr Marina Murphy

TalkingRetail

New reports suggest disposable vapes could be banned in the UK as part of an imminent government consultation focussed on addressing concerns over the environment and youth access. While well-intentioned, such a move would be a ‘policy miscalculation’ that would do more harm than good. Disposables have become hugely popular amongst adult smokers who are looking to move away from combustible.

Retail 59
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Nespresso Launches Its First Paper-Based Compostable Capsules

RetailWire

Nespresso has launched its first range of home-compostable coffee pods, a milestone in the brand’s sustainability efforts. After three years of research, the company released these paper-based pods in France and Switzerland, with plans to gather customer feedback before wider distribution. This move comes in response to increased competition in the coffee pod segment and.

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Multi-million ad campaign for Müller Good Stuff

TalkingRetail

Milk & Ingredients has launched a £2m advertising campaign for its new Müller Good Stuff Barista Milk, encouraging consumers to ‘be a bit Barista’. The dairy company’s first branded milk advertising campaign in several years will see outdoor, social media, instore activation, influencer and popular podcast features, all of which will celebrate amateur frothy-coffee art.

Outdoor 52
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Average Cost Inventory Method: Balancing Efficiency and Accuracy

Korona

Explore the Average Cost Inventory Method, a balance between simplicity and accuracy in inventory management.

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ABM Success Recipe: Mastering the Crawl, Walk, Run Approach

Shifting to an account-based marketing (ABM) strategy can be both exciting and challenging. Well-implemented ABM motions build engagement with high-value accounts and drive impactful campaigns that resonate with your audience. But where do you begin, and how do you progress from crawling to running? Watch now as Demand Gen experts delve into the essentials of each stage of the ABM process.