February, 2023

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Depix Review: The New Creative Image Editor On The Block

Ecommerce Platforms

You don't need us to tell you that well-presented photos significantly elevate our social media presence, blogs, and websites. After all, our brains register images faster than words. So it's no wonder that high-quality photography can help illustrate and strengthen a point you’re making, a service you’re promoting, or products you’re selling. On top of that, optimized images work wonders for boosting your SEO.

Download 211
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446: AI, Massive Job Cuts, The Recession And How To Protect Yourself

My Wife Quit Her Job

In this episode, I discuss my thoughts on AI, the big layoffs in the tech industry and the recession. I’ll also reveal an important project that I’ve been working on that could change your life and your way of thinking. Enjoy! What You’ll Learn Why your job is not as safe as it seems How to achieve financial freedom Why hustle entrepreneurship is not the answer Other Resources And Books The Family First Entrepreneur Sponsors Postscript.io – Postscript.io is the SMS market

Books 281
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How I built my own Stock Watchlist Dashboard in Tableau via Google Sheets

Canonicalized

Are you into investing? Or maybe curious about how a part of the stock market is doing? An interactive stock dashboard might be the ideal project for you. Tableau is a data visualization software that allows you to make interactive charts, graphs, and dashboards using data from all kinds of sources.It allows you to mix, […] The post How I built my own Stock Watchlist Dashboard in Tableau via Google Sheets appeared first on Canonicalized.

Marketing 172
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2022 Breaches And Fines Offer Lessons To Security Leaders

Forrester eCommerce

2022 didn’t let up on the security incidents – according to Forrester’s 2022 Security Technographics Survey, 74% of security decision makers experienced at least one data breach at their firm in the previous twelve months.

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Optimizing Frontend Delivery in Composable Commerce: The Buy vs Build Decision

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The RealReal Cuts 230 Jobs in Streamlining Effort Aimed at Reaching Profitability

Retail TouchPoints

The RealReal will cut operating costs through layoffs and store closures, with plans to eliminate 230 positions, or 7% of its workforce, according to a filing with the Securities and Exchange Commission. The resale company also will shutter two flagship stores, in San Francisco and Chicago, two neighborhood stores, in Atlanta and Austin, Texas, and two consignment offices in Miami and Washington, D.C.

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Why Shopline is Best eCommerce Platform in South East Asia?

MakeWebBetter

Shopline is an ideal eCommerce platform and proven best for online store owners. Currently, the online stores that are actively using the Shopline platform are 35,574. Moreover, the number of Shopline online stores grew by 39.3% till Quarter-4 of 2022 & by 43% on a year-on-year basis. Shopline is among the popular choices for eCommerce [.] The post Why Shopline is Best eCommerce Platform in South East Asia?

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What You Need to Know About Price Anchoring

Wiser

Picture this: you’re scrolling on your phone, and you come across an ad for a pair of headphones that says, “Was $100, now only $75!” Sounds like a pretty good deal, right? Well, that’s a price anchoring strategy. Instead of just listing prices at a flat rate, companies will offer shoppers a discounted deal so they perceive the item as more valuable.

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What Is an AI Writing Assistant — And How Could It Help Brands and Retailers? | Salsify

Salsify

The collective imagination has always unconsciously feared and longed for the emergence of sophisticated artificial intelligence (AI). Whether HAL-9000 or R2-D2, cataclysmic disaster or utopian hope, a simulated mind equal to (or potentially surpassing) our human minds presents many possibilities.

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The Future Of Banking Requires Tech-Driven Innovation

Forrester eCommerce

Over three quarters of banks are increasing their spending on emerging technologies, creating the potential for hype and fear of missing out. Forrester identified nine emerging technologies that should be on the list of every bank, either now or later. We then organized them according to when firms can expect return on investment and provided details about the technologies and their use cases.

Banking 370
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Judge Rules that Amazon Illegally Threatened Organizing Workers at Two Warehouses

Retail TouchPoints

A judge with the National Labor Relations Board (NLRB) ruled that Amazon illegally threatened to withhold raises and bene f its from workers at two New York City warehouses if they voted to form a union. Administrative Law Judge Benjamin Green’s ruling concerns JFK8, which successfully unionized in April 2022, and LDJ5, which rejected its own union campaign in May 2022.

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Innovation Fest: Summer of AI

Join Bloomreach at Innovation Fest: Summer 2024, a virtual event, to explore the future of personalized marketing and merchandising! Along with the company’s top product experts, CEO Raj De Datta will provide an exclusive look at the company’s latest AI innovations reshaping the omnichannel experience. Don’t miss out on this exciting opportunity to connect with fellow industry leaders and explore the latest trends in retail technology.

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Global Marketing Strategies for SaaS and Software

FastSpring

Michael Bonfils is a marketer first, and a translator second. That’s the philosophy behind SEM International , the firm he founded that specializes in multilingual internationally-based digital marketing services. Since Michael founded the firm in 2004, it has grown to over 30 offices worldwide, and they’ve worked with Intel, AWS, and Salesforce, among many other well-known brands.

Marketing 147
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Best AI Copywriting Software for 2023

Ecommerce Platforms

With the emergence of artificial intelligence and AI copywriting software, developing content for various use cases has become a walk in the park. At least, that is where it looks like we are headed as AI rapidly improves. While the new technology has a long way to go, these solutions still allow you to fulfill your content development needs on a budget.

SEO 196
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Rebates vs Discounts: What’s the Difference?

Wiser

The prices you set can affect the number of sales you get, your profits, and even your brand perception. That’s why it’s so important to make the right pricing decisions for your business. Two popular choices when forming your pricing strategies are rebates and discounts. Both are incentives for shoppers to make purchases. But they aren’t the same thing.

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Why Consumers Are Shopping on Mobile Phones Inside Stores | Salsify

Salsify

It’s never been more important to highlight product quality online. With digital experiences becoming a major deciding factor — even for in-store shoppers — customer loyalty is tied to how well a brand presents itself online through a variety of touch points.

Mobile 148
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How To Craft Your Perfect Retail Tech Stack

Speaker: Jason Cottrell and Brian Walker

The era of all-in-one platforms is over. Now, retail success depends on integrating a blend of diverse technologies to thrive. As customers and stakeholders expect agility and innovation, how can you meet these expectations efficiently without stumbling into complexity? Explore a customer-centric approach to navigating digital transformation in retail.

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Drive Growth With Digital Accessibility: Best Practices From Three Retailers

Forrester eCommerce

With a turbulent and unprecedented current economy, most retailers are trying to shore up revenue wherever they can. One way to do this is through making your company’s websites and mobile apps more accessible. Annually, the disability community has a disposable income of $1.9 trillion and an accessible digital storefront gives you access to this market.

Retail 370
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ASOS Gets Second Interim CFO as Leadership Reorg Continues

Retail TouchPoints

British online fashion and beauty retailer ASOS has appointed its second interim CFO in four months as current interim CFO Katy Mecklenburgh plans to leave in May 2023 for another role. Sean Glithero has been named as the company’s new interim CFO until a permanent CFO is appointed. He will formally take over the role in May 2023 but has already joined to company to “allow for a thorough handover,” ASOS said in a statement.

Fashion 287
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Your Customers are talking. Are you listening? The Importance of Customer Sentiment Analysis.

Omniconvert

Are you ignoring the voice of your customers? Learn how to tap into customer sentiment and use it to improve your products, services, and overall customer experience. The post Your Customers are talking. Are you listening? The Importance of Customer Sentiment Analysis. appeared first on Omniconvert Ecommerce Growth Blog.

Customer 148
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Big Cartel Review (2023): All the Pros and Cons

Ecommerce Platforms

Choosing the right ecommerce store building solution can be quite the challenge for any business owner. You want something that’s going to be strong enough to deliver all the features you need, but you also need to be mindful of budget. Big Cartel is one of the more popular tools for online selling on the market today, often ranking alongside market leaders like Shopify.

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Secrets of a Successful Sale: Optimizing Your Checkout Process

Speaker: David Nisbet, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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Gartner 2023 Predicts: Brands Must Focus On Composability, AI, and Building Consumer Trust

GetElastic

The eCommerce industry is constantly evolving to meet market demands and economic conditions. Each year Gartner makes market predictions and recommendations based on research and trends. Here’s what Gartner predicts: “By 2026, the speed of digital innovation will improve by 60%, relative to 2022, for organizations that have established mechanisms to reuse composable digital commerce modules.

Consumer 148
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Consumer Research Shows Shoppers Worldwide Want an Omnichannel Experience | Salsify

Salsify

Much has been made about the omnichannel approach as a way to improve the shopper experience and streamline the purchase process. And new research backs up this common sense assertion with hard data.

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Digital Transformation: The Not-So-Secret Sauce To Getting The Basics Right

Forrester eCommerce

Digital transformations are notoriously hard. In Forrester's Business And Technology Services Survey, 2022, nearly all services decision-makers have or anticipate challenges in executing their digital transformation. But this does not mean that there is some secret sauce that only a chosen few digital natives possess which remains hidden to the rest of us.

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What Does the Future Hold for Malls? Design Visionaries Share Their Predictions

Retail TouchPoints

The shopping mall’s identity crisis has been an oft-discussed topic in the retail industry. Even beforethe pandemic, the narrative focused on how malls were navigating the rise in online shopping and the associated fall in foot traffic. During the pandemic, focus shifted to ways shopping malls were attempting to make shopping faster, easier and safer for consumers with curbside services offerings and other omnichannel capabilities.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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The only ecommerce email marketing guide you need (2023)

Omnisend

Reading Time: 17 minutes Despite the increasing number of channels available to ecommerce businesses to reach their customers, email continues to be the most promising. Statistics show that ecommerce email marketing continues to deliver an impressive $36 for every $1 spent — but only when used right. With customer acquisition costs increasing by almost 60% it’s time for brands to rework how they use email — no, the standardized ecommerce email marketing automations are no longer enough!

eCommerce 147
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Bright Data Review: What You Need to Know

Ecommerce Platforms

If you've never heard of Bright Data or want to know more about what this service does, this Bright Data review is the place to be. In a nutshell, Bright Data is an industry-leading data collection and proxy service. The company's primary goal is to make it easier for businesses to collect, access, and gain insights from large data sets. Below we’ll look at how Bright Data does this, its features, and what costs you need to know about.

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10 Innovative Product Experiences from Black-Owned Brands

GetElastic

Black History Month in the United States is a time to celebrate the contributions of Black individuals throughout history. Today, it has evolved to not only celebrate historical contributions, but to honor the achievements and cultural impact of the Black community in the present day. An American Express report found that Black women are the fastest growing demographic of entrepreneurs in the U.S.

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What Are Webrooming and Showrooming? | Salsify

Salsify

As the lines between our online and offline lives get blurrier, shopping behaviors are changing irrevocably. The omnichannel nature of modern retail has given rise to two related shopping trends: webrooming and showrooming.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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How To Navigate The Generative AI Hype In Customer Service

Forrester eCommerce

If your inbox (or social media feed) looks anything like ours, you’ve likely been seeing announcement after announcement of vendor integrations with OpenAI’s ChatGPT or other generative AI technologies. The customer service technology world is particularly saturated with these announcements; it seems like we can’t go a day without seeing another one.

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David’s Bridal Launches ‘House of Prom’ Pop-Ups

Retail TouchPoints

Continuing its efforts to gain a greater share of promgoers’ purchases, David’s Bridal has opened “House of Prom” pop-up shops in five select markets across the country. The retailer introduced its Diamond Prom loyalty program in December 2022 , offering both individual member rewards and the opportunity for schoolmates to pool their points and earn a photo booth for their special event.

Books 280
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How to Sync Your Shopline Store Data to HubSpot CRM?

MakeWebBetter

Shopline is one of the biggest eCommerce platforms in the asian region. It helps you build a fully-functioning eCommerce store from scratch. The platform is currently used by 46,845 live websites. But it still lacked a robust tool that can help brands sync, track, automate and manage their data from a central point. That’s why [.] The post How to Sync Your Shopline Store Data to HubSpot CRM?

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Why Customers Make Impulse Buys & What It Could Mean for Your Business

Wiser

How many times have you walked into a store with a list and left with a cart full of last-minute purchases? We’ve all done it. Whether it’s a fun sale you didn’t know the store was having, or you made the age-old mistake of grocery shopping while hungry, impulsive purchases are a common occurrence for most shoppers. In fact, according to a study done by Invesp , 84 percent of shoppers have made impulse purchases.

Customer 145
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Composable Commerce Reference Architecture 2024 Edition

Achieve more with your commerce with the help of Orium’s Composable Commerce Reference Architecture 2024 Edition. Presented in partnership with commercetools, Contentstack, and Google Cloud, this edition is packed with new insights and practical examples to help you navigate changes in digital commerce and construct an adaptable tech stack optimized for efficiency and scalability.