August, 2018

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Is There A ‘Right Way’ To Achieve Clicks-To-Bricks Success?

RTP blog

Debbie Hauss, Editor-in-Chief: I have UNTUCKit on my mind, since I just saw the store in the Prudential Center mall in Boston while attending eTail East. Adam Blair, Executive Editor: Warby Parker has enjoyed notable success going from online to brick-and-mortar; the retailer plans to operate 90 stores by the end of 2018.

eCommerce 150
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The Empowered Marketer: Brands at the Forefront of Ecommerce

Optimizely

As the Editor in Chief for Shopify Plus , Aaron has deep insights into the rapidly changing world of ecommerce — especially how new brands are building audiences of loyal and engaged customers. What’s coming next in ecommerce? Aaron Orendorff is uniquely positioned to say.

eCommerce 305
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Editors Share Their Top Takeaways From RTP Personalization Survey

RTP blog

Debbie Hauss, Editor-in-Chief: While it’s not surprising that email is the most-used personalization strategy, it is surprising that more retailers have not invested in advanced capabilities. With 66% of retailers crediting personalization strategies with increasing their sales, and 46%.

eCommerce 150
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Is Q2 2018 A Sign Of Good Things To Come For Retailers…Or Just A Happy Blip?

RTP blog

Debbie Hauss, Editor-in-Chief: Being the cynic I am, I wouldn’t want to be overly optimistic about how the rest of 2018 will play out, particularly considering all the global controversy around tariffs and the U.S. relationship with other countries. Any number of macroeconomic developments could cause retail’s revival to sputter.

eCommerce 150
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Composable Commerce Is Playing a Key Role in SiteOne’s Digital Transformation

The discussion was moderated by Adam Blair, Editor of Retail TouchPoints. Discover the benefits of composable commerce for the complex realities of modern retail in this webinar that looks at a case study of SiteOne, a landscape supply retailer undergoing a major digital transformation. This recording is provided by Connected Consumer Series.

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Are Retail-Health Care Partnerships Just What The Doctor Ordered?

RTP blog

Debbie Hauss, Editor-in-Chief: As long as these major mergers keep competition alive, they will benefit consumers as well as the partner companies. Glenn Taylor, Senior Editor: One thing retail has always been able to do successfully is get out in front of a major audience, especially Tier 1 companies.

Retail 150
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Is Your Job Up For Grabs By Chatbots?

RTP blog

By Adam Blair, Executive Editor Artificial intelligence (AI) is threatening/promising to remake the world’s workforce, and the retail industry will not be spared. Nor will journalism, for that matter.)

Workshop 150