ROI Revolution

FEBRUARY 10, 2022

We’re excited to be sharing the insightful analysis of the answers in our upcoming 2022 State of Digital Marketing Survey, which will be released by the end of Q1. There, you’ll uncover an in-depth look at the data segmented by role, industry, company revenue, and more. Top Trends for Ecommerce Marketers in 2022.

Marketing 78

Marketing Social Media White Paper PPC 78

ROI Revolution

OCTOBER 28, 2022

The brand turned to their PPC advertising partners at ROI Revolution for help. In the first three months with ROI, the brand saw conversion rates increase by almost 50%, transactions grow by 58%, and efficiency improve by 39%! Opportunity Identified. YouTube provided the perfect opportunity for Road Runner Sports to increase awareness.

PPC 78

PPC Recommendation Channel Operations 78

Inflow Insights

MARCH 27, 2020

While these posts are useful for people getting started with their first online store, merchants with established businesses need to know about specific marketing strategies they can use to gain a competitive edge. What you actually need to know are specific digital marketing strategies that work right now to aid your marketing efforts.

eCommerce Marketing 133

eCommerce Marketing eCommerce Marketing PPC 133

ROI Revolution

MAY 9, 2018

This tool is a godsend for paid search advertisers looking to research new keywords, obtain historical statistics on past performance, and predict future traffic. The changes to Google AdWords were based heavily on user feedback, and in reality, they are all changes that will benefit PPC advertisers in the long run. Still need help?

Games 104

Games PPC Reference Definition 104

ROI Revolution

MARCH 4, 2020

Each episode is packed with insights for retailers and lead gen in B2B and B2C that cover a range of services, including PPC, social media, SEO, CRO, and Amazon advertising. . The 2020 Ecommerce Paid Search Report. paid search market reached an all-time high of $55.2 Listen instantly here! billion in 2019.

Marketing 88

Marketing Department Stores Social Media Search Marketing 88

ROI Revolution

JULY 18, 2019

What Is Paid Search? Paid search is a digital marketing strategy in which advertisers host sponsored results near the top of a search engine results page (SERP). It operates on a pay-per-click (PPC) model, meaning advertisers only have to pay up when someone clicks on the listing.

PPC 68

PPC Mobile Internet Retail Marketing 68

ROI Revolution

AUGUST 26, 2022

GA4 features many new and improved abilities, such as: Data-backed insights powered by machine learning. As Universal Analytics sunsets next year, our PPC and analytics experts at ROI Revolution are armed with all the latest knowledge on GA4 to make sure your brand is ready to accurately track and attribute your sales in the new platform.

Events 78

Events Channel PPC Webinar 78

ROI Revolution

MARCH 8, 2018

In Part One of this topic , we covered three key trends in paid search marketing: mobile, attribution, and AI/Machine Learning. The Meteoric Rise of Voice Search. In 2017, 20% of all search occurred via voice search rather than a typed query. engagement rate, more than double the industry average!

Search Marketing 60

Search Marketing Marketing PPC Social Media 60

ROI Revolution

MAY 4, 2020

It gives the economy a chance to improve and gives consumers a chance to feel more comfortable spending their discretionary income. The average click-through rate on PPC ads has increased on Google Search, Display, and Shopping campaigns since February – with Search seeing the highest jumps. Industry Updates.

eCommerce 97

eCommerce Social Media Games Supplies 97

ROI Revolution

MARCH 30, 2023

ROAS on Facebook Ads In the luxury fashion industry , maintaining an elevated brand image is paramount. Thorogood , an industry-leading boots brand that’s been based in the US for over 130 years, was looking to expand their online search presence and grow traffic profitably.

Channel 78

Channel eCommerce Fashion SEO 78

Kissmetrics

OCTOBER 23, 2020

Before signing up for an agency, ask yourself the following questions: Is your company generating sufficient marketing leads? Are all your marketing plan elements being carried out efficiently? Is it possible for you to employ new staff to improve your marketing activities? Does your current budget allow it?

Marketing 254

Marketing Social Media SEO PPC 254

Ecommerce Platforms

JULY 31, 2020

There are many ways to do this – investing in high-converting marketing campaigns, developing SEO strategies, improving your web design, etc. When it comes to the latest industry trends, high-quality agencies stay ahead of the curve. Without a firm grasp of where you're already ranking on search engines (i.e.,

eCommerce 118

eCommerce Web Design SEO Beauty and Health 118

Ecommerce Platforms

MAY 24, 2023

Based on your budget, market, and audience metrics, Albert can create and run your campaigns while continuing to make improvements to them. What lands Albert on the list of the best AI marketing tools is its ability to plan, build, and optimize your pre-existing strategies through a single platform.

Marketing 118

Marketing Payment Services SEO Social Media 118

Inflow Insights

APRIL 16, 2019

This is key when you consider how the customer’s research and purchase journey spans across multiple devices and is made up of many micro-moments — even if you’re only running search ads to cover branded queries. A full 12 months of data is even better when you’re in a seasonal industry.). This is the number one goal afterall.

eCommerce 156

eCommerce Mobile PPC Online Retail 156

ROI Revolution

JANUARY 25, 2023

As the world of digital marketing continues to change rapidly, how are successful brands and marketers evolving their strategies to stay ahead? In this blog, get current industry trends, obstacles, opportunities, and predictions from digital marketing experts for your 2023 digital strategy.

eCommerce 78

eCommerce Social Media SEO Payments 78

ROI Revolution

MARCH 2, 2021

57% of millennials believe their financial situation will improve between now and Summer 2021 ( GlobalWebIndex ). In August 2020, a similar 57% of executives expected the global economy to improve over the following six months, but more executives (29%) expected it to worsen. Pre-pandemic projects put search ad spending at 14.4%

eCommerce 195

eCommerce Social Media Payment Services Merchant Services 195

ROI Revolution

AUGUST 5, 2021

On top of health concerns, brands across the globe have had grave concerns about the impact of coronavirus (COVID-19) on their brand, industry, and ecommerce as a whole. COVID-19 industry impacts: Where we stand now. Behavioral marketing strategies to reach back-to-school audiences at every step of their buyer’s journey.

eCommerce 197

eCommerce Social Media Payment Services Merchant Services 197

ROI Revolution

DECEMBER 2, 2021

On top of health concerns, brands across the globe have had grave concerns about the impact of coronavirus (COVID-19) on their brand, industry, and ecommerce as a whole. A myriad of sectors within the home goods industry have seen incredible growth over the past year, including furniture, homeware, décor, and bedding. October 13.

eCommerce 148

eCommerce Social Media Payments Payment Services 148

ROI Revolution

JANUARY 5, 2021

Pre-pandemic projects put search ad spending at 14.4% As of October 2020, search ad spending is expected to see much slower growth, reaching $59.22B compared to $55.90B in 2019. This is an improvement from the search ad spending projected in June 2020, when it was expected to decline to $54.37B. COVID-19 industry updates.

eCommerce 147

eCommerce Social Media Payment Services Merchant Services 147

ROI Revolution

JUNE 1, 2021

On top of health concerns, brands across the globe have had grave concerns about the impact of coronavirus (COVID-19) on their brand, industry, and ecommerce as a whole. In light of the COVID-19 pandemic, 70% of brand decision-makers say they had to reprioritize their marketing channels or rethink their channel strategy.

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

DECEMBER 3, 2020

Executives’ optimism toward economy improves. According to new research from McKinsey , 57% of executives expect the economy to improve six months from now , with 29% expecting the economy to worsen – the most optimistic outlook since the beginning of the pandemic. COVID-19 news & industry updates. 10/7 update.

eCommerce 156

eCommerce Social Media Payment Services Small Business Retail 156

ROI Revolution

JULY 1, 2021

On top of health concerns, brands across the globe have had grave concerns about the impact of coronavirus (COVID-19) on their brand, industry, and ecommerce as a whole. Behavioral marketing strategies to reach back-to-school audiences at every step of their buyer’s journey. COVID-19’s impact on the apparel industry.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

ROI Revolution

NOVEMBER 4, 2020

Executives’ optimism toward economy improves. According to new research from McKinsey , 57% of executives expect the economy to improve six months from now , with 29% expecting the economy to worsen – the most optimistic outlook since the beginning of the pandemic. COVID-19 news & industry updates. 10/7 update.

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

OCTOBER 1, 2020

The top categories consumers have gravitated toward during this shift are alcohol, home improvement materials, and groceries (up 16%, 14%, and 12% respectively), with apparel seeing significant declines. COVID-19 news & industry updates. COVID-19 industry updates. 9/9 update. department stores may not survive the pandemic.

eCommerce 193

eCommerce Payment Services Merchant Services Small Business Retail 193

ROI Revolution

MAY 6, 2021

On top of health concerns, brands across the globe have had grave concerns about the impact of coronavirus (COVID-19) on their brand, industry, and ecommerce as a whole. COVID-19’s impact on the apparel industry. Prior to the pandemic, non-active casualwear made up over half of the overall apparel industry’s annual sales.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

ROI Revolution

JANUARY 5, 2022

On top of health concerns, brands across the globe have had grave concerns about the impact of coronavirus (COVID-19) on their brand, industry, and ecommerce as a whole. Digital ad spend for the travel industry is expected to jump 15.3% At the height of the pandemic, what sectors within the home goods industry were thriving the most?

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

APRIL 8, 2021

COVID-19’s impact on the apparel industry. Prior to the pandemic, non-active casualwear made up over half of the overall apparel industry’s annual sales. To learn more about COVID-19’s impact on online grocery, see our additional resources: Industry Deep Dive: 2021 Apparel Stats to Know. Paid search + the pandemic.

eCommerce 136

eCommerce Social Media Payment Services Small Business Retail 136

ROI Revolution

NOVEMBER 4, 2021

On top of health concerns, brands across the globe have had grave concerns about the impact of coronavirus (COVID-19) on their brand, industry, and ecommerce as a whole. A myriad of sectors within the home goods industry have seen incredible growth over the past year, including furniture, homeware, décor, and bedding. October 13.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

OCTOBER 7, 2021

On top of health concerns, brands across the globe have had grave concerns about the impact of coronavirus (COVID-19) on their brand, industry, and ecommerce as a whole. In line with that increased digital time, the consumer electronics industry has seen some significant growth. COVID-19’s impacts on the apparel industry.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

SEPTEMBER 9, 2020

COVID-19 news & industry updates. COVID-19 industry updates. For better or for worse, no industry has gone untouched by COVID-19. In every edition of our biweekly COVID-19 Compass newsletter, we share updates from various industries on how they are being impacted by the pandemic. 8/24 update. YoY at a 10.1%

eCommerce 147

eCommerce Payment Services Merchant Services Small Business Retail 147

ROI Revolution

SEPTEMBER 2, 2021

On top of health concerns, brands across the globe have had grave concerns about the impact of coronavirus (COVID-19) on their brand, industry, and ecommerce as a whole. How COVID-19 has transformed the furniture & home goods industry. This year, we’ll see the home décor industry reach a record $182 billion. September 2.

eCommerce 78

eCommerce Social Media Payment Services Payments 78

ROI Revolution

AUGUST 4, 2020

Although the situation has improved in recent weeks as many countries have seen a decrease in COVID-19 cases and shipping lag times have finally caught up with demand, a second wave in the U.S. While some trends have accelerated, others have declined unexpectedly, and the impact your brand is feeling depends largely on your industry.

eCommerce 158

eCommerce Payment Services Merchant Services Small Business Retail 158

ROI Revolution

JULY 2, 2020

While some trends have accelerated, others have declined unexpectedly, and the impact your brand is feeling depends largely on your industry. In this exclusive executive report, you’ll uncover: 15 secrets to fortify your multichannel marketing strategy across Amazon, Google, Facebook, and more. COVID-19 ecommerce industry impacts.

eCommerce 173

eCommerce Payment Services Merchant Services Small Business Retail 173

ROI Revolution

FEBRUARY 2, 2021

Pre-pandemic projects put search ad spending at 14.4% As of October 2020, search ad spending is expected to see much slower growth, reaching $59.22B compared to $55.90B in 2019. This is an improvement from the search ad spending projected in June 2020, when it was expected to decline to $54.37B. COVID-19 industry updates.

eCommerce 68

eCommerce Social Media Payment Services Merchant Services 68

ROI Revolution

JUNE 2, 2020

Paid and organic search are the digital duopoly for audience acquisition that can transform your brand into an industry-leading force. You’ll learn: Underutilized PPC customer acquisition strategies to increase revenue at a profitable return. It’s time to take your SEO and PPC efforts to the next level. 5/26 update.

eCommerce 122

eCommerce Payment Services Merchant Services Shipping Costs 122