ROI Revolution

JUNE 26, 2020

Smart bidding can easily handle impression and click volume changes in the market. For example, if your business is experiencing a surge of traffic to your site because what you sell is highly sought after during a period of uncertainty, there may be an opportunity to increase budgets and allow Smart Shopping to scale.

White Paper 147

White Paper Marketing Webinar Recommendation 147

ROI Revolution

MARCH 30, 2020

Ranging from 0% to 100%, the scores are “ an estimate of how well your Google Ads account is set to perform ,” and can be improved by applying Google-selected recommendations to your bids & budgets, keywords & targets, ad & extensions, and more. These recommendations are generally safe and can improve your account performance.

Recommendation 88

Recommendation Improvements Download Management 88

Kissmetrics

APRIL 23, 2021

Here are some examples: allowing employees to talk about products and services publicly establishing a 1-to-1 communication channel asking for feedback not hiding criticism, and addressing it publicly. Would they recommend it? The search engine game is too important to be ignored, and it is the first step in restoring your image.

Definition 362

Definition Management Social Media SEO 362

Kissmetrics

SEPTEMBER 28, 2020

This assumption is a huge mistake, as the DuckDuckGo search engine has continued to gain in popularity with each passing year. If you are only focusing on what Google wants, you could be missing a large portion of the search market who use other search engines, like DuckDuckGo and Bing. Focus Elsewhere, Too.

SEO 325

SEO Information Other Web Design 325

Kissmetrics

MAY 21, 2018

But when it comes down to it, Google and other search engines are just one of the many ways you can drive traffic to your website. Take Upworthy , for example. This site, which has a reputation for sharing feel-good viral videos, gets almost 43% of their traffic from social and less than 19% from search.

SEO 225

SEO Social Media Blog Channel 225

Inflow Insights

JUNE 21, 2021

When our clients see massive marketing wins, it’s usually after months of building upon and optimizing their campaigns. Even the most basic campaign adjustments can generate massive improvements in a short time period — and paid search marketing offers the perfect opportunity to see this in action. Here’s how we did it: 1.

PPC 136

PPC Merchant Services Search Marketing Recommendation 136

ROI Revolution

NOVEMBER 9, 2020

Your data may be inflated or deflated due to a few months of extreme variance and it may be more reasonable to base projections off more recent data (for example, Q3 2020 vs. Q3 2019). Lastly, we recommend not only looking at your overall ecommerce performance but also breaking it down by channel (i.e.

Marketing 78

Marketing Social Media Recommendation SEO 78

Inflow Insights

APRIL 3, 2020

In this post, we’ll show you 11 online marketing strategies that B2B eCommerce stores should take advantage of. Note: Want our personalized help and recommendations to get more B2B customers online? B2B eCommerce SEO Marketing Strategies. #1: 5: Improve and Optimize Your Branded Search Marketing Campaigns.

B2B 78

B2B eCommerce Marketing eCommerce Marketing 78

ROI Revolution

AUGUST 26, 2022

Examples of GA4 attribution models include: Data-driven. This is the GA4 attribution model that we recommend brands use. This model type disseminates fractional conversion credit based on data for each conversion event – organic, paid search, email, or direct. The recommended event data retention setting is 14 months.

Events 78

Events Channel PPC Webinar 78

ROI Revolution

MARCH 2, 2020

The results may include groupings of products offered by different retailers (like what would appear when comparing stores in the Shopping tab) or they could just lead directly to a product result like seen in the example to the right. availability (recommended). Product Feed Best Practices. description. image_link.

Shipping Costs 131

Shipping Costs Recommendation Information Accessories 131

Bryan Eisenberg

AUGUST 2, 2016

We can assume from what we know of Don that if people hire him, they will love him and tell others and that will drive people to go back online and search for him after the recommendation and continue this positive circle of business. Not everyone wants black and white kitchens they may want some extreme colors for example.

PPC 144

PPC Improvements Recommendation Marketing 144

Inflow Insights

OCTOBER 10, 2019

For example, we often see problems created by website redesign mistakes that destroy SEO. Given the world of mobile-first SEO , all pages (mobile and desktop) were deindexed until the source of the issue was discovered in the mobile template and our client took our recommendation to remove the app. Unfortunately, a major hack occurred.

SEO 110

SEO eCommerce eCommerce Platforms Mobile 110

Inflow Insights

NOVEMBER 1, 2021

In 2019, we recommended that a client prune the worst 10% of their content. Within three months, they had more than doubled the sessions on their website from organic searches and saw their revenue increase by 64% from strategically targeted content. That’s why we recommend this strategy sparingly.

SEO 156

SEO Social Media Improvements Recommendation 156

ROI Revolution

JULY 1, 2020

Smart bidding can easily handle impression and click volume changes in the market. For example, if your business is experiencing a surge of traffic to your site because what you sell is highly sought after during a period of uncertainty, there may be an opportunity to increase budgets and allow Smart Shopping to scale.

White Paper 78

White Paper Marketing Webinar Recommendation 78

ROI Revolution

MAY 11, 2021

For example, if a user visits a website, say productsite.com, the site can set a cookie to capture information about the user’s preferences. It’s also recommended that you should move your Google tagging to GTM or global site tag for Google Ads (gtag.js) if you haven’t already. User Privacy Laws & Your Paid Search Marketing.

Search Marketing 78

Search Marketing Marketing Information Social Media 78

Inflow Insights

MARCH 27, 2020

See” Ad Example: “Think” : A subset of the ‘See’ audience who have shown intent by engaging. Think” Ad Example : “Do” : A subset of the ‘Think’ audience who are the most likely group to buy because they shopped for the longest amount of time. Including brand+keyword search terms like “ annemarie body lotion :”.

eCommerce Marketing 133

eCommerce Marketing eCommerce Marketing PPC 133

Kissmetrics

FEBRUARY 4, 2021

NP Digital Marketing Services. We’re a performance marketing agency, working with enterprise clients and challenger brands to grow their businesses. We offer search engine optimization (SEO), paid search marketing, social media marketing, content marketing, data, analytics, insight, and programmatic advertising.

Marketing 275

Marketing SEO eCommerce Social Media 275

ROI Revolution

APRIL 21, 2020

The results may include groupings of products offered by different retailers (like what would appear when comparing stores in the Shopping tab) or they could just lead directly to a product result like seen in the example to the right. availability (recommended). Product Feed Best Practices. description. image_link.

Shipping Costs 88

Shipping Costs Recommendation Information Mobile 88

ROI Revolution

MARCH 12, 2020

As traveling fears grow and countries like Italy extend travel restrictions , marketing events across the globe are feeling the impact. Many major in-person events are being postponed, canceled, or virtualized after the Centers for Disease Control and Prevention recommended that all businesses cancel non-essential company travel.

eCommerce 204

eCommerce Shipping Costs Events Social Media 204

ChannelAdvisor

AUGUST 4, 2017

The rise of these digital assistants has tremendous implications for brands and retailers that rely on search marketing to drive traffic to their website. To begin with, searching by voice, or “voice search,” has fundamental differences from the way we think about “search” today — starting with the queries themselves.

eCommerce 56

eCommerce Consumer Electronics Electronics Blog 56

Inflow Insights

OCTOBER 18, 2021

We recommend using Supermetrics or another data platform to import your campaign reports from your Google Ads account, Microsoft Ads account, or another platform. Here’s an example: Say your daily average spend rate is $2,000, but that daily spend has shot up to $4,000 a day in the last three days.

PPC 117

PPC Download Information Search Marketing 117

ROI Revolution

AUGUST 5, 2021

Provide personalized recommendations to shoppers. Many sites utilize recommendation sections like “You May Also Like” or “Customers Also Shopped For” on their product pages. For example, “The perfect gift for her this holiday season” or “Keep your pond protected from cold weather.”). Pushing Shoppers Toward a Purchase.

eCommerce Marketing 78

eCommerce Marketing Marketing eCommerce Gifts 78

SellBrite

MARCH 15, 2018

To build this trust, trust badges are highly recommended. But the truth is, the most strategic, well-placed ads are often less powerful and convincing than an alternative cheaper form of marketing: word-of-mouth recommendations. 84% of consumers reported always or sometimes taking action based on personal recommendations.

eCommerce 125

eCommerce Social Media Mobile Gifts 125

ChannelAdvisor

AUGUST 4, 2017

The rise of these digital assistants has tremendous implications for brands and retailers that rely on search marketing to drive traffic to their website. To begin with, searching by voice, or “voice search,” has fundamental differences from the way we think about “search” today — starting with the queries themselves.

eCommerce 40

eCommerce Consumer Electronics Electronics Blog 40

ROI Revolution

OCTOBER 5, 2022

If not, we highly recommend first setting up your GA4 property and reviewing some of the key concept changes, such as GA4 attribution , before jumping into the more minute details. We’ll discuss some of these recommended settings, along with where you can get additional details.

Events 15

Events Recommendation Blog Definition 15

ROI Revolution

SEPTEMBER 7, 2021

Make updates to your Amazon creative and copy focus on the seasonality of the holidays and gift-giving – for example, “The perfect gift for her this holiday season” or “Keep your pond protected from cold weather.” – Brandon Howell, Director of Website Optimization. This includes updates to your Amazon Store, Posts, and DSP.

eCommerce 147

eCommerce Gifts Shipping Costs Shipping 147

Kissmetrics

AUGUST 18, 2020

So in this article, I cover my top recommendations, characteristics to look for, and what to expect working with an agency. PPC is an exciting type of digital marketing because you can quickly and directly evaluate your investment return. Ads in search engine results aren’t the only type of PPC advertising. Let’s get started!

PPC 313

PPC Social Media Multi-channel Mobile 313

Inflow Insights

NOVEMBER 29, 2021

With Google limiting paid search data at unprecedented levels, accessing competitor data as a paid search marketer gets harder every single day. In this blog, I’ll walk you through how our team of paid search advertising specialists evaluates the competition for our eCommerce clients using five tools: 1.

PPC 125

PPC Search Marketing Consumer Goods Recommendation 125

ROI Revolution

OCTOBER 5, 2021

Make updates to your Amazon creative and copy focus on the seasonality of the holidays and gift-giving – for example, “The perfect gift for her this holiday season” or “Keep your pond protected from cold weather.” – Brandon Howell, Director of Website Optimization. This includes updates to your Amazon Store, Posts, and DSP.

eCommerce 120

eCommerce Gifts Shipping Costs SEO 120

ROI Revolution

NOVEMBER 2, 2021

Make updates to your Amazon creative and copy focus on the seasonality of the holidays and gift-giving – for example, “The perfect gift for her this holiday season” or “Keep your pond protected from cold weather.” – Brandon Howell, Director of Website Optimization. This includes updates to your Amazon Store, Posts, and DSP.

eCommerce 144

eCommerce Gifts Shipping Costs SEO 144

BigCommerce

JANUARY 9, 2018

“[This data] comes as little surprise, as we’ve already documented how severely desktop ecommerce search misaligns with users’ search behavior,” points out the author of the Baymard study. The above example is from a nationally recognized online store, where their best performing on-site search keywords are SKUs.

eCommerce 378

eCommerce Mobile Merchant Services SEO 378

Kissmetrics

OCTOBER 15, 2020

For example, if I’m looking for a new Chinese restaurant to try out, I might type in: Chinese restaurants near me best Chinese restaurants in Chicago Chinese restaurant recommendations. Over half of consumers search for reviews and recommendations online before making purchases. Each of those phrases is a keyword.

SEO 363

SEO PPC Blog Information 363

ROI Revolution

DECEMBER 2, 2021

Make updates to your Amazon creative and copy focus on the seasonality of the holidays and gift-giving – for example, “The perfect gift for her this holiday season” or “Keep your pond protected from cold weather.” – Brandon Howell, Director of Website Optimization. This includes updates to your Amazon Store, Posts, and DSP.

eCommerce 78

eCommerce Shipping Costs Gifts Social Media 78

ROI Revolution

DECEMBER 14, 2021

Make updates to your Amazon creative and copy focus on the seasonality of the holidays and gift-giving – for example, “The perfect gift for her this holiday season” or “Keep your pond protected from cold weather.” – Brandon Howell, Director of Website Optimization. This includes updates to your Amazon Store, Posts, and DSP.

eCommerce 78

eCommerce Shipping Costs Gifts Social Media 78

ROI Revolution

JULY 27, 2023

A: At ROI Revolution, we are big fans of Google Tag Manager (GTM) and highly recommend managing your tracking implementations through GTM. Here is great walk-through guide we highly recommend and here is a larger paid course if you are starting from scratch and would prefer a deep dive.

Document 78

Document Reference Channel Management 78

ESW

MARCH 11, 2019

At an industry level, this translates to some impressive numbers: The voice search market is expected to jump from $2 billion in 2018 to $40 billion in 2022, according to management consultancy OC&C Strategy. Voice search is here to stay, and for good reason. Voice Search: Now and in the Future.

eCommerce 113

eCommerce Jewelry SEO Magazine 113

ROI Revolution

JULY 31, 2023

Provide personalized recommendations to shoppers. Many sites utilize recommendation sections like “You May Also Like” or “Customers Also Shopped For” on their product pages to promote further purchases. For example, you could relabel these sections as “Additional Gift Options” or “One for You, One for Them.”

eCommerce 78

eCommerce Shipping Costs Gifts Payments 78