Inflow Insights

JANUARY 15, 2020

Prioritizing which metrics to improve can be tricky. We’ve seen several eCommerce marketing articles that recommend dozens of “key” performance indicators at once. the best metrics to focus on improving) for growth. Given that each business is unique, the core concept we recommend is constant, strategic improvement.

PPC 162

PPC eCommerce SEO X-cart 162

Inflow Insights

JULY 21, 2020

That’s why for us it was exciting to have the opportunity to test manual PPC bidding vs automated bidding. Ultimately, my job is to improve performance for my client any way I can, and if that means putting pieces of the account on “smart,” so be it. Starting Work for a New PPC Client. I just want the best performance possible.

Improvements 88

Improvements PPC Mobile Management 88

Inflow Insights

OCTOBER 14, 2021

However, if you want significant ROI for your business-to-business company, you need to focus on search engine optimization (SEO), pay-per click advertising (PPC), and conversion rate optimization (CRO). PPC Strategies. Before anything else, we recommend scaling content production to target all of your important customer segments.

B2B 107

B2B eCommerce Marketing eCommerce Marketing 107

BigCommerce

MAY 2, 2017

So I dropped my price to cost and cranked up the PPC. So I rearranged the title, lowered the price and re-introduced PPC. This directory breaks them down by use case and need, so you can search for your immediate improvement area and find the right people, right now. Here’s what they have to say : Increased mobile conversion. “By

Payment Services 379

Payment Services Merchant Services Payments BigCommerce 379

Kissmetrics

AUGUST 18, 2020

It’s no surprise that nearly 80% of marketers consider PPC profitable and beneficial for their businesses. . There’s a reason PPC agencies exist — managing countless moving parts, and continuous algorithm updates take time. To make matters worse, choosing the best PPC company for your business presents a new set of challenges.

PPC 313

PPC Social Media Multi-channel Mobile 313

RetailMinded

NOVEMBER 4, 2023

These strategic initiatives, conducted using top tools , are fundamental in maintaining customer relationships: Personalized Updates: Send targeted emails based on user behavior and preferences, such as recommended products or restocks of favorite items. As part of this process, conduct periodic speed tests and make necessary adjustments.

eCommerce 52

eCommerce PPC SEO eCommerce Platforms 52

Kissmetrics

DECEMBER 18, 2020

We’re losing PPC ad data. This lack of visibility makes it harder to know what’s working and what’s not in PPC. This lack of visibility makes it harder to know what’s working and what’s not in PPC. The problem is that data is crucial to understanding how effective your PPC and SEO campaigns are.

PPC 348

PPC SEO Gifts Definition 348

Inflow Insights

APRIL 3, 2020

Powerful B2B eCommerce marketing strategies get developed through a process of continual improvement in a number of different areas. Note: Want our personalized help and recommendations to get more B2B customers online? We recommend scaling content production to target all of your important customer segments. Get in touch.

B2B 78

B2B eCommerce Marketing eCommerce Marketing 78

Ecommerce Platforms

JUNE 25, 2021

However, with the right keyword research, an understanding of which product fields are most important and a plan to continuously improve your keywords can put you ahead of the rest. Improve Rankings. If longer, make sure the first 70 characters are the most important as this is the cut off for mobile. Amazon PPC.

PPC 118

PPC SEO Improvements Mobile 118

Kissmetrics

MARCH 10, 2021

Everyone always asks me the same thing whenever I recommend business owners invest in PPC advertising : How much do Google Ads Cost? B2C keywords will probably cost more if you target mobile devices, and B2B keywords will likely be more expensive for desktops. My answer is always the same. It depends. Device Targeting.

PPC 310

PPC eCommerce B2C Improvements 310

Kissmetrics

MARCH 1, 2018

The trouble with traditional PPC campaigns is that the effective ones often require constant babysitting to see results. And since you’re reading a blog article about PPC, it’s pretty obvious you want different results. One of the fundamental concepts of PPC is setting the right overarching parameters for your ads.

PPC 199

PPC Mobile Recommendation SEO 199

Ecommerce Platforms

JUNE 22, 2023

Startups and business owners can choose from a selection of free and premium themes to bring their site to life, all of which allow for mobile commerce. The AI recommendations even give you tips to improve your profit margins. It also comes with a convenient website building tool, which mostly eliminates the need for coding.

Shopify 104

Shopify Payment Services Social Media Shipping Costs 104

GetElastic

SEPTEMBER 15, 2021

Improved brand reputation. Aside from product recommendations and shopping carts, businesses are prioritizing personalization in key components and functions such as search, catalogs, pricing mechanisms, and merchandising. Creating personalized product recommendations. Boosted upsell and cross-sell. Greater customer referrals.

B2B 146

B2B eCommerce Customer SEO 146

ROI Revolution

JANUARY 27, 2022

If some translations on your site are worse than others, it may be time to focus on improving this content. This is why we rarely see drastic improvement in the organic space, and why thinking about the site quality as a whole is so important. Google Launches Shops Section in Mobile Search Results.

SEO 78

SEO White Paper Shopify Mobile 78

Inflow Insights

OCTOBER 27, 2021

Instead, we recommend conversion tracking with individual users. Instead, it’s time to take a closer look at a few different metrics, which could actually reveal you’ve improved your website’s conversion rate. We’d expect the same effect if a client started PPC efforts (Iike Google Ads) from scratch, as well. Seasonality.

Channel 113

Channel Mobile eCommerce PPC 113

Ecommerce Platforms

AUGUST 20, 2022

The all-in-one service includes hundreds of features built to improve conversion rates. Design assistant with AI support to help you build landing pages more effectively with data-backed recommendations specific to your audience, goals, and industry. The built-in AMP support offers fantastic mobile experiences. Go to the top.

Arts 104

Arts Live Chat Improvements PPC 104

eCommerce Training Academy

MAY 1, 2020

They ask for recommendations on Social Media. They must effectively leverage SEO, PPC, email, social, display ads, retargeting, mobile, shopping engines and affiliates to help drive qualified traffic to their online store. Attracting the perfect customer. Online shoppers don’t shop the same way as they used to back in the day.

eCommerce 167

eCommerce Shipping Costs Shopping Carts Social Media 167

Omnisend

MAY 7, 2021

In fact, with the right improvements, your ecommerce store could stand to increase revenues by 460% ( like To’ak did ), increase subscribers by 900% ( like Eat Me Guilt Free ), or make $100,000 in just three months ( like Silver Street Jewellers ). You can read more about how to create relevant product recommendations that increase sales.

eCommerce 148

eCommerce SEO Mobile Subscription 148

GetElastic

JULY 3, 2019

improving page speed, uploading sitemaps and creating easy to go through navigation menus, Which is why reading and writing about the same every time won’t make sense. Instead, keep yourself updated with new SEO trends with these recommended SEO blogs, SEO Roundtable and Search Engine Journal. Focusing on long-tail keywords.

Social Media 152

Social Media Marketing SEO eCommerce 152

Kissmetrics

DECEMBER 2, 2021

While I’ll always believe SEO should have a prominent place in any marketing campaign, the time-sensitive nature of the holiday season makes PPC ads essential. I’d recommend Google, Facebook, and Instagram at a minimum, but feel free to advertise on any channel you think is appropriate for your audience. You’ll have to nail those, too.

Marketing 307

Marketing Shipping Costs Gifts Beauty and Health 307

Kissmetrics

AUGUST 21, 2017

PPC advertising should be straightforward. The trouble is that tracking PPC conversions in Google AdWords isn’t quite the same. Meaning that the last PPC ad someone clicks before conversion gets all the credit for that conversion. That’s because PPC attribution is designed to build demand now that you’ll convert later on.

PPC 414

PPC Games Recommendation B2B 414

Inflow Insights

JANUARY 22, 2020

Note : Our eCommerce SEO experts can perform effective keyword research like this for your online store to make profitable recommendations. For example, many keyword research guides recommend using Google’s Keyword Planner to find keywords. Talk to one of our SEO experts here. Why Does Our Approach to eCommerce Keyword Research Work?

eCommerce 189

eCommerce SEO Article Recommendation 189

GetElastic

JULY 12, 2019

Relying on some basic principles, mobile and website development companiescontinue to look for innovative ways to reach target prospects while using social media for their two-way conversation between business. Search engine marketing also referred to as paid search or pay per click (PPC). Analyze and test ad –. Source: Optimizely.

B2B 138

B2B Social Media PPC Management 138

UpSellIt

JULY 16, 2020

For instance, if your target audience is younger people, consider putting more emphasis on your mobile and SMS strategy. They’re also more likely than Baby Boomers to make a purchase on a mobile device. While we don’t have time to go into all of them, let’s take a look at using psychographics in PPC placements.

Marketing 85

Marketing eCommerce Recommendation Sporting Goods 85

Ecommerce Platforms

MARCH 2, 2022

Rick wanted to create a convenient way for companies to build tools to improve conversions, at a time when landing page builders simply weren’t an option for most brands. Design assistant: The design assistant recommends templates specific to your audience and industry, so you can create the ideal pages as quickly as possible.

Multi-channel 104

Multi-channel Conversion Optimization Arts Definition 104

Ecommerce Platforms

JANUARY 25, 2022

One of the most widely recommended tools for building creative online stores, Squarespace is perfect for people who want to build ecommerce companies around their art. You can also access things like SEO features to help improve your chances of being found online. Squarespace. Pricing ??.

Shipping Costs 104

Shipping Costs Arts Payment Services SEO 104

AcquireConvert

OCTOBER 23, 2022

Referrals and recommendations from other business owners are a great start but be sure to check out that they can deliver what you need. Ask yourself: How can your website and SEO performance be improved? . You can make a start on this by researching online or by adding recommendations from fellow business owners or friends.

SEO 28

SEO Shopify PPC Recommendation 28

Inflow Insights

SEPTEMBER 16, 2019

The problem is, they often don’t know what their ROI from live chat is (or how to improve it). It’s all about tailoring the chat experience to increase satisfaction and conversions by engaging with, understanding, and recommending products to customers individually. Conversion rate optimization relies on testing.

Live Chat 69

Live Chat eCommerce Mobile Conversion Optimization 69

Inflow Insights

NOVEMBER 14, 2017

Marcia Yudkin of Practical eCommerce recommends taking a page from Trader Joe’s creative monthly flyer and using seasonal copy to improve your promotions and trigger purchases. Shanelle Mullin pulls advice and recommendations from prominent conversion experts to help you determine what to test and how to do it.

eCommerce Marketing 68

eCommerce Marketing eCommerce Marketing Magento 68

Inflow Insights

DECEMBER 8, 2021

We recommend auditing specific aspects at different times, to align with varying development cycles and allow for continuous improvement. Types of Digital Marketing Audits Technical SEO Audit Content Marketing Audit PPC Audit Analytics & Tracking Audit Conversion Rate Optimization Audit. PPC Metrics.

Improvements 106

Improvements Marketing PPC SEO 106

ChannelAdvisor

JULY 11, 2017

In this post, we’ll look at the advertising options available — and offer some recommendations for ways to get ahead with first-party (1P) marketing. AMS offers pay-per-click (PPC) ad solutions to help vendors reach new customers and drive sales. This PPC keyword-based ad program gives 1P sellers additional promotion.

Multichannel 40

Multichannel Marketing Merchant Services PPC 40

AcquireConvert

DECEMBER 15, 2020

eCommerce stores are the way of the future, but the advertising for those stores can become incredibly expensive, either with pay-per-click (PPC) campaigns or third-party marketing companies. It will then recommend deals based on the shopper’s browsing history. It’s optimized for desktop and mobile while operating in real time.

Shopify 66

Shopify Merchant Services eCommerce Social Media 66

ChannelAdvisor

JULY 11, 2017

In this post, we’ll look at the advertising options available — and offer some recommendations for ways to get ahead with first-party (1P) marketing. AMS offers pay-per-click (PPC) ad solutions to help vendors reach new customers and drive sales. This PPC keyword-based ad program gives 1P sellers additional promotion.

Multichannel 45

Multichannel Marketing Merchant Services PPC 45

BigCommerce

SEPTEMBER 4, 2018

So, how does an online store prepare for the barrage of traffic, the increase in advertising costs, and the technology industry updates playing out in full view of everyone (think Facebook’s data updates, Google’s mobile update and Amazon’s new ad marketplace)? Optimize for Mobile: The Fastest Growing in Holiday Sales.

Mobile 282

Mobile Shipping Costs eCommerce Gifts 282

Omnisend

SEPTEMBER 6, 2021

Third-party cookies and data are largely disappearing across the industry, PPC ads across channels are becoming increasingly siloed, and now, with iOS 15 , even open-rate tracking will soon be a gone-but-not-forgotten metric. But the Time Buddy mobile app is an utter lifesaver on that. Chloë Thomas, eCommerce Masterplan.

eCommerce 148

eCommerce Books Marketing Merchant Services 148

Inflow Insights

JANUARY 12, 2021

Utilize closed captioning or a text overlay to improve view rates. UGC content that is recorded in a square or horizontal format lends itself best to the mobile feed placements on both FB and IG. They allowed us to be nimble and trusted Inflow to provide the best recommendations based on our testing data. So, we got to work.

Events 154

Events Consumer eCommerce Gifts 154

Kissmetrics

MARCH 23, 2021

A PPC ad can highlight what sets your podcast apart from its competition. Cost-effective advertising: PPC is a cost-effective way to promote your podcast because you pay based on clicks, impressions, or conversions. PPC campaigns on LinkedIn will be key to attracting like-minded podcast listeners. Target the Right Audience.

PPC 261

PPC Social Media Reference Download 261