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Shopify Debuts Creator Marketplace to Connect Influencers with Merchants

Retail TouchPoints

Shopify has launched a new platform called Shopify Collabs that makes it easier for creators to find and partner with Shopify merchants looking for marketing support. The Collabs marketplace will streamline the process for both merchants and creators to find mutually beneficial partnerships that align with their brands and audiences.

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Exclusive Q&A: Venmo GM on the Company’s ‘Natural Extensions’ into Business Payments

Retail TouchPoints

That inherent distaste for the transaction phase is one reason payment companies are so eager to expand into other parts of the shopper journey. taking place online, digital payment solutions like Venmo and PayPal (which has owned Venmo since 2013) are well positioned to capitalize on the opportunity.

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A Modern Retailer’s Guide to Dropshipping Fashion & Apparel: Part 2

Fabric

Welcome to Part 2 of The Modern Retailer’s Guide To Dropshipping Fashion and Apparel. In Part 1, we covered the basics of dropshipping and explored the reasons why every fashion retailer should switch from a traditional retail model to an asset-light dropship model. 5 Tips and Strategies for Dropshipping Fashion and Apparel 1.

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Walgreens to Add Claire’s Assortment in 4,400+ Stores

Retail TouchPoints

As a one-stop destination for everyday needs, Walgreens services millions of people every day,” said Ryan Vero, CEO at Claire’s in a statement. Claire’s has focused on partnering with complementary retailers and big-box merchants in order to boost its market presence.

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10 Credit Line & Installment Payment Apps for eCommerce Businesses

Inflow Insights

It may be premature to declare the end of the credit and debit card era — but it’s not too early to say that any business not adding new payment methods to their checkout processes could be left behind by competitors and customers alike. How eCommerce Installment Payment Apps Work. per transaction. PayPal Credit.

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The Empowered Marketer: Catering to the High Fashion Buyer

Optimizely

High fashion is a highly competitive space. But Aneesha Rao has fashion buyers down to a science. She’s the Strategy & Digital Marketing Manager for two different high-fashion online retailers: Need Supply and Totokaelo. This combination of tech skills and fashion savvy has served her well. READ THE INTERVIEW.

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The Top Affiliate Marketing Networks

Kissmetrics

An affiliate network connects publishers, like blog owners or influencers, with companies looking to promote their products or services. Publishers or site owners sign up, choose the products or services they want to promote and receive custom links that track how many people purchase from their sites. What is an Affiliate Network?