Thu.Sep 08, 2022

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Bloomingdale’s Kicks off 150th Year with Virtual Store, Anniversary Exclusives and Events

Retail TouchPoints

Blackstock & Weber for Bloomingdale’s 150th. Bloomingdale’s has debuted a lineup of designer collaborations, events and digital activations, including a virtual store, to celebrate its 150 th anniversary. A 150th Anniversary Collection of exclusive limited-edition merchandise launched on Sept. 8, the day before New York Fashion Week kicks off.

Events 359
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The B2B Content Guide: Tech Buyers Need Relevant Vendor Content Pre- And Post-Sales

Forrester eCommerce

Keeping up with buyer needs and content creation has been increasingly challenging for many marketers and sales organizations. Our research tells us that creating B2B content to serve changing tech buyers throughout their purchase journeys is a top challenge for marketers.[1] This challenge also impacts sales teams that struggle to connect offerings to buyer needs […].

B2B 195
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Retail Crime on the Rise: Expert Advice on How Retailers Can Protect Stores and Associates

Retail TouchPoints

Retail crime is on the rise, and it’s affecting companies of all sizes. The National Retail Federation (NRF) estimates that organized retail crime cost stores an average of $1 billion in sales in 2020, up more than 50% over the last five years. Additionally, a Business.org survey of small business owners found that 89% of small business owners experienced shoplifting in 2021.

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Emerging Technology: Sustainability’s Friend Or Foe?

Forrester eCommerce

Business and technology leaders are increasingly concerned with reducing their firms’ impact on this planet’s finite resources. Rising energy prices here in Europe help make a sometimes-abstract topic real, local, and immediate. While technologies such as automation, blockchain, and the internet of things feature in many sustainability initiatives, they also bring their own environmental impact. […].

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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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Misfits Market Looks to Corner the ‘Ugly Produce’ Category with Acquisition of Imperfect Foods

Retail TouchPoints

Misfits Market has announced plans to acquire fellow online grocer Imperfect Foods , both of which aim to tackle the problem of food waste by salvaging aesthetically flawed yet edible produce that would otherwise be discarded. “We have a tremendous opportunity to advance the shared mission of both brands, which is nothing less than a fundamental re-imagining of both the grocery category and the broken U.S. food system,” said Abhi Ramesh, CEO and Founder of Misfits Market in a statement.

Marketing 283
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Forr The Planet: Sustainability Interview Series — Amazon Web Services

Forrester eCommerce

Photo copyright Abhinav Sunil Measuring cloud sustainability is increasingly a priority for customers. Optimizing cloud strategies can be an important enabler of overall carbon footprint reduction strategies of organizations across industries. I spoke with Christopher Wellise, Director of Sustainability and Carbon at AWS on the primary carbon reduction levers from being on the public cloud […].

Customer 195

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There’s No Place Like Home: CVS And Walgreens Zero In On The Home Care Imperative

Forrester eCommerce

A move to home care beckons retail to push the throttle on health equity and value-based care. But first, retail will need to win patient loyalty and trust. .

Retail 195
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Walmart Bolsters Healthcare Presence With UnitedHealth Group Partnership

Retail TouchPoints

Walmart is expanding its presence in the medtail space through a 10-year partnership with healthcare and insurance provider UnitedHealth Group that will begin in January 2023. The partnership will launch at 15 Walmart Health locations in Florida and Georgia, with plans to expand to additional locations. Walmart will incorporate UnitedHealth Group’s Optum program to provide analytics and support tools to clinicians.

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8 Tips to Handle the E-commerce Holiday Rush

lateshipment

Less than 2 months to go for the holiday season to officially kick off — which means as an e-commerce retailer, you have to make use of the little prep time left to get better equipped at handling the holiday rush. Here are some tips categorized via different stages of the customer journey to help you do just that. Pre-purchase: Awareness and Exploration. 1.

eCommerce 130
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Cappasity Helps Retailers Provide Immersive Classified Ads

Retail TouchPoints

Cappasity has launched Mertsy SDK, a mobile digitizing solution designed to help classifieds include immersive content production inside their apps. The solution can integrate the capturing and displaying of 3D product images directly into retailers’ mobile apps and websites. The technology aims to immerse shoppers in the experience by integrating 3D/360/AR visualization into a product card.

Retail 270
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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Amazon Best Practices for Optimizing Product Detail Pages | Salsify

Salsify

Any ecommerce marketer worth their salt knows that an eye-catching, intuitive, and informative product detail page (PDP) is a surefire way to effectively frame a brand’s offerings for customers. Thankfully, Amazon offers a variety of tools to help your brand develop these types of enhanced shopping experiences on its platform.

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Making High Conversion and High Security Play Nicely Together

Retail TouchPoints

Ecommerce companies have to balance two big ideas right now: A low-friction customer journey that turns into a high conversion rate; and A high-security marketplace that is compliant with government mandates. This balancing act can feel like a typical schoolyard dilemma: Two kids on a seesaw, and maybe one of them — the high-security kid — is a little heavier than the other.

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Native Curated Packages: Driving relevance and engagement for advertisers

Liveintent

Investment in native advertising is booming. In fact, native display ad spend is projected to reach $98.59 billion in 2023. Because consumers look at native ads 53 percent more than display ads and create an 18 percent increase in purchase intent, advertisers are chomping at the bit to incorporate the format in their campaigns. If you’re looking to capitalize on native’s benefits, offerings like LiveIntent’s Native Curated Packages might be the way to go.

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4 Pop-Up Advertising Best Practices for Ecommerce Conversions

Digital Doughnut

In an effort to increase conversions, websites often use pop-ups with reckless abandon, which is what gives them such a bad reputation. However, pop-up marketing can improve the experience of your onsite customers when used strategically.

eCommerce 116
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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Lovesac pushes sales up 45% in the second quarter

RetailDive

The DTC brand exceeded its own expectations for top and bottom line growth at a time when other digitally native brands struggle to reach profitability.

Other 104
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What Is E-Commerce Automation — And Why Do You Need It?

ChannelAdvisor

When’s the last time you got out a pencil and paper to do long division? Or used a Rolodex to look up a client phone number? The answer doesn’t matter — we have technology to do these things for us, whether it’s as simple as a calculator or as complex as CRM software. . That’s the beauty of automation. When it’s done right, it makes processes so seamless, you can’t remember doing them without technology. .

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Puma’s first metaverse experience ties NFTs to NYFW

RetailDive

Following a New York Fashion Week show, consumers who minted the brand’s Nitropass can burn their NFT and claim physical sneakers.

Fashion 112
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If You Build it, They Will Not Come - Make a Great First Impression With an Easy-to-Navigate Website

Digital Doughnut

An online presence is essential for all businesses, no matter the industry. However, being online doesn’t mean anything if your customers or potential customers can’t find you.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Bed Bath & Beyond leadership gap a board ‘wake-up call’

RetailDive

The appointment of Laura Crossen as interim CFO has raised questions about the type of permanent finance leadership the company will need.

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Detroit Now Accepting Recreational License Applications

Korona

Detroit just opened an application acceptance period for recreational marijuana licenses between September 1st and October 1st, 2022. The move came after a judge threw out two separate lawsuits that opposed the city’s recreational program. This is great news for entrepreneurs that are interested in opening cannabis retail locations in Michigan. .

POS 52
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Kate Spade names head product designers

RetailDive

Tom Mora oversees the design direction for RTW, footwear, jewelry, home and licensed lifestyle categories, while Jennifer Lyu leads the handbag and accessories collections.

Jewelry 84
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How To Pay International Suppliers And Maximize Profits

RetailMinded

When you run a business, it’s important to ensure you’re getting the best rate on your purchases and sales. If you’re buying from an overseas supplier, it’s even more critical that you maximize profits by paying in the right currency. You can do this by understanding how to pay international suppliers and setting up payment options that work best for your business. .

Banking 52
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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Adore Me to host first live runway show at Fashion Week

RetailDive

The direct-to-consumer brand hosted its first New York Fashion Week events in 2019, which included a gifting suite and dinner.

Fashion 102
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Howard Schultz says this is his last stint as Starbucks CEO

RetailWire

Starbucks interim CEO Howard Schultz has said that he will not return to lead the company in the future after his third time running the business. Mr. Schultz was the coffee giant’s CEO from 1986 to 2000 and then again from 2008 to 2017 before landing back in the interim role following Kevin Johnson’s departure in April. Mr. Schultz is being replaced by Laxman Narasimhan, CEO of Reckitt.

Article 52
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As it burns through cash, GameStop says it’s ready to start thinking about profits again

RetailDive

The retailer has pivoted quickly from hires and investments to cost-cutting.

Retail 119
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Apple is holding the line on iPhone prices

RetailWire

Apple has debuted its new iPhone 14 collection, and this year’s models are priced exactly the same as the iPhone 13 line. The new iPhone 14 line comes with enhanced features including the ability to send SOS messages via satellite in cases of emergency when it’s hard to get a cell signal.

Article 52
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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Instacart buys e-commerce tech provider Rosie

RetailDive

Rosie’s services are now part of the Instacart Platform, and its staff lead development of the e-commerce giant’s strategy for serving independent retailers.

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Designer Brands looks to expand its owned brand business

RetailWire

Designer Brands, the owner of DSW Designer Shoe Warehouse, created a separate business for its owned brands after acquiring Camuto Group four years ago. It invested in Le Tigre 360 Global in July and signed a footwear licensing agreement. These deals are part of the company’s strategy to drive sales of its own higher-profit brands.

Article 52
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The Sephora Case Shows That Organizations Need A Modern Framework For Trusted Data Sharing

Forrester eCommerce

Last week, the beauty retailer Sephora made the headlines in the news. Not because of a new product launch or some extraordinary TikTok campaign, but because it became the first company that the California’s Attorney General publicly fined for allegedly violating the requirements of the California Consumer Privacy Act (CCPA). According to the case, Sephora […].

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Amazon still has no plans to make workers report to their offices

RetailWire

Amazon.com said last October that it would leave the decision as to whether office workers needed to work on-site up to its managers and their teams. Nothing has changed in that regard, according to CEO Andy Jassy. “We don’t have a plan to require people to come back,” Mr. Jassy said at the Code Conference yesterday. “But we’re going to proceed adaptively as we learn.”.

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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.