February, 2023

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Depix Review: The New Creative Image Editor On The Block

Ecommerce Platforms

You don't need us to tell you that well-presented photos significantly elevate our social media presence, blogs, and websites. After all, our brains register images faster than words. So it's no wonder that high-quality photography can help illustrate and strengthen a point you’re making, a service you’re promoting, or products you’re selling. On top of that, optimized images work wonders for boosting your SEO.

eCommerce 211
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446: AI, Massive Job Cuts, The Recession And How To Protect Yourself

My Wife Quit Her Job

In this episode, I discuss my thoughts on AI, the big layoffs in the tech industry and the recession. I’ll also reveal an important project that I’ve been working on that could change your life and your way of thinking. Enjoy! What You’ll Learn Why your job is not as safe as it seems How to achieve financial freedom Why hustle entrepreneurship is not the answer Other Resources And Books The Family First Entrepreneur Sponsors Postscript.io – Postscript.io is the SMS market

eCommerce 280
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How I built my own Stock Watchlist Dashboard in Tableau via Google Sheets

Canonicalized

Are you into investing? Or maybe curious about how a part of the stock market is doing? An interactive stock dashboard might be the ideal project for you. Tableau is a data visualization software that allows you to make interactive charts, graphs, and dashboards using data from all kinds of sources.It allows you to mix, […] The post How I built my own Stock Watchlist Dashboard in Tableau via Google Sheets appeared first on Canonicalized.

Marketing 172
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Drive Growth With Digital Accessibility: Best Practices From Three Retailers

Forrester eCommerce

With a turbulent and unprecedented current economy, most retailers are trying to shore up revenue wherever they can. One way to do this is through making your company’s websites and mobile apps more accessible. Annually, the disability community has a disposable income of $1.9 trillion and an accessible digital storefront gives you access to this market.

Retail 363
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Mastering Retail Peaks: Composable Commerce, Loyalty Tech, and Future-Ready Strategies for 2024

Speaker: Jennifer Hileman - Head of Retail Platform Strategy at Orium, and Zach Ettelman - Solutions Partner Team in North America at Talon.One

Prepare to excel in the dynamic world of retail, spanning the holiday season and beyond into 2024! Join us for an insightful webinar as we delve into the powerful synergy of composable & MACH Technology paired with the leading loyalty and promotions engine. Discover how composable commerce and loyalty management can redefine your retail approach, ensuring sustained success through the holiday rush and well into the new year.

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Your Customers are talking. Are you listening? The Importance of Customer Sentiment Analysis.

Omniconvert

Are you ignoring the voice of your customers? Learn how to tap into customer sentiment and use it to improve your products, services, and overall customer experience. The post Your Customers are talking. Are you listening? The Importance of Customer Sentiment Analysis. appeared first on Omniconvert Ecommerce Growth Blog.

Customer 148
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10 Innovative Product Experiences from Black-Owned Brands

GetElastic

Black History Month in the United States is a time to celebrate the contributions of Black individuals throughout history. Today, it has evolved to not only celebrate historical contributions, but to honor the achievements and cultural impact of the Black community in the present day. An American Express report found that Black women are the fastest growing demographic of entrepreneurs in the U.S.

Apparel 147

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444: The One Mindset Hack That Guarantees Success With Michael Hyatt

My Wife Quit Her Job

Today, I have a very special guest on the show, Michael Hyatt. Michael has scaled multiple companies over the years, including a $250M publishing company with 700+ employees. He is also the author of several New York Times, Wall Street Journal, and USA Today bestselling books, including Platform, Living Forward, Your Best Year Ever, Free to Focus, and his newest book, Mind Your Mindset.

Books 259
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The only ecommerce email marketing guide you need (2023)

Omnisend

Reading Time: 17 minutes Despite the increasing number of channels available to ecommerce businesses to reach their customers, email continues to be the most promising. Statistics show that ecommerce email marketing continues to deliver an impressive $36 for every $1 spent — but only when used right. With customer acquisition costs increasing by almost 60% it’s time for brands to rework how they use email — no, the standardized ecommerce email marketing automations are no longer enough!

eCommerce 147
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Digital Transformation: The Not-So-Secret Sauce To Getting The Basics Right

Forrester eCommerce

Digital transformations are notoriously hard. In Forrester's Business And Technology Services Survey, 2022, nearly all services decision-makers have or anticipate challenges in executing their digital transformation. But this does not mean that there is some secret sauce that only a chosen few digital natives possess which remains hidden to the rest of us.

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Why Shopline is Best eCommerce Platform in South East Asia?

MakeWebBetter

Shopline is an ideal eCommerce platform and proven best for online store owners. Currently, the online stores that are actively using the Shopline platform are 35,574. Moreover, the number of Shopline online stores grew by 39.3% till Quarter-4 of 2022 & by 43% on a year-on-year basis. Shopline is among the popular choices for eCommerce [.] The post Why Shopline is Best eCommerce Platform in South East Asia?

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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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Gartner 2023 Predicts: Brands Must Focus On Composability, AI, and Building Consumer Trust

GetElastic

The eCommerce industry is constantly evolving to meet market demands and economic conditions. Each year Gartner makes market predictions and recommendations based on research and trends. Here’s what Gartner predicts: “By 2026, the speed of digital innovation will improve by 60%, relative to 2022, for organizations that have established mechanisms to reuse composable digital commerce modules.

Consumer 148
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Best AI Copywriting Software for 2023

Ecommerce Platforms

With the emergence of artificial intelligence and AI copywriting software, developing content for various use cases has become a walk in the park. At least, that is where it looks like we are headed as AI rapidly improves. While the new technology has a long way to go, these solutions still allow you to fulfill your content development needs on a budget.

SEO 196
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What You Need to Know About Price Anchoring

Wiser

Picture this: you’re scrolling on your phone, and you come across an ad for a pair of headphones that says, “Was $100, now only $75!” Sounds like a pretty good deal, right? Well, that’s a price anchoring strategy. Instead of just listing prices at a flat rate, companies will offer shoppers a discounted deal so they perceive the item as more valuable.

Retail 144
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Global Marketing Strategies for SaaS and Software

FastSpring

Michael Bonfils is a marketer first, and a translator second. That’s the philosophy behind SEM International , the firm he founded that specializes in multilingual internationally-based digital marketing services. Since Michael founded the firm in 2004, it has grown to over 30 offices worldwide, and they’ve worked with Intel, AWS, and Salesforce, among many other well-known brands.

Marketing 140
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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The Future Of Banking Requires Tech-Driven Innovation

Forrester eCommerce

Over three quarters of banks are increasing their spending on emerging technologies, creating the potential for hype and fear of missing out. Forrester identified nine emerging technologies that should be on the list of every bank, either now or later. We then organized them according to when firms can expect return on investment and provided details about the technologies and their use cases.

Banking 345
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Super Bowl LVII: Which brands scored touchdowns & who was left on the bench?

Profitero

113 million people tuned in to watch the Kansas City Chiefs win the 2023 Super Bowl (source: Nielsen), the third largest viewership in the program’s history. But at Profitero, we know the real all-stars didn’t step foot into State Farm Stadium. Instead, this year’s MVPs were the brands that fueled the Big Game parties and captured our hearts in 30 seconds or less.

Games 139
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How Livestream Shopping Channels the Power of Influencer Marketing

Retail TouchPoints

Brands have long recognized the power of celebrities to influence the buying decisions of consumers. But the advent of reality TV, followed by the creation and growth of social media networks, have given rise to an entirely new breed of individuals that expanded, and in some ways transcended, the definition of celebrity. This new breed of individuals has become known as “influencers,” and as their measurable popularity and influence grew, brands quickly lined up to incorporate them into targeted

Channel 140
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Big Cartel Review (2023): All the Pros and Cons

Ecommerce Platforms

Choosing the right ecommerce store building solution can be quite the challenge for any business owner. You want something that’s going to be strong enough to deliver all the features you need, but you also need to be mindful of budget. Big Cartel is one of the more popular tools for online selling on the market today, often ranking alongside market leaders like Shopify.

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The "Multi" Problem in Omnichannel Commerce with Orium + Elastic Path

Modern retail is complex, but composable commerce can help brands navigate that complexity successfully. Operating in multiple geographies, handling multiple currencies, leveraging multiple brands, exploring multiple business models… These are just some of the complicated realities facing modern brands. In this masterclass, Julie Mall from Elastic Path and Thomas Mulreid from Orium take a deep dive into the many elements at play in commerce today, looking at what the term “multi” means and break

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Rebates vs Discounts: What’s the Difference?

Wiser

The prices you set can affect the number of sales you get, your profits, and even your brand perception. That’s why it’s so important to make the right pricing decisions for your business. Two popular choices when forming your pricing strategies are rebates and discounts. Both are incentives for shoppers to make purchases. But they aren’t the same thing.

Retail 130
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How to Use Exit Detect Technology to Reduce Cart Abandonment

UpSellIt

When it comes to conversion optimization and combating cart abandonment, time is money. If you interact with your shoppers too late, you lose the sale. But if you interact with them too soon, you’re just interrupting the shopper journey and causing frustration. In either case, you’re losing revenue — all because of poor timing! That’s where Exit Detect technology comes in.

eCommerce 127
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2022 Breaches And Fines Offer Lessons To Security Leaders

Forrester eCommerce

2022 didn’t let up on the security incidents – according to Forrester’s 2022 Security Technographics Survey, 74% of security decision makers experienced at least one data breach at their firm in the previous twelve months.

Customer 341
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2023 Consumer Research Unpacks Global Shopper Insights | Salsify

Salsify

Salsify publishes its 2023 consumer research report, a survey of more than 6,000 consumers across Australia, France, Germany, Great Britain, and the U.S.

Consumer 126
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Automation, Personalization, and Tracking for eCommerce: How To Make Them Work

Curious about eCommerce success strategies? Download "Automation, Personalization, and Tracking for eCommerce" and discover the blend of automation and personalization secrets for exceptional outcomes. In this ebook, you'll learn how to: Streamline Operations: Simplify inventory, marketing, and service tasks with automation, freeing time for vital business aspects.

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23 Black-Owned Businesses to Support in 2023

Smile.io

If you’re wondering how to be an ally for the Black community this February, shopping from Black-owned businesses is a great place to start. Not only are you supporting a small business owner’s dream, but by shopping from Black-owned stores you are directly and sustainably supporting a community of entrepreneurs. According to an article from US News , the number of Black small-business owners was 28% higher in the third quarter of 2021 than it was pre-pandemic.This is a step in the

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Bright Data Review: What You Need to Know

Ecommerce Platforms

If you've never heard of Bright Data or want to know more about what this service does, this Bright Data review is the place to be. In a nutshell, Bright Data is an industry-leading data collection and proxy service. The company's primary goal is to make it easier for businesses to collect, access, and gain insights from large data sets. Below we’ll look at how Bright Data does this, its features, and what costs you need to know about.

eCommerce 183
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Party City plans to close 22 stores in bankruptcy

RetailDive

Twelve of the locations are already up for auction, and the total number of closures could change as the retailer continues to evaluate its footprint.

Retail 136
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The RealReal Cuts 230 Jobs in Streamlining Effort Aimed at Reaching Profitability

Retail TouchPoints

The RealReal will cut operating costs through layoffs and store closures, with plans to eliminate 230 positions, or 7% of its workforce, according to a filing with the Securities and Exchange Commission. The resale company also will shutter two flagship stores, in San Francisco and Chicago, two neighborhood stores, in Atlanta and Austin, Texas, and two consignment offices in Miami and Washington, D.C.

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Powering Customer-Centric Experiences with Data

We know that today’s customers prioritize experiences over other aspects of a brand. Customers' expectations for digital interactions are constantly rising, which puts pressure on brands to continuously optimize their digital strategies in order to stay ahead of the competition. When it comes to unlocking a new level of digital experience, data-driven experimentation is the key.

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What Consumers Like – and Detest – About Subscriptions

Forrester eCommerce

Consumers shared their attitudes towards subscriptions - see key highlights.

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How Economic Uncertainty Represents a Customer Experience Opportunity

Digital Doughnut

The arrival into the third decade of the 2000s has been anything but smooth sailing for businesses and their customer experience (CX) departments. The pandemic saw many brands quickly digitise to meet consumer demand for online interactions and transactions, which resulted in an explosion of new customer touchpoints and more customer data than many organisations knew what to do with.

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Amazon CEO says it will ‘go big’ on grocery stores

RetailWire

Amazon.com CEO Andy Jassy said that the retail and technology giant will “go big” on brick and mortar grocery stores despite the fact that the company recently hit pause on its expansion efforts. “We have a history of doing a lot of experimentation and doing it quickly. And then, when we find something that we like, doubling down on it, which is what we intend to do,” he said.

Retail 105
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With a Two-Year Revenue Growth of 116%, SheerID Ranks No. 128 on Inc. Magazine’s List of the Pacific Region’s Fastest-Growing Private Companies

SheerID

With a Two-Year Revenue Growth of 116%, SheerID Ranks No. 128 on Inc.

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Inriver Webinar Featuring Forrester: Are You Ready for the Future of PIM?

Speaker: Brooke Cunningham, CMO at inriver

As demands for product information grow and the product journey goes circular, ensuring you have the right PIM software in place today is essential. Join our guest speaker, Chuck Gahun, Principal Analyst, Forrester in conversation with Brooke Cunningham, Chief Marketing Officer, inriver and Johan Boström, inriver Co-Founder & Chief Customer Ambassador, to learn about the expanding role of PIM and how to prepare for new product journey demands.