Groove

FEBRUARY 9, 2017

Poor Proposal. His appearance is overlooked, he’s ignored until the end of the day, and he gets cut and pasted until he doesn’t even recognize himself….

Marketing 300

Marketing 300

Forrester eCommerce

FEBRUARY 21, 2017

At last, exactly two years later, the long-awaited sequel to my hit, if overly censored, blog post: Five Shades Of Grey (How software buyers and license managers should be compliant without being submissive). The trigger is the SAP vs Diageo verdict , which generated a lot of hysterical blogging and tweeting with dire predictions for SAP customers. IMO most commentators have overlooked the crucial parts of the judgment and therefore significantly overstated the case's negative implications for S

Customer 240

Customer Blog eCommerce Management 240

Bryan Eisenberg

FEBRUARY 9, 2017

My friend Mark Schaefer is releasing a new book on February 13th. I decided that because I love the book so much that I would giveaway a few copies on February 14th. See how you can enter below. So you want to be Known! The post What should you be known for? appeared first on Bryan & Jeffrey Eisenberg.

Books 252

Books Social Media 252

My Wife Quit Her Job

FEBRUARY 20, 2017

As someone who writes about entrepreneurship and teaches others how to sell physical products online, I make a habit of following as many entrepreneurs as I can. It doesn’t matter if you’re famous or just starting out, I’ll at least check out your website to see what you have to say. But even though I love reading posts about entrepreneurship, I’ve become increasingly jaded with the cliches that I’ve been seeing. “Learn to fail” “Learn from your mi

Article 242

Article Other 242

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

Payments

Optimizely

FEBRUARY 27, 2017

Web push (considered browser’s answer to mobile app push) is an effective way to reach customers with the right message in “real real-time,” – which is especially critical, since according to Aimtell the majority of people only check their email 1-3 times per day. With web push, it becomes easier to guarantee your web shoppers are seeing your messages when you want them to, better positioning you to address any points of friction in the moment and guide customers further along the path to

Mobile 170

Mobile Definition Customer Other 170

Fastr

FEBRUARY 15, 2017

Forbes Magazine recently reported that 58% of companies that are much more profitable than their competitors report that the CEO is in charge of customer experience management. This is a staggering number, and reaffirms just why top retailers are committed to delivering the best customer journey possible to their loyal shoppers. How can brands put their customer experience.

Customer Experience 159

Customer Experience Magazine Customer Management 159

A Better Lemonade Stand

FEBRUARY 28, 2017

This is a guest post from Pilar Newman, a 9-year veteran Amazon seller. Every so often, an opportunity comes around that is so good, it’s hard to pass up. One such opportunity is selling physical products on Amazon. The draw for both new and current e-commerce sellers, is the immediate reward of tapping into the […]. The post How to Successfully Sell Products on Amazon appeared first on A Better Lemonade Stand.

eCommerce 134

eCommerce Shipping Fulfillment 134

Bryan Eisenberg

FEBRUARY 14, 2017

NRF 2017 kicked off with a keynote titled “ Building Tomorrow’s Workforce: How Retailers Are Attracting and Retaining Talent.” The CEOs of Macy’s, HSNi, Walmart, and Ashley Stewart talked about the value of great people in retail. No one would argue that retail is a people business. I have always found one the best parts of the NRF shows are the people I have met.

Retail 144

Retail Social Media Demo Technology 144

My Wife Quit Her Job

FEBRUARY 23, 2017

Today I’m thrilled to have Michael Stelzner on the show. Now I was introduced to Mike by my friend Darren Rowse of Problogger and I’m really glad that he made the intro. Mike runs the ridiculously popular site Social Media Examiner which gets an insane amount of traffic. I’m just going to make a rough estimate here but I’m guessing somewhere in the 1.1 million uniques per month range.

Social Media 187

Social Media Marketing Other 187

Optimizely

FEBRUARY 21, 2017

Customers who shop on mobile do so with a different mindset than they do on any other channel. Research has shown that shoppers increasingly use mobile for early-stage browsing and discovery, then will switch to a different device to actually complete the purchase. And furthermore, Searchmetrics reported that during the 2016 holiday shopping season, 1 in 5 consumers solely relied on mobile devices to research gifts – before, in all likelihood, visiting a store’s website or brick-and-mortar

Mobile 150

Mobile Retail Social Media Presentation 150

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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

Technology

Store Growers

FEBRUARY 20, 2017

I’ve ended up somewhere smelly. The last couple of years I’ve been teaching people how to make their stores more successful. Unfortunately that means I’m entering the territory of gurus selling the overnight-6-figure-profit dream or other get rich quick schemes. Steering clear of this kind of BS is super important to me. That’s because I want to help people build businesses for the long haul.

eCommerce 117

eCommerce Comparison Shopping Shopping Carts Social Media 117

SellBrite

FEBRUARY 4, 2017

You’ve built a profitable ecommerce business—your shop is running smoothly, your fulfillment process has been optimized, and you finally have some time to think about how to scale. So where do you start? What’s the most important area to focus in on when you’re trying to develop new strategies, set new budgets, and uncover new opportunities? The answer is data.

eCommerce 122

eCommerce Retail Social Media Download 122

Fastr

FEBRUARY 28, 2017

In this first installment of a two-part series, the importance of website accessibility and the formulation of regulation under the Americans with Disabilities Act (ADA) as it relates to e-commerce are discussed. In part two, the discussion extends to options for improving website accessibility without compromising the essence of e-commerce design — the customer experience.

eCommerce Design 100

eCommerce Design eCommerce Customer Experience Improvements 100

Steve Dennis

FEBRUARY 27, 2017

So-called “asset-light” business models, where a company has relatively few capital assets compared to the overall size of its operations, have drawn increasing attention (and investor dollars) in recent years. Think Airbnb, Uber, Snap and many other essentially digital-only brands. The concept isn’t new. Brand licensing and many hotel management and franchise-based businesses have employed this formula for years.

eCommerce 108

eCommerce Other Channel Operations 108

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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

Operations

My Wife Quit Her Job

FEBRUARY 13, 2017

As part of running my blog and my podcast, I often get questions from readers who want to know more about the early years of our business and how it has evolved over time. How did we get started? How much inventory did we carry early on? Did we run it from our house in the beginning? What does it look like now? The answers to all of these questions are actually buried deep within my blog if you have the patience to sift through my first 50-ish entries.

Blog 156

Blog 156

Rishi Rawat

FEBRUARY 13, 2017

If your site serves multiple audiences and you try and market to all groups on your homepage you’ll end up with a poorly converting page. Do what gameready.com does.

Marketing 87

Marketing 87

Store Growers

FEBRUARY 20, 2017

I’ve ended up somewhere smelly. The last couple of years I’ve been teaching people how to make their stores more successful. Unfortunately that means I’m entering the territory of gurus selling the overnight-6-figure-profit dream or other get rich quick schemes. Steering clear of this kind of BS is super important to me. That’s because I want to help people build businesses for the long haul.

eCommerce 70

eCommerce Comparison Shopping Shopping Carts Social Media 70

SellBrite

FEBRUARY 10, 2017

Events are an important part of marketing your product. This is especially true for the B2B niche, where events bring tons of potential clients and partners together. There are dozens of major ecommerce conferences, like eTail or the Imagine Conference. You also have hundreds of local events , meetups, and seminars. You can’t visit all of them. For many businesses it’s also a matter of budgeting.

Events 120

Events Social Media Magento Seminar 120

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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

eCommerce

Fastr

FEBRUARY 22, 2017

Check out the latest installment of the Interactive Content Spotlight, a monthly roundup of the coolest and most cutting edge digital experiences from around the web. Enjoy! 1. Free People – Freestyle What it is: A multimedia buying guide Why we love it: This long-form experience effortlessly integrates videos that express the fun and carefree nature of.

Customer Experience 100

Customer Experience Customer 100

Steve Dennis

FEBRUARY 20, 2017

When I left Sears in 2003, I was quite pessimistic about the company’s long-term prospects. Some initiatives we had put in place during a two-year strategic re-positioning effort were gaining traction, but most key metrics were alarming. The apparel business was well below a sustainable productivity level. The appliance and home improvement segments–which accounted for roughly 50% of our enterprise value–were losing market share to better positioned competitors, mostly notably

Operations 102

Operations Apparel Customer Experience Improvements 102

My Wife Quit Her Job

FEBRUARY 8, 2017

Today, I’m thrilled to have Tracy Matthews on the show. Tracy is someone who I was introduced to by Andreea Ayers and she runs the popular site Flourish Thrive Academy where she teaches others how to sell jewelry online. Tracy has a ton of experience in this area and her jewelry line was sold in over 350 retail outlets all over the globe (ABC home, Sundance Catalog, Bloomingdales, Anthro) and she’s been featured in many magazines like Real Simple, InStyle And lucky magazine.

Jewelry 156

Jewelry Magazine Other Retail 156

Rishi Rawat

FEBRUARY 20, 2017

Amazon is as big and traditional a retailer as I can think of. Well, I saw this question on my Amazon homepage (see red arrow ): Amazon doesn’t even sell invisibility cloaks. So why ask this question? Because it’s a fun question that a visitor wouldn’t expect to see on a site like Amazon. It’s also engaging. And if Amazon knows one thing it’s this: engagement drives brand recall, which drives everything else.

Customer 79

Customer Retail Marketing 79

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The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.

Consumer

Canonicalized

FEBRUARY 5, 2017

We designed two dashboards to help you track the speed of your site using Google Analytics and Google Data Studio. The dashboards are based on the Average Page Load Time metric and offer quick insight to relevant information. And they are free :). The post eCommerce Speed Analytics Dashboards appeared first on Canonicalized.

eCommerce 70

eCommerce Information 70

Jumpshot

FEBRUARY 28, 2017

If you oversee a website, you most certainly use web analytics because it provides mission critical insights into what people are doing on your site. Mobile location data is like web analytics for the real world. People have their phones with them at all times. And many people have their phones enabled with location-based services. Unlike web analytics, mobile location data doesn’t produce mission critical insights independently, rather it needs to be analyzed in the right context.

Mobile 68

Mobile Customer Consumer Customer Experience 68

Fastr

FEBRUARY 8, 2017

Carousel sliders have always been a staple of the ecommerce website, but lately they have received an upgrade. By adding instant shoppability, customers can shop the featured looks and products without having to search through the website, or even scroll down the page. This means they’re spending more time on page, and more time shopping – leading. The post Upgrade Your Carousel Slider Content appeared first on Zmags.

eCommerce 100

eCommerce Customer 100

Steve Dennis

FEBRUARY 22, 2017

The results keep pouring in and they don’t bode well for brick & mortar retail. Across just about every sector and virtually every time period, traffic to physical stores continues to decline. Of course, for the most part, we aren’t buying less, we are shopping differently. The obvious dominant trend is the explosion of e-commerce, and the one player accounting for the most growth is Amazon.

eCommerce 88

eCommerce Retail Channel Operations 88

Speaker: Robbie Bhathal, Founder & CEO, and Matthew Acalin, Head of Credit Intelligence

In today's volatile financial environment, how confident are you in your company’s financial forecasting? To get the most accurate cash predictions that will lead to long-term financial survival, real-time data is critical. Innovative cash management strategies can lead to better credit opportunities, more sustainable growth, and long-term financial prosperity.

Events

My Wife Quit Her Job

FEBRUARY 6, 2017

Acquiring new customers and tapping into new markets are important strategies to grow your business. But it’s equally as important to focus on your existing customers, generate recurring revenue and lower your customer acquisition cost. According to the Small Business Administration, it’s significantly cheaper to drum up additional business from previous customers than it is to find new ones.

Customer 156

Customer Definition Marketing Customer Retention 156

Rishi Rawat

FEBRUARY 27, 2017

Having a sales force is expensive, which is why only large businesses have them. But, even little ecommerce sites have access to a sales force; their customers. This dormant force can triple the visibility of your brand, and they don’t even need a sales commission. But, to activate them you need to establish an authentic relationship first. And it’s not like you have to sell a cool item like giantmicrobes.com to have a relationship with customers.

Customer 70

Customer Marketing Improvements eCommerce 70

Omniconvert

FEBRUARY 14, 2017

Do you ever feel like John Travolta here when thinking about your Ecommerce growth strategy? via giphy Maybe you have been trying to implement every new marketing hack that you heard about and felt like something’s missing. It’s a common trend among marketers, and especially in Ecommerce, to be chasing the “silver bullet”. The one that will […].

eCommerce 68

eCommerce Blog Marketing 68

Jumpshot

FEBRUARY 17, 2017

The volume of Amazon purchases by US residents was cut by over half in January compared to December. Those sales, however, were still higher year-over-year from January 2016. Purchases by UK customers were down a disappointing 57 percent month-over-month and lower than those of last January as well. While overall sales were down, US shoppers’ preference for Amazon-brand products remained and the UK’s love for gaming was seen again in their shopping carts.

Consumer 68

Consumer Shopping Carts Gifts Games 68

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

Retail