Kissmetrics

JUNE 11, 2021

Having a marketing plan isn’t enough for success. You need strategic marketing objectives to help you set, plan for and achieve your business goals. And you need to have them not just for your overall marketing plan but also for specific portions, such as paid social media marketing. What Are Marketing Objectives?

Social Media 278

Social Media Marketing Improvements Subscription 278

Kissmetrics

APRIL 12, 2021

They offer some of the best-known subscription boxes around, reflecting an increasingly popular (and potentially lucrative) business model. Why Should You Launch a Subscription Box? According to MarketsandMarkets , the subscription and recurring billing market will grow to around $7.8 How to Create a Subscription Box.

Subscription 265

Subscription Shipping Costs Payment Services Payments 265

BigCommerce

AUGUST 17, 2017

The answer lies in influencer marketing. In 2016, 86% of marketers used influencer marketing , and 94% of them found it to be effective. According to a study by Tomoson , influencer marketing yields a $6.50 According to a study by Tomoson , influencer marketing yields a $6.50 2: Are They Engaging?

Marketing 419

Marketing Social Media Blog Clothing 419

Retail TouchPoints

JUNE 29, 2020

On average , large CPG companies have shares in physical stores that are 5%-10% higher than online market shares. The Shift To Subscription Models. Businesses across many industries are shifting toward a new business model, one driven by subscriptions rather than singular product purchases.

Subscription 289

Subscription Shipping Costs Multi-channel Consumer 289

Omnisend

MARCH 20, 2023

Here are ten electronics email examples to get your creative juices flowing. 10 best electronics email examples to spark your creativity #1 Samsung: Go all out with the product announcement More than 25% of total revenue and profits across industries come from the launch of new products.

Electronics 150

Electronics Marketing Shipping Costs Subscription 150

365 Retail

FEBRUARY 23, 2022

Subscription services really took off in 2020 thanks to a combination of lockdown driving online shopping, consumers’ desire to save money, and the innate convenience of the subscription model. The subscription phenomenon. So what does 2022 hold for the subscriptions market? billion by 2025.

Subscription 103

Subscription Payment Services Marketing Multi-channel 103

Smile.io

JANUARY 4, 2024

Onsite marketing is a way to increase ecommerce visitor engagement and sales by focusing on customer data and personalization. How does onsite marketing differ from traditional visitor engagement strategies?  What is onsite marketing Onsite marketing examples What is onsite marketing?

X-cart 66

X-cart eCommerce Marketing Live Chat 66

BigCommerce

MARCH 30, 2018

Don’t even say it out loud: Subscription boxes are not dead. Heralded as the newest, greatest ecommerce strategy beginning around 2010, subscription box services like BirchBox, Trunk Club and Dollar Shave Club have not only made headlines – they’ve made billions. In 2011, subscription brands made an estimated $57,000,000.

Subscription 345

Subscription Payments eCommerce Payment Services 345

FastSpring

DECEMBER 3, 2020

Essentially, that’s the beauty of subscription business models. Subscription businesses get to profit from recurring purchases, and customers benefit from long-term savings and convenience. In a recent study , Zuora found that 71% of adults across 12 countries have subscription services. What is subscription marketing?

Subscription 96

Subscription Customer Retention Marketing Payment Services 96

Retail TouchPoints

MAY 18, 2021

Some of the fastest-growing organizations today are turning to subscriptions to sell everything from food and wellness products to beauty and homecare. In fact, Gartner predicts that by 2023, 75% of DTC businesses will have a subscription offering. In fact, according to our data, a 5% discount increases subscription enrollment by 104%.

Subscription 150

Subscription Payments Merchant Services Shipping Costs 150

GetElastic

SEPTEMBER 7, 2021

Just a few weeks after the unfortunate vitamin aisle experience a friend told me about a vitamin subscription company called Ritual. While the onboarding experience was fantastic, the subscription component is even better. All thanks to eCommerce subscriptions. The History of Subscriptions. And, I'm not the only one.

Subscription 148

Subscription eCommerce Shipping Costs B2B 148

Omnisend

OCTOBER 16, 2023

Reading Time: 9 minutes Many people fear that adding an email subscription plugin to their WordPress site is a complicated affair. The truth is, adding an email subscription plugin to your WordPress site is a simple and affordable way to grow your audience. This article unveils 10 of the best email subscription plugins for WordPress.

Subscription 78

Subscription Payment Services Mobile Multi-channel 78

Optimizely

MARCH 2, 2017

Until recently, the vast majority of subscription boxes came from subscription brands – that is, brands that exclusively sell curated boxes of themed merchandise. But in the past year, many bigger brands decided to dip their toes into the subscription box business: the beauty brand Sephora released the monthly subscription “PLAY!

Subscription 199

Subscription Retail Recommendation Customer 199

Retail TouchPoints

APRIL 26, 2024

Known widely as one of the first subscription boxes to make a splash in the retail market, BarkBox has become just one piece of a much larger organization. It informs our priorities and evolution as a business; for example, we design toys that engage and that are meant to be shared together. What are your top priorities?

Toys 249

Toys Social Media Subscription Consumer 249

Retail TouchPoints

APRIL 13, 2023

For example, 16% of consumers purchased natural wine in 2021 and sparkling wines are also rising in popularity. Wine marketers have an exciting opportunity to identify ways to educate new consumer segments, show up in key commerce channels and drive marketing ROI. The key is to avoid early mass media investment.

Marketing 315

Marketing Omnichannel Channel Social Media 315

Korona

APRIL 6, 2022

Subscription-based programs were already on the rise before COVID hit in 2020. In fact, subscription retail revenue continues to accelerate at a much faster rate than the rest of the retail landscape, and it promises to move into more industries and products. Subscription Based Shopping: What Is It? Access-Based Subscriptions.

Subscription 98

Subscription Payment Services Shipping Costs Retail 98

FastSpring

JANUARY 17, 2023

Most subscription billing platforms let you: Automate invoicing and payments. Customize and manage one or more subscription and trial models. However, the vast majority of companies doing subscription billing will also need a solution for other aspects of subscription billing management including: Payment processing.

Subscription 84

Subscription Payment Services Payments B2B 84

BigCommerce

AUGUST 25, 2017

After all, that’s true email marketing. marketers found 44% sent welcome emails – surprisingly, down 2% points from 46% in 2016. Here’s an example from BombTech Golf. No disrespect to our IT colleagues, but they aren’t marketers. Default emails just state the obvious: “Your subscription is confirmed.”

BigCommerce 377

BigCommerce Subscription Gifts Jewelry 377

Smile.io

SEPTEMBER 6, 2023

According to insights from Wellness Creative Co, the nutrition market is estimated to be worth $305.8 Here are 7 loyalty program examples in the nutrition and supplement industry. These rewards fit perfectly well for First Person, as subscriptions are ideal for supplement and nutrition brands. billion in 2023. each year.  The

Subscription 78

Subscription Social Media Shipping Costs Reference 78

Kissmetrics

JUNE 22, 2021

From a marketing perspective, there are many opportunities to engage with new audiences and expand your company’s reach. By devising a Facebook marketing strategy. If you’re new to Facebook marketing, let me walk you through using the tools available to your advantage. What Is Facebook Marketing? With over 2.74

Marketing 359

Marketing Social Media eCommerce Events 359

Ecommerce Platforms

JANUARY 13, 2022

Convenience is the name of the game for online subscriptions. Many online consumers even seek out dozens of subscription offerings to streamline everything in their lives, from cooking to cleaning, and razors to gift giving. Subscriptions play an essential role in simplifying lives, but they also make for a wonderful business model.

Subscription 104

Subscription Shopify Payment Services Merchant Services 104

Smile.io

OCTOBER 18, 2023

Subscription-based products have grown in recent years, truly becoming (DTC) direct to consumers. Virtually every brand in every industry has some form of offer to turn your one-time purchases into a monthly subscription.  By making recurring purchases easier, subscription services have made shopping convenient again.

Subscription 52

Subscription Social Media Merchant Services Reference 52

Kissmetrics

JANUARY 13, 2022

More and more companies are throwing traditional marketing out the window. In comes gamification for marketing. This marketing strategy allows users to personally engage with your business and have the opportunity to achieve or win something along the way. The best marketing techniques market to you when you least expect it.

Marketing 260

Marketing Games Shipping Costs PPC 260

Retail TouchPoints

OCTOBER 10, 2022

With social marketing in decline , and with the economic uncertainty driving the need to reduce “awareness” marketing in favor of performance channels, the need for retailers to find new measurable, scalable marketing channels is more urgent than ever. So holidays are a huge deal for retail. This year is different.

Multi-channel 282

Multi-channel Marketing Retail Channel 282

Retail TouchPoints

DECEMBER 5, 2023

Retailers naturally plan a lot of spend around this, with extra staff and extra marketing. This means that marketing spend aimed at these high-spending visitors over Christmas is likely to get less return than usual. Consider collaborating with an influential Chinese influencer to really amplify your visibility to this market.

Food and Beverages 237

Food and Beverages Marketing Travel Retail 237

Retail TouchPoints

MARCH 21, 2024

Fighting Subscription Fatigue as Consumers Shed Memberships As Prime has proven for years, getting customers into a paid membership program can pay off in spades for retailers. In fact, just as more retailers are adding subscription offerings, consumers are shedding them. So the big question is — what happens next?

Shipping Costs 254

Shipping Costs Subscription Consumer Games 254

Kissmetrics

MARCH 29, 2021

BarkBox is a monthly subscription box of dog treats and toys serving over one million dogs across the country. Is it a piece of marketing material if it doesn’t have a call to action ? Look at BarkBox, as an example. If you need help for developing your social media strategy (and content marketing and SEO), reach out.

eCommerce 338

eCommerce Toys Clothing Social Media 338

GetElastic

DECEMBER 8, 2021

Subscriptions based solutions are a great example of this in action, offering predictable revenues for the selling organisation, whilst increasing options for buyers that drives affordability and positively impacts loyalty. PYMNTS.com say “The luxury car subscription market is set to grow by 71% by 2022”. Payment terms.

Subscription 78

Subscription Payment Services B2C Payments 78

Retail TouchPoints

MARCH 31, 2022

They aren’t bound by traditional constraints, and are gathering data far and wide to inform decisions with behaviors that no longer follow any established marketing models. What this means is that consumers aren’t following the pathways on which our research and marketing models have been based for decades.

Marketing 277

Marketing Online Retail Information Consumer 277

Kissmetrics

NOVEMBER 6, 2020

Behavioral marketing has changed the way we market. In the past, marketing to consumers based on actions, like how many pages they visited on a site, were rudimentary at best. Today, behavioral marketing makes it easier to carefully target users based on the incredibly specific actions they’ve taken. Retargeting.

Marketing 259

Marketing X-cart Travel Shipping Costs 259

Omnisend

JANUARY 22, 2020

Whenever a new subscriber joins your email newsletter or other subscription services, you want to help them feel welcomed. Welcome emails allow your business to improve your email marketing metrics by inviting subscribers to interact with your business. You can easily do this through a welcome email.

Subscription 120

Subscription eCommerce Marketing Improvements eCommerce 120

Omnisend

JUNE 17, 2021

Subscriptions can make this dream world a reality. In this same vein, subscriptions strengthen your customer relationships by providing customers with multiple touchpoints and regular opportunities to engage. Why Offer a Subscription Service? Implementing subscriptions takes this to the next level.

Subscription 78

Subscription Shipping Costs Customer Merchant Services 78

Kissmetrics

JANUARY 1, 2021

EA Games, for example, increased its market value from $4 billion to $33 billion in just six years after introducing GaaS content. It also allows advertisers to get exposure in some of the most popular games played in today’s market. According to Newzoo, a games market insight firm, 2.7 What Is Games as a Service (GaaS)?

Games 264

Games Payment Services Payments Marketing 264

FastSpring

MARCH 9, 2022

In this article, we’ll show you examples from a variety of SaaS pricing pages. Note: FastSpring offers advanced subscription management services that support free trials, monthly and annual paid plans, proration, discount management, and more. 7 SaaS pricing page examples. LanguageTool: Customize subscriptions.

Payments 122

Payments Subscription Payment Services Live Chat 122

Kissmetrics

JANUARY 2, 2021

You could get a marketing automation tool and try to figure it out yourself. Or you could get a marketing automation company to do everything. Look, marketing automation gets crazy complicated. Your entire marketing program depends on getting marketing automation right. The 5 Best Marketing Automation Companies.

Marketing 363

Marketing Operations Definition Recommendation 363

Ecommerce Platforms

JUNE 22, 2023

Today, we’re looking at the best Shopify dropshipping store examples, for a behind the scenes insight into what you can accomplish with your own Shopify site and a dropshipping solution. After all, one Shopify is one of the most flexible and versatile builders on the market for companies investing in dropshipping. Further reading ?

Shopify 104

Shopify Payments Payment Services Shipping Costs 104

Groove

OCTOBER 18, 2022

While there are dozens, if not hundreds, of approaches that you could take, we have found one model to provide consistent success - subscription programs. Simply setting up a generic subscription program without providing increased value to your customers is a great way to fail. Vitamins & Supplements. Pre Workout. Protein Powder.

Payments 195

Payments Food and Beverages Beauty and Health Subscription 195