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How is AR/3D Technology Driving Next-Gen Ecommerce Best Practices?

Retail TouchPoints

This year, 3D and AR adoption is expected to be one of the biggest trends for providing next-gen ecommerce experiences, especially for apparel and footwear brands looking to bring the physical world to digital shopping. As a result, more brands need to look for ways to incorporate 3D and AR tech into their omnichannel strategy.

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Under Armour Names Marriott Exec as Chief Customer Officer

Retail TouchPoints

Under Armour has named long-time Marriott executive Jim Dausch as its new Chief Customer Officer (CCO), effective July 24, 2023. The retailer also has promoted Danny Miles to EVP, Chief Technology Officer and announced the departure of current COO Colin Browne and Chief Product Officer (CPO) Lisa Collier.

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8 Amazing Omnichannel Experience Examples from the World's Top Brands

GetElastic

With the global adoption of mobile devices, expansion of IoT, and dynamic behavior of customer buying habits, it’s become more important than ever for brands to take a holistic, interconnected approach to their customer’s digital experiences. Starbucks & Dunkin Donuts. Bank of America. Zurich Insurance Group.

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Target Creates Chief Guest Experience Officer Role as it Expands Senior Leadership Team

Retail TouchPoints

Target has named Cara Sylvester to the newly-created role of EVP and Chief Guest Experience Officer. She which will lead the strategic development of Target’s customer experience both in-store and online, reporting directly to CEO Brian Cornell. Valdez will continue reporting to EVP and COO John Mulligan.

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The 2017 Omnichannel Holiday Strategy Advantage

Wiser

To succeed, omnichannel retailers and brands need to be true to their names and fully unify their selling channels. Omnichannel holiday strategy requires channels to work together. Omnichannel retailers are at a distinct advantage because they already have the cross-channel functionalities. Leveraging Mobile Technology .

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The hybrid customer experience may be the key to your eCommerce success

GetElastic

Why a Hybrid Customer Experience is Essential for Today’s Consumer. As it turns out, based on a 2019 study , many customers actually prefer a hybrid experience over one that is entirely online or in-person. What exactly is a hybrid customer experience? Hybrid Customer Experience Example 1: Carvana.

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The hybrid customer experience may be the key to your eCommerce success

GetElastic

Why a Hybrid Customer Experience is Essential for Today’s Consumer. As it turns out, based on a 2019 study , many customers actually prefer a hybrid experience over one that is entirely online or in-person. What exactly is a hybrid customer experience? Hybrid Customer Experience Example 1: Carvana.