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Multi-Channel Retailing: The Ultimate Guide to Engaging Customers On- and Offline

Korona

It’s important to explore new channels such as marketplaces, social media, price comparison engines, etc. As soon as you leverage multiple channels to promote your products, you are conducting multi-channel retailing. Check out this guide to get more info and ideas on operating a multi-channel retail operation.

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Retailer Lessons from iGaming Companies

Retail TouchPoints

According to a survey of 514 US consumers, 32% of consumers say if a brand offers recommendations based on previous shopping or browsing, it increases the chance they will buy more. Yakuel led the CRM industry in making a powerful fundamental shift in marketing by always starting with the customer instead of a campaign or product.

Retail 306
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Seen and Heard at #NRF2024: 5 Trends from the Big Show

Retail TouchPoints

And after three years of pandemic aftershocks, industry experts confirmed what everyone in attendance felt (especially in their aching feet): the Big Show is officially back. It was the growth of what we first called multi-channel, which then became omnichannel, and then we saw the growth of the brands born on the internet.”

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DRINKS Sells Wine Insiders Brand to Focus on Core Alcohol Ecommerce Tech

Retail TouchPoints

Full Glass was founded earlier this year by alcohol industry veteran Louis Amoroso and entrepreneur Neha Kumar. The ultimate goal for Full Glass is to build a multi-brand wine marketplace, and as such the company said it is actively exploring the acquisition of other DTC wine companies. ” .

eCommerce 147
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What’s in Store for Grocery in 2022?

Retail TouchPoints

Even for an industry that has been characterized by change over the past two years, it feels like grocery — and especially digital grocery — is poised to experience upheaval in the coming 12 months. Picking the right merchandise assortments and recommending the right products on a 1:1 basis requires artificial intelligence.

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It’s Official – Amazon is an Ecommerce Enabler First and a Retailer Second

Retail TouchPoints

Two key examples: Opening up its successful ecommerce platform to third-party sellers, and then taking the tech and infrastructure it had painstakingly developed for its own ecommerce operation and offering it to those sellers as a service.

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Generative AI for Personalized Service and a Competitive Edge in Ecommerce

Retail TouchPoints

The AI industry continues to evolve rapidly with the introduction of ChatGPT, Google Bard, Bing Chat and Jasper, to name a few. This applies across the customer shopping journey, from customized recommendations to predicting consumer behavior and product demand as well as creating more seamless omnichannel experiences.

eCommerce 221