Retail TouchPoints

DECEMBER 13, 2023

This is crucial considering a recent Publicis Sapient report on customer loyalty , based on a survey of over 8,000 consumers across six countries, revealed that 52% of global consumers report having slight to no brand loyalty overall. A well-designed store can create a memorable brand experience that strengthens customer loyalty.

Retail 312

Retail Customer Loyalty Social Media POS 312

Kissmetrics

DECEMBER 12, 2017

I’ll also share actionable tactics on how to improve them and, as a result, your bottom line. Identify the micro-influencers relevant to your brand, and then engage with them via social media before reaching out. Social Comments & Conversation Rate. Content Reach. You know it will serve your audience, but….

Improvements 491

Improvements Marketing Social Media Blog 491

Retail TouchPoints

MAY 2, 2024

An Accenture survey of 16,000 customers in 13 countries across Asia, Europe, Latin America and North America reported that over half of all consumers have adopted digital payment methods such as digital wallets, many of which displace banks’ brands from the customer experience. Consumers value the convenience these offer.

Customer Retention 219

Customer Retention Payment Services Gifts Marketing 219

Kissmetrics

SEPTEMBER 21, 2020

In that case, you likely spend a lot of time creating new blog articles, crafting social media posts, or developing video content to keep your audience engaged. The survey revealed that profiles with more images receive increased clicks, queries, and inquiries for directions. Let’s look at the stats. Feel free to comment below.

Improvements 363

Improvements Payment Services SEO Information 363

RTP blog

AUGUST 8, 2018

Last week, Retail TouchPoints unveiled its inaugural Personalization Benchmark Survey , revealing how retailers have reaped the benefits of personalization strategies as well as identifying where there is still room for improvement. With 66% of retailers crediting personalization strategies with increasing their sales, and 46%.

eCommerce 150

eCommerce Social Media Consumer Improvements 150

365 Retail

DECEMBER 9, 2022

New research has revealed that 82% of us are either quite or very likely to be using social media to get ideas on what to buy for Christmas gifts this year, with 46% saying they are using social media more or much more than a year ago to get ideas on what to buy. 4% said they shopped online every day.

Social Media 52

Social Media Gifts Clothing Toys 52

Retail TouchPoints

OCTOBER 16, 2023

Amplify insights through targeted surveys. Surveys aren’t just about post-purchase feedback; they’re your direct line to understanding your audience’s preferences. In particular, post-purchase micro-surveys are a highly effective way to collect insightful and actionable customer feedback.

Social Media 246

Social Media Consumer Information Marketing 246

GetElastic

DECEMBER 3, 2018

If you don’t give them that, then the likelihood that they’ll vent on review sites, social media and to family and friends is much higher. Here are three emerging trends to collect feedback: Surveys. Sending out surveys via email, text or social media is a great way to get customers to tell you what they think.

Customer Retention 157

Customer Retention Improvements Customer Social Media 157

Kissmetrics

MARCH 5, 2021

Just like your favorite iOS apps , software-specific apps can greatly improve our day-to-day work experiences. What’s more, their diverse and ever-growing selection of Slack apps is only improving their service. For marketers, Slack apps may improve productivity, efficiency, collaboration, and project management. Survey Monkey.

Marketing 287

Marketing Multi-channel Social Media Channel 287

Retail TouchPoints

JANUARY 24, 2024

Despite expectations of a modest economic downturn, this period presents an opportunity for businesses to optimize their operations, improve marketing strategies and enhance their technological infrastructure. Given these trends, developing a robust omnichannel strategy is becoming increasingly critical for companies.

B2B 205

B2B eCommerce BigCommerce Omnichannel 205

Retail TouchPoints

MARCH 11, 2021

The survey — a hybrid online and computer-aided telephonic interview (CATI) survey of 140+ U.S. With 80% of shoppers expecting to increase their use of BOPIS and curbside pickup over the next six months, it’s critical that retailers identify and address the inefficiencies in order to improve profitability.

Fulfillment 279

Fulfillment Order Fulfillment Shipping Costs Social Media 279

Retail TouchPoints

MAY 12, 2021

As we continue to settle into the economic and psychological realities of COVID-19, businesses are evaluating what response tactics worked well in 2020 and where there’s room for improvement to ensure resilience going forward. Planning for Improvement. What We Learned. Communication was increased across all channels.

Social Media 197

Social Media Improvements Information Outdoor 197

Groove

APRIL 4, 2022

This can be done through net promoter score surveys, questionnaires and user testing. Be sure to only send these surveys and questions to existing customers and prospective customers because feedback from people who have already purchased or are very interested in purchasing is the most important. How did you hear about our company?

Customer Experience 195

Customer Experience Merchant Services Customer Social Media 195

Retail TouchPoints

SEPTEMBER 20, 2022

Meanwhile, some DTC brands have hit the saturation point on digital channels like social media and display, further driving up CPA. Conversations around the DTC revolution of the past decade often focused on how challenger brands utilized digital — specifically social media — to identify new customers.

Omnichannel 244

Omnichannel Marketing Social Media Channel 244

retailnext

SEPTEMBER 24, 2019

Improve shopper experience by understanding tastes and preferences in product. Online Surveys – The perfect way to know what your audience thinks of your products and services is to ask them! Online surveys help you understand the perspectives of your customers and think like them. Tell your audience how it will benefit them.

Customer Data 88

Customer Data Improvements Customer Social Media 88

Retail TouchPoints

APRIL 3, 2023

households own a pet, according to the APPA National Pet Owners Survey. Like many retail and CPG brands, Myos Pet taps into a combination of channels, from email to social media and SMS, to engage with its customers. More than 66% of U.S. million or so homes spent $136.8 billion in 2023.

Payment Services 196

Payment Services Social Media Subscription Channel 196

Retail TouchPoints

NOVEMBER 12, 2020

The tool seeks to help retailers capture much more customer data, and at a faster rate compared to surveys and mystery shoppers. The tool uses AI-powered analytics designed to help improve customer experience, quality of service and store operations. Social media or word of mouth? Price, fit or competition?

Multi-channel 216

Multi-channel Customer Social Media Retail 216

Lemonstand

AUGUST 24, 2017

You’re probably always hearing about how important it is to have a strong social media presence. And if you don’t know what to track, and how to do it properly, social media can look like a waste of time. So with this blog post, I’m going to show you how to measure social media ROI for eCommerce businesses.

Social Media 64

Social Media eCommerce Download Events 64

Retail TouchPoints

JULY 10, 2023

Generative AI can dramatically improve customer experiences and drive revenue by helping shoppers find the products that most match attributes of what they’re looking for today, not just what they have purchased in the past. That helps dramatically increase productivity while driving improved sales. Assistive customer service.

Merchant Services 259

Merchant Services Shipping Costs Retail Social Media 259

365 Retail

JUNE 21, 2021

This guide will go over your brand reputations importance, as well as how to improve it. A lower brand reputation will put off customers, often this is based off of customer negative reviews, meaning you need to improve your service. What A Brand Reputation Is. Simply put, a brand reputation is how people view your brand.

Improvements 99

Improvements Social Media Customer Experience Information 99

Kissmetrics

FEBRUARY 23, 2021

For starters, Generation Alpha will be the most technologically advanced generation to date, growing up with mobile devices, AI, social media, advanced healthcare, and robotics as parts of their everyday lives. Generation Alpha Social Media Trends. Young people are increasingly drawn to social media.

Social Media 271

Social Media Marketing Technology Information 271

Retail TouchPoints

FEBRUARY 24, 2023

Spurred by the global pandemic, a rise in social activism and the surge of wellness movements, consumer sentiment has shifted significantly over the past few years. Nearly all (93%) consumers surveyed in PwC’s most recent Holiday Outlook shared that trust is a top influencer in their buying decisions. Pre-pandemic, that number was 70%.

Consumer 213

Consumer Social Media Recommendation Apparel 213

Retail TouchPoints

APRIL 18, 2023

Unsurprisingly, younger shoppers are 2X-3X times more likely to have shopped using emerging media, including social media, virtual try-ons and online live streams [1]. We’re passionate about improving access to secure payments technology for all retailers. I’m grateful to be along for the ride. Oct 6-10, 2022.

Merchant Services 231

Merchant Services Payment Services Social Media Retail 231

Wiser

APRIL 3, 2023

Think about it, when was the last time you were scrolling through your social media and came across an ad for a product? This is social commerce. What Is Social Commerce? Social commerce, also referred to as social shopping, allows brands to sell their products direct-to-consumers through social media platforms.

Social Media 167

Social Media Payment Services Shipping Costs Information 167

Retail TouchPoints

JANUARY 11, 2024

Our recent study also revealed that the majority (75%) of surveyed retail decision makers believe generative AI can be practically deployed in their business, and 78% believe generative AI will impact their industry in the next 12 months. Streamline product catalog management. Automate conversational commerce.

Retail 215

Retail eCommerce Technology Social Media 215

Kissmetrics

JANUARY 12, 2021

Since the social media platform closed its doors in 2019 , consumers have been looking for another option to match the features, traffic, and SEO benefits. Google Plus was Google’s fourth attempt at building a social media network. 5 Social Media Platforms That Replace Google Plus for Local Businesses.

Social Media 254

Social Media eCommerce SEO Information 254

Retail TouchPoints

MAY 1, 2024

Research indicates a 40% improvement in mood with exposure to pleasant scents. On the quantitative side, tracking metrics such as sales, foot traffic, repeat visits and social shares provides tangible indicators of business impact. Scent is a particularly impactful sense, influencing mood, concentration and memory recall.

Technology 248

Technology Arts Payments Customer Loyalty 248

Retail TouchPoints

DECEMBER 14, 2023

A whopping 80% of shoppers believe there’s room for serious improvement in the post-purchase experience, while only 18% of those at the retail helm feel this way. Customers have come to expect more than just a transaction – they crave personalized interactions, transparent communication and a streamlined journey from click to delivery.

Customer Experience 217

Customer Experience Shopping Carts Presentation Social Media 217

Kissmetrics

MARCH 1, 2021

Customers who choose to participate then receive a short survey form to fill out. The reviews and ratings that customers provide in the surveys can be displayed on your website and other marketing platforms. You can use this feedback to improve your product and service delivery. Customers Take the Survey.

Customer 277

Customer Merchant Services eCommerce Social Media 277

Algopix

SEPTEMBER 26, 2023

Social Media Listening Monitor social media platforms for discussions and conversations related to your niche. Social listening tools can help you track mentions, sentiment, and emerging trends. Engaging with your audience on social media can also provide valuable insights.

eCommerce 129

eCommerce Marketing Social Media Supplies 129

Kissmetrics

OCTOBER 5, 2020

Many of the processes we automate involve communications, e.g., email marketing, messaging/chatbots, and social media engagement. Approximately six in ten Americans use video chat platforms for social or work purposes. Tech also makes it easier to gather customer insights and improve the entire customer experience.

Technology 363

Technology Social Media Information Live Chat 363

Retail TouchPoints

JUNE 23, 2022

This is also the ideal time to review the online customer journey, because consumer expectations for ecommerce convenience and personalization are higher than ever, based on the findings of ClearSale’s 2021 State of Consumer Attitudes on Ecommerce, Fraud & CX survey.

Payment Services 247

Payment Services eCommerce Payments Retail 247

Retail TouchPoints

SEPTEMBER 29, 2022

In the 11 years since, Snapchat has evolved to more closely resemble its social media counterparts (which in turn have adopted many Snapchat-style functionalities). AR’s ubiquity can be attributed to the fact that the vast majority of people have a cell phone in their pocket and are social media users.

Social Media 222

Social Media Consumer Events Technology 222

Wiser

JULY 25, 2023

While tried-and-true methods like direct mail or word-of-mouth marketing hold their own, newer strategies leveraging the ubiquity of the internet and social media cannot be ignored. They can also use social media platforms such as Facebook or Twitter to reach out to potential customers.

Small Business Retail 147

Small Business Retail Social Media PPC Events 147

Kissmetrics

MAY 12, 2021

Social media sites like Facebook provide several free tools to start building a community, including: Facebook groups stories posts. To get the best results from your campaigns, some say it’s better to combine paid and free social media leads. Social media sites all provide PPC ads in varying forms.

Social Media 342

Social Media Events PPC Article 342

Retail TouchPoints

FEBRUARY 28, 2023

Our recent survey of North American, UK and APAC consumers — which is the basis of an upcoming Eagle Eye report — found similar trends globally: 61% of shoppers worldwide are using money-saving tactics like seeking out on-sale items and coupons more often. Do they engage with the retailer over social media? In a word, relevance.

Retail 238

Retail Books Consumer Social Media 238

BigCommerce

NOVEMBER 13, 2017

This led to the creation of the Australian Craft Beer Survey. The idea behind this survey was to create a publicly released report that changed how Beer Cartel as a business was thought of by consumers, suppliers and the industry at large. The aim of the survey was fourfold: to create publicity for Beer Cartel.

Food and Beverages 227

Food and Beverages BigCommerce Marketing Social Media 227