Sat.Sep 09, 2023 - Fri.Sep 15, 2023

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The Ultimate Guide to eCommerce Product Analysis

Algopix

In the fast-paced world of eCommerce, success hinges on making informed decisions. One of the most critical aspects of this process is product analysis. Whether you’re a seasoned eCommerce entrepreneur or just starting your journey, understanding the ins and outs of product analysis is essential for sustainable growth and profitability. In this article, we will delve deep into the world of eCommerce product analysis, exploring its importance, various types of analysis, and how Algopix can

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How to Market Your Small E-Commerce Business To An International Audience

RetailMinded

Selling to an international market can be more tricky than with your local customers, even if it’s online. But it’s always possible and can be more profitable. It’s just that you need to double up on your efforts to make your marketing strategies work. Learning and staying open to new ideas will help you succeed. So, it’s challenging but doable with effort.

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Email Marketing for Ecommerce: Basics and Strategy-Building | Salsify

Salsify

Explore how to cut through the chaos of competition and get in front of more consumers (the right way) with email marketing for ecommerce.

eCommerce 148
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491: The Future Of Ecommerce In The Face Of AI And Other Changes With Mike Jackness And Toni Herrbach

My Wife Quit Her Job

I just returned from Las Vegas where I got to speak in front of 1300 people at the Alibaba CoCreate Conference. And what’s cool is that I was able to meet up in person with my good friend Mike Jackness and my business partner, Toni Herrbach. In this episode, we discuss the future of e-commerce in the face of AI and other changes in the industry.

eCommerce 280
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A Blueprint for B2B Commerce

In the B2B space, digital expectations are higher than ever. Consumer platforms have made online experiences incredibly user-friendly and efficient, adding pressure for businesses to follow suit to meet the expectations of the modern B2B buyer. Take inspiration from B2C commerce strategies and adapt them for B2B digital interactions. Learn to create engaging and well-crafted consumer shopping experiences with insights and tools from Orium’s report, A Blueprint to B2B Commerce.

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Email Signup Forms Best Practices for Increased Conversions

UpSellIt

A compelling email signup form is your ticket to a list of interested subscribers. While businesses are busy concentrating on other aspects of their marketing efforts, they overlook the incredible potential for customer acquisition that lies within email signup forms. In fact, this approach serves as a promising foundation for cultivating a dedicated and loyal customer base.

Mobile 131
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Types of SEO: Content vs. Technical

ROI Revolution

Anyone who works on search engine optimization (SEO) will tell you there are several types of SEO. Some only differentiate between on-page and off-page SEO. Others draw the line between white-hat and black-hat SEO. Today, we’re going to cover: Content SEO Technical SEO How Content & Technical SEO Work Together Content SEO Content SEO focuses on generating high-quality, helpful content, including text, images, and video.

SEO 78

More Trending

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Power Up Your Customer Success And Customer Marketing Partnership

Forrester eCommerce

During my freshman year of college, I took a required seminar on Western civilization. Having only attended public school with traditional instruction formats, I was confused and then deeply concerned by sitting around a table with 12 classmates and the professor, discussing the classic books assigned.

Seminar 439
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Amazon Continues Push Beyond its Own Ecosystem with Debut of ‘Supply Chain by Amazon’

Retail TouchPoints

The pandemic made “supply chain” a commonplace term, and now Amazon wants to make it a commonplace service. Ahead of its annual sellers’ conference, Amazon Accelerate , the tech giant announced the debut of a new suite of solutions for sellers called “Supply Chain by Amazon” (which we are assuming will be acronymized as “SCA” if history is any indicator).

Supplies 299
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Increase Shopify Sales: 8 Workable Strategies

Prisync

Whether you’re a fresh or seasoned seller on Shopify, we have collected some strategies that may help increase your sales.

Shopify 84
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492: How To Find A $5000/Mo Product To Sell In 10 Minutes – Family First Friday

My Wife Quit Her Job

In this Family First Friday episode, I teach you 4 different methods of finding profitable products to sell on Amazon, Shopify and Ebay. Thanks to software tools like Jungle Scout, Ahrefs and ZikAnalytics, you can get accurate data on the sales of practically any product being sold online. Jungle Scout – Get 30% Off Jungle Scout Ahrefs – Try Ahrefs For Free Zik Analytics – Try ZikAnalytics For Free What You’ll Learn How To Find A $5000/Mo Product To Sell Online How To Use

Shopify 285
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How Harry Rosen Turns Targeted Personalization Data into Retail Loyalty

Speaker: Shaunna Bruton and Kailey Holmes

Unlock the potential of customer data to create personalized retail experiences that resonate with your audience. This webinar will explore the critical role of customer data in modern retail, providing you with strategies to collect, analyze, and apply data to enhance personalization. Learn from leading retailers, like Harry Rosen, and experts on how to turn data into actionable insights that drive customer satisfaction and loyalty.

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Don’t Be A Passive Bystander — Take An Active Approach To Insider Risk

Forrester eCommerce

One of Forrester’s best practices for managing insider risk is to turn your employees into advocates for the program. Get five tips for how to do that in this preview of our upcoming Security & Risk event in November.

Events 469
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Timing is Everything When it Comes to Useful, Governable Analytics Data

Retail TouchPoints

In the iconic 1999 cyberpunk movie The Matrix , the human rebel protagonists ascribe meaning to the (virtual) world around them by reading and understanding real-time streams of data. The downward-flowing green characters are one of the most recognizable visual hooks of the film. As far as we know, we’re not living in The Matrix (or are we?!). Yet modern data engineers and data practitioners now can decipher data streamed from SaaS APIs and modern cloud data services, interpreting the informatio

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FASTR Frontend: Quizzes

Fastr

In this short video tutorial , you'll get a behind-the-scenes look at how FASTR Frontend enables ecommerce brands to create sales-driving quizzes for their sites.

eCommerce 147
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5 strategies to stand out during BFCM

lateshipment

Black Friday and Cyber Monday (BFCM) has been a long-standing tradition in terms of holiday shopping. Consumers have evolved so much but this tradition seems timeless. Ever wondered how ‘Black Friday’ came into existence? Back in the 1980s, a large group of suburban tourists would often hit Philadelphia to do their shopping on the Friday after Thanksgiving and go to an Annual Navy Football match the next day.

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Innovation Fest: Summer of AI

Join Bloomreach at Innovation Fest: Summer 2024, a virtual event, to explore the future of personalized marketing and merchandising! Along with the company’s top product experts, CEO Raj De Datta will provide an exclusive look at the company’s latest AI innovations reshaping the omnichannel experience. Don’t miss out on this exciting opportunity to connect with fellow industry leaders and explore the latest trends in retail technology.

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Product Managers: Get Ready To Harness Generative AI And Drive Offering Success

Forrester eCommerce

There is much hype around generative AI as it continues being applied across the entire enterprise, from marketing and design to sales. How can product management get in on the action, and what can it even do to help offerings grow?

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Meta Rolls Out New AI-Powered Ad Tools

Retail TouchPoints

Meta has introduced a slate of new advertising tools ahead of what the Facebook parent company is referring to as “the first AI-powered holiday season.” Meta advertisers now have access to tools providing new ways to optimize budgets for seasonal demand, the ability to target distinct audiences within the AI-powered Advantage+ shopping campaigns and expanded access to tools that help drive purchases directly on Facebook and Instagram.

Magento 299
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SheerID and Pvolve Partner to Honor Military, Seniors, Students, First Responders, Teachers and Healthcare Workers With 20% Off Streaming Workouts and Fitness Equipment

SheerID

SheerID and Pvolve Partner to Honor Military, Seniors, Students, First Responders, Teachers and Healthcare Workers With 20% Off Streaming Workouts and Fitness Equipment

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FASTR Frontend: Quizzes

Fastr

In this short video tutorial , you'll get a behind-the-scenes look at how FASTR Frontend enables ecommerce brands to create sales-driving quizzes for their sites.

eCommerce 130
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Secrets of a Successful Sale: Optimizing Your Checkout Process

Speaker: David Nisbet, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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Spend On Generative AI Will Grow 36% Annually To 2030

Forrester eCommerce

Generative AI’s meteoric rise can be compared to the launch of social media, the smartphone, and the internet. The technology’s wide applicability across industries and occupations will drive massive growth: According to Forrester’s new forecast, generative AI will have an average annual growth rate of 36% up to 2030, capturing 55% of the AI software market.

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As Advertisers Shift Budgets into Retail Media, IAB Releases Measurement Standards

Retail TouchPoints

The Interactive Advertising Bureau (IAB) has released a preliminary framework to standardize retail media measurement. The framework was developed in collaboration with the Media Rating Council (MRC) as well as 55 companies with a stake in the performance of retail media, including The Mars Agency , Albertsons Media Collective , Google , Unilever U.S. , Criteo , Best Buy Ads , Kroger Precision Marketing , Target , Vibenomics and Colgate-Palmolive.

Retail 297
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Amazon Algorithm Evolution: A9 vs A10 for Product-Ranking Success | Salsify

Salsify

Small businesses on Amazon sell an average of 7,800 products per minute every day — or 4.1 billion products per year — according to Amazon. These numbers represent a massive opportunity for online brands if they can capture customer attention.

Customer 147
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Business Intelligence: The Untapped Potential of Foot Traffic Analysis

Wiser

Understanding the dynamics of your business is crucial for its success. One effective way to gain valuable insights is by measuring foot traffic, a metric that offers a wealth of information about your physical store’s performance and customer behavior. Foot traffic data can be a game-changer for your business. It allows you to analyze peak shopping times, assess the effectiveness of your marketing campaigns, and understand how customers move within your store.

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Optimizing Frontend Delivery in Composable Commerce: The Buy vs Build Decision

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Break The Cycle Of Security And Technology Intergenerational Trauma

Forrester eCommerce

I’m thrilled to announce our latest research into a problem as old as time (or, at least, my time — 25 years! — in security): the silos between technology and security teams. How big is the problem? Officially, it’s not — according to numerous global technology decision-makers who we survey, cybersecurity is a top priority.

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Good American Makes Good on its Brand Promise with Smart Fitting Room Tech

Retail TouchPoints

Shopping can be an emotional experience, and retailers hope that the emotions consumers feel are positive ones, like excitement at finding a bargain or satisfaction at filling a need. But apparel shopping, particularly for women, too often puts consumers into an emotional minefield — so much so that some female shoppers don’t even feel comfortable sharing their clothing sizes with sales associates.

Apparel 277
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How Gen Z is Disrupting the Fragrance Sector

ESW

The fragrance sector of the beauty industry has always been a strong player, but its growth in the post-pandemic era has been booming. Fragrance sales in the US and UK were up 32 percent and 20 percent respectively, in 2022. The rise in demand has a global impact. Statista predicts fragrance sales will climb to $3.12 billion in China this year and $5.4 billion by 2026.

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Joann undergoes restructuring, layoffs

RetailDive

The craft retailer, which is still operating without a permanent CEO, said it’s “exploring every opportunity” to drive growth and operate more efficiently.

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How To Craft Your Perfect Retail Tech Stack

Speaker: Jason Cottrell and Brian Walker

The era of all-in-one platforms is over. Now, retail success depends on integrating a blend of diverse technologies to thrive. As customers and stakeholders expect agility and innovation, how can you meet these expectations efficiently without stumbling into complexity? Explore a customer-centric approach to navigating digital transformation in retail.

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Forrester’s 2023 Singapore CX Index Shows Scores Flat To Down

Forrester eCommerce

Since 2018, Forrester has been tracking how Singaporean customers rate their experience with some of the biggest brands in banking and auto and home insurance. This year’s Singapore Customer Experience Index (CX Index™) study reveals several important findings: CX quality among Singapore’s banks slightly dipped.

Banking 449
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Thinking Beyond the 30-Second Ad Spot: How Best Buy Leveraged CTV to Reach New Consumers

Retail TouchPoints

At first blush, home improvement fans might not seem like a core audience for electronics retailer Best Buy. But as homes have become more and more digitized, Best Buy decided it was time to let DIYers know how it could help them up their (smart)home improvement game. True to form, Best Buy turned its eye to advertising’s newest tech-infused channel to reach this consumer segment — connected TV (CTV).

Consumer 278
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bp Strengthens Retail Leadership Team with Appointment of Joanne Hall as UK Retail Operations Director

365 Retail

bp has announced the appointment of Joanne Hall as its new UK retail operations director, reporting to Sonya Adams, VP mobility and convenience retail UK. In this pivotal role, Joanne will focus on delivering best-in-class operations across bp’s 300 company owned retail sites, while enhancing the convenience experience and driving growth initiatives.

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Macy’s quietly began selling Brooks Brothers sub-brand in August

RetailDive

"B by Brooks Brothers" is priced lower and features wool-polyester blends, but that’s not necessarily a bad thing for the centuries-old menswear brand.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.