Thu.Dec 21, 2023

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Top 10 Consumer Trends To Watch in 2024 | Salsify

Salsify

Consumer trend forecasting for 2024 promises a fun year filled with amazing opportunities for brands to connect with customers.

Consumer 156
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GenAI Accelerates Your Agile Knowledge Management Transformation

Forrester eCommerce

As technology continues to evolve, so does the future of operations. Advancements in natural language processing and deep learning will make AI-driven operations and agile knowledge management even more intuitive and human-like.

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Why Retailers’ Obsession with Conversion is Keeping Them from…Converting

Retail TouchPoints

It’s no secret that retailers and brands have become obsessed with driving conversion in their quest to recover the more than half of shoppers who abandon checkout before completing their purchase. After all, “conversion rate optimization” is one of the more common catchphrases in today’s retail industry. But too often, in trying to reach this final destination, retailers are missing out on the proverbial journey — and that journey is usually far more lucrative than the typical take-no-prisoners

Payments 277
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Cisco Is Getting Back Into The Game

Forrester eCommerce

It’s been awhile since I’ve been excited about Cisco and it’s networking strategy. While Cisco remains prominent in market share, it’s been Arista and Juniper that have dominated the networking innovation conversation. What do I mean when I say network innovation?

Games 264
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The Pragmatic Path to Composability: Adapting to the Future through Modularity

Speaker: Jason Cottrell

Brands used to look for a vendor who could do everything. Over time, one vendor was no longer enough to meet a brand’s needs, and they added, added and added. Now they need all their vendors to work well together. That’s composable, and only some will make the cut. As customers — and your board — expect you to be in new channels and to rapidly adapt to shifts in the market, the need for true composability is more crucial than ever before.

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Cultureverse: Creating Virtual Experiences with Intention and Impact

Retail TouchPoints

Walmart partnered with People of Crypto (POC) Lab to develop an interactive, virtual odyssey designed to commemorate Hip Hop’s 50th anniversary. The virtual experience is designed as a “choose your own journey” experience, where visitors can learn, network and simply enjoy the space, creating new opportunities for the retailer to blend “IRL” (in real life) and “IVL” (in virtual life) experiences.

Retail 264
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Lessons Learned From Another Year Of Sponsoring Women To Attend S&R Forum

Forrester eCommerce

Learn three key lessons from our partnership with Women in Security and Privacy (WISP) in sponsoring attendees at our Security & Risk Forum.

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Christmas Came Early! Our First Consumer Insights Of The Holiday Season

Forrester eCommerce

Following Thanksgiving and Cyber Week, Bizrate shared some aggregated initial insights from their 2023 holiday surveys with us.

Consumer 235
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The Christmas Song Retail Workers Hate Most is…

Retail TouchPoints

The holiday season brings joy, magic, beautiful decorations and a soundtrack of carols and standards that we revisit year after year. Sure, these tracks may get us in a festive mood, but for retail workers listening to them on what can feel like a truly endless loop they could also lead to madness. New research from customer feedback company HappyOrNot reveals that not all holiday hits are created equal for store associates.

Retail 182
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What Content Actually Matters? Find Out With A Touch Analysis.

Forrester eCommerce

Gain a better understanding of content engagement.

B2B 264
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10 Do-it-yourself SEO Tips to Save Money

Practical eCommerce

With time and effort — not money — merchants of any size can improve organic search rankings. The post 10 Do-it-yourself SEO Tips to Save Money appeared first on Practical Ecommerce.

SEO 123
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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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J.C. Penney Q3 sales decline, loss widens

RetailDive

The department store said the $1 billion turnaround announced earlier this year has already boosted traffic and loyalty, but is it bold enough?

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Akeneo Appoints Two Additional Members to the C-suite and Celebrates A Monumental Year Highlighting Significant Business Growth

365 Retail

Akeneo , the Product Experience (PX) Company and leading provider of Product Information Management (PIM) solutions, today announced two more additions to the C-suite team and that it has experienced a surge of growth and momentum in 2023. Throughout the year, the company expanded its offerings and sharpened its operations to enhance product experiences for brands, manufacturers, retailers, and distributors on a global scale.

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Ulta Beauty to expand and refresh loyalty program

RetailDive

The loyalty program, which has over 42 million active members, will launch in January with a new name and an enhanced birthday gift experience.

Gifts 122
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Walgreens Relies on Tech and Has To Build Up Its IT Department To Meet Its Goals

RetailWire

Walgreens will need to build up its IT department to reach its goals of using tech to boost sales, scale its healthcare division, and remodel its stores to logistic hubs.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Walgreens marketing chief let go amid last month’s layoffs

RetailDive

Linh Peters had arrived last year from Calvin Klein, but was affected by the drugstore retailer's second workforce reduction of the year.

Marketing 122
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Our Top Global Ecommerce Posts of 2023

ESW

As we close out 2023 and prepare for 2024, we look back at our most popular global ecommerce posts of the last year. 2023 was a year of the unexpected. AI stormed the scene generating simultaneous enthusiasm and skepticism. The predicted economic downturn largely did not materalise and, in fact, consumer spending increased. Over the last 12 months, we have brought you insights and information to help your brand and business grow and succeed.

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Walmart outpaces Target, Macy’s for most recent holiday purchases: report

RetailDive

A fourth of respondents to a new survey said their last holiday shopping stop was at the big box retailer, followed by Target and Kohl’s.

Retail 111
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Streaming TV Advertising Campaign Best Practices & Platforms

CPC Strategy

In an era dominated by digital content consumption, streaming TV has emerged as a powerful tool for marketers to connect with their target audience. In this post, we’ll explore the world of streaming TV advertising, from its definition, to best practices, and the platforms that support it. Let’s start from the top.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Shoppers use BOPIS to avoid holiday shipping delays: report

RetailDive

Buy online, pickup in store accounted for one-fourth of online orders in the three weeks after Cyber Monday, according to Salesforce.

Shipping 116
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Warner Bros. Discovery & Paramount Global Reveal Potential Merger

RetailWire

Warner Bros. Discovery and Paramount Global are reportedly in the preliminary stages of merger discussions.

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Private equity firm agrees to buy Uoma Beauty assets

RetailDive

MacArthur Beauty “saw an opportunity to save this brand and turn it around” after the company received a warning notice from the U.K. government.

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Top 15 Retail Media Networks to Watch in 2024 [Updated]

CPC Strategy

When I originally wrote this post in January 2021, retail media was seeing substantial gains across big box and specialty retailers. And…it hasn’t stopped. Looking back nearly three years later—with signal loss and cookie deprecation becoming more real and impactful each day—it’s clear that the importance of retail media will only continue to climb.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Retail Analytics Solution: Understand Your Business in the Context of the Market 

Dynamic Action

Summary When assessing your retail business performance, it is critical to understand both internal performance and performance based on market context. A retail analytics solution quickly surfaces metrics from both contexts and presents them in a unified view, allowing you to see the full picture of performance easily. Gathering all of this data manually is impossible.

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The Top 6 Segmented Marketing Trends to Maximize ROI

SheerID

Check out our top predictions on how segmented marketing will continue to evolve.

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Landsec Welcomes Nike Rise Concept Store to Trinity Leeds Shopping Centre

365 Retail

Landsec has today announced that Nike will bring its concept store, Nike Rise, to Trinity Leeds next year. Nike will join a number of international brands who have signed at the centre this year. The 10,000 sq ft Nike Rise store is expected to open in 2024. The concept aims to enhance shopping experiences through innovative digital experiences and services that enliven the sport pulse of the city.

Events 62
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UK Court Says AI Cannot Be Recognized as an Inventor on Patent Applications

RetailWire

A pivotal ruling took place this Wednesday as the U.K.'s highest court declared that AI can't be credited as an inventor in a patent application.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Repsly in Review 2023

RepslyBlog

Embarking on a mission to revolutionize retail execution, the Repsly team has consistently delivered on its commitment to enhancing the mobile and web app experience for users. As we reflect on our journey, the focus remains steadfast on providing a platform that not only meets but exceeds expectations.

Mobile 52
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Wells Fargo Is the First Megabank With an Organizing Union

RetailWire

It's been a week of interesting workforce decisions at two branches of Wells Fargo in the United States. At the New Mexico branch in Albuquerque, employees have voted to join a union.

Banking 52
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How Token Listing Transcends Traditional HODLing

365 Retail

In the cryptocurrency world, “HODLing”, a practice of holding onto your tokens for long-term growth, has been a popular strategy. However, there’s an evolving landscape that offers more proactive ways to maximize returns, particularly through listing tokens on exchanges. This article delves into how cryptocurrency listing can transcend traditional holding methods, potentially leading to augmented returns, and explores the various aspects of this strategy.

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Toyota Safety Recall: Here’s What You Should Know

RetailWire

A Toyota safety recall has been issued for certain models of Toyota and Lexus vehicles. The recall spans across an estimated 1 million vehicles sold in the United States between 2020 and 2022.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.