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6 Tips on How To Simplify the Path to Purchase Online | Salsify


“Toto, we’re not in Kansas anymore.” Over the last several years, the customer journey has changed drastically — largely due to the rise of the digital shelf. Omnichannel Commerce

The Myth of Headless Commerce


Headless Commerce is the buzz word that just won’t go away. So much talk about being headless evokes the image of the headless horseman for me. And so, I finally looked him up, to satisfy my curiosity about what he represents.


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Privacy: “The Most Essential Battle Of Our Time”

Forrester Digital Transformation

In April, global privacy professionals met in person in Washington, DC, for the International Association of Privacy Professionals’ (IAPP) Global Privacy Summit (GPS).

BigCommerce Named a Strong Performer Among B2B and B2C Ecommerce Platforms by Industry Report


At BigCommerce, we strive to provide the best tools and resources to help merchants across the world make the most… BigCommerce News b2b b2c bigcommerce Forrester Wave Forrester Wave Report

Management Techniques for Offshore Employees

This whitepaper looks at the changes and challenges that stem from remote hiring and current HR trends that address them. Download this comprehensive guide to learn more!

Shopify Discount Codes 2022: How to Save Big on Shopify

Ecommerce Platforms

Shopify discount codes don't come around that often, but there are plenty of ways to save on the top ecommerce platform! To begin, we have a wonderful, time-sensitive Shopify discount code that's exclusive to our readers and only available until June 30, 2022.

5 ways to use Omnisend’s powerful automation workflows


Reading Time: 7 minutes. Email automation is a crucial aspect of ecommerce marketing, and it’s one that helps ecommerce merchants respond quickly to a customer’s behavior and needs. (If If you haven’t yet, read our in-depth strategy guide on email marketing automation.).

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How to Run an Internal Link Audit to Improve SEO

Inflow Insights

For many SEO marketers, perfecting the placement and quantity of external links (backlinks) is a high priority. But that doesn’t mean that your internal link strategy should be forgotten!

SEO 109

Why Your Data Doesn’t Make Sense: 5 Things I Learned From Narrator Co-Founder Cedric Dussud


It’s Cedric Dussud’s first week on the job as the new engineering director at WeWork. WeWork hasn’t yet become the beast of a company that changed the corporate world. It’s only managing a half-dozen offices in New York at the time. But it’s growing fast.

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403: Few People Use This Platform For Marketing And They’re Missing Out With Judi Fox

My Wife Quit Her Job

Today I have my friend Judi Fox on the show. Judy is the owner of LinkedIn Business Accelerator where she helps others grow their businesses through LinkedIn. Prior to this interview, I had no idea that LinkedIn could be such a powerful marketing platform until Judi opened my eyes.

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9 Must Have Free WordPress Plugins

Ecommerce Platforms has been one of the most famous CMS platforms since its launch in 2003. Its success is primarily attributed to one thing: WordPress's unmatched flexibility. Its simple framework allows users to design and populate professional-looking websites and blogs quickly.

A Quick Guide to Shopping for Fulfillment

5 Factors to Consider When Comparing 3PLs

Conversion Optimization: Optimizing Your Homepage


Conversion optimization is the name of the ecommerce game. And optimizing your website begins with optimizing your homepage. Because an optimized homepage means a lower bounce rate, a better user experience, and ultimately, increased conversions. Your homepage is the face of your website.

J.C. Penney is reinventing itself. Again.

Retail Dive

As the department store unveiled a marketing campaign designed to woo back customers, its owners reportedly bid on rival Kohl's

How Ecommerce Tech Can Reduce the Environmental Damage it Caused in the First Place

Retail Touch

It’s no surprise that ecommerce has practically taken over the global economy. Annual online sales worldwide are expected to climb to a staggering $6.5 trillion by 2023.

B2B 101

Best Free Website Builder for the UK

Ecommerce Platforms

So, you have the vision to start a website, but your budget is next to none, so you can’t pay for a website builder. Not to worry! We’re here to help. Fortunately, there are tons of free website builders out there. But what are these free website builders? What do they offer? And are they any good?

Why Offshoring is Better than Outsourcing

Offshoring and outsourcing are not interchangeable, as they differ in purpose depending on what drives the need behind the hiring decision. In this whitepaper, we clarify what offshoring and outsourcing are, along with the unique use cases they address.

SheerID and Refuel Agency Join Forces on STRIVE Campaign for the Military


SheerID and Refuel Agency are launching the STRIVE campaign, a program that gives back to the military through special offers and donations. Blog Posts

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A third of small retailers can't pay rent as financial struggles spike again

Retail Dive

Businesses surveyed by Alignable cited inflation pressures and supply chain disruption as pandemic-era challenges grind on

Shopify to Acquire Deliverr in $2.1B Deal to Fortify Fulfillment Offerings

Retail Touch

Shopify will acquire fulfillment solution provider Deliverr for $2.1 billion , the largest acquisition in Shopify’s history, as the retail industry continues to struggle with supply chain and last mile challenges.

Best Free CRM in the UK (May 2022)

Ecommerce Platforms

The best free CRM UK companies can access is a crucial investment in the future of your brand. With the right customer relationship management tool, you can unlock the insights you need to strengthen your connection with your target audience.

A Master's Guide to B2B: How Listening to Your Customers Can Grow Your Business

Speaker: Adam Dorfman, Head of Product Growth at Reputation & Michele Bettinazzi, Customer Experience Manager at PeakMade Real Estate

Improved marketing conversion, happy customers, and faster growth - that’s only three things that can be accomplished by just listening to your customers. Customer feedback is an extremely invaluable tool to keeping retention high, attracting new business, and improving the general operations of your business. The question is - how do you capture all this? Join Adam Dorfman, Head of Product Growth at Reputation & Michele Bettinazzi, Customer Experience Manager at PeakMade Real Estate, for this essential discussion on the ins and outs of brokering the optimal customer interaction.

The Problems with Zero-Party Data and How to Address Them


With third-party cookies phasing out, it’s time for brands to learn how to collect zero-party data to make the most of marketing campaigns. Blog Posts

A day of reckoning arrives for ultrafast delivery services

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The industry has failed to sustain the momentum it appeared to have on its side just a few months prior, writes Bob Hoyler, senior consultant at Euromonitor International


How Acoustic Solutions Can Enhance In-Person Shopping Experiences

Retail Touch

It’s no secret that in-person shopping is a multi-sensory experience. How a retail space makes someone feel in terms of comfortability has a surprising effect on how much they will likely spend.

8 Top CBD & Cannabis Wellness Brand Founders To Meet At LMCC 2022

Retail Minded

This year marks the 5th annual Luxury Meets Cannabis Conference (LMCC), a first-of-its-kind event to feature the world’s finest premium CBD and Cannabis everyday wellness brands.

7 Secrets of Effective Management for Remote Employees and Teams

In this white paper, we will review in more detail the challenges that virtual team managers face as remote work accelerates, and how companies are successfully overcoming these challenges with creative problem-solving.

A Comparison Of Agile And ITSM Change Management Mindsets

Forrester Digital Transformation

Let’s Compare Agile And ITSM Thinking We all know that pushing every change – no matter how big or how small – through a change management process is not only bureaucratic but also introduces delays that most development teams can neither afford nor tolerate.

Lego Group to triple size of digital team

Retail Dive

The toy maker is expanding its digital efforts in what it is calling "one of the single largest investments the Lego Group will make in a generation "

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Wayfair Names New CFO as it Navigates a Shrinking Customer Base

Retail Touch

Wayfair has named Kate Gulliver to the role of CFO and Chief Administrative Officer, effective November 2022, following the retirement of current CFO Michael Fleisher. The retailer also reported disappointing Q1 2022 results, including a 13.9% year-over-year revenue drop and the loss of 23.4%

What is Klaviyo Segmentation and How Do I Use It?


Why Use Klaviyo Segmentation? Klaviyo segmentation enables merchants to group contacts into detailed segments based on each contact’s own properties or behaviors.

Post-Pandemic eCommerce Growth: Leverage Product Data, Market Research & Shopping Trends

Speaker: Phil Irvine, VP & Director of Audience Intelligence

This session will dive into how organizations can still leverage historical customer and product data but need to also think about how to augment development of strategies with marketing research and other shopper signals to efficient drive e-Commerce growth. Join Phil Irvine, VP & Director of Audience Intelligence, for this in-depth discussion of the current e-commerce landscape. Whether concerned about data privacy and data management, or curious about how businesses can rethink approaches to designing shopping experiences, the answers are here.

Customer Satisfaction: Benefits, Examples & Importance


The way a company approaches customer satisfaction can make or break a business. Learn how to monitor and improve customer satisfaction. The post Customer Satisfaction: Benefits, Examples & Importance appeared first on Omniconvert Ecommerce Growth Blog. Customer Value Optimization

Union vows further organizing despite loss at Staten Island Amazon facility

Retail Dive

The setback for the grassroots labor organizers comes on the heels of their historic win at a nearby warehouse run by the e-commerce giant


Home Depot Launches $150M VC Fund to Fuel Retail and Home Improvement Innovation

Retail Touch

The Home Depot has introduced Home Depot Ventures, a $150 million venture capital fund designed for early-stage companies aiming to improve the customer experience and shape the future of home improvement.

How to 301 Redirect Dynamic URLs With Your.Htaccess File

Inflow Insights

Editor’s note: This guide was originally published in November 2008. It has since been updated for accuracy and to reflect modern practices. If you’ve ever had to do URL redirects for one of your websites, you’ve probably been overwhelmed with all of the different ways to do it.

Negative Reviews & Online Feedback Happens - But Where Do You Go From Here?

Speaker: Adam Dorfman, Head of Product Growth at Reputation and Jeremy Shubitz, Director of Marketing at Bosley

Responding to online negative feedback can be challenging. What should you say? What should you not say? Should you even respond? In today's, your customers will be not only your biggest advocates but also your biggest critics. However, negative feedback can offer actionable insights to build a stronger product and customer experience.