privacy Report Related Topics 
Retail TouchPoints
SEPTEMBER 18, 2023
The Irish Data Protection Commission (DPC) has fined ByteDance -owned TikTok €345 million (approximately $368 million ) for a series of violations of children’s data privacy. DPC is the lead regulator in the EU for many of the world’s top tech firms, due to the location of many of their regional headquarters in Ireland, Reuters reported.
Retail TouchPoints
AUGUST 26, 2022
million for selling consumers’ personal information without informing them first and not processing customer requests to opt out of sale of their data, in violation of the California Consumer Privacy Act (CCPA). Follow the law, do right by consumers, and process opt-out requests made via user-enabled global privacy controls.”.
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Forrester eCommerce
AUGUST 18, 2021
Marketers in Asia Pacific (APAC) are aware of the importance of privacy, but their consumer data privacy practices are still immature across strategy, process, people, and tools. This exposes brands in APAC to the risk of failing customer expectations and losing trust from the rising number of privacy-conscious consumers.
Retail TouchPoints
MAY 25, 2022
With increased personalization becoming more important to consumers, how can you strike the right balance between creating a bespoke experience and respecting your customers’ right to privacy? Balancing Privacy and Personalization. Data privacy practices should work seamlessly to enhance the individual experience.
Retail TouchPoints
JANUARY 19, 2022
Brands have always focused on personal touches and customization for consumers, yet a recent eMarketer report found growing concerns around data privacy, with nearly nine out of 10 consumers saying it’s important to them. Any data privacy legislation should also ensure consumers can easily and directly opt out of sharing their data.
Retail TouchPoints
OCTOBER 25, 2022
The world has gone digital, and as a result, global concern regarding data privacy has skyrocketed. Against this backdrop, tech giants like Apple and Meta continue to weigh the best methods for providing privacy controls on behalf of their users, all while remaining mindful of potential blowback to the ad revenue that supports their business.
Retail TouchPoints
SEPTEMBER 28, 2021
In fact, 90% of consumers say they care about data privacy, while nearly 30% have switched companies and providers over their data policies and data sharing practices, according to research from Cisco. As Privacy Concerns Mount, Transparency and Communication Are Key. Privacy is now part of the marketing mix,” said Kibel.
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