ROI Revolution

AUGUST 3, 2021

Blast from the past: Our 2020 Holiday Guide. Did anyone say they want to go back to 2020? Probably not, but if you want to take a step back in time to reflect on how much our world has changed since the holiday season last year, look no further than our 2020 Holiday Guide. Leverage customer reviews to fuel buyer confidence.

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ROI Revolution

OCTOBER 5, 2021

If you have physical locations, Google My Business can be vital to getting customers through the door. It’s crucial for your brand’s entire online strategy to be aligned and optimized to reach your target audiences and convert them to customers this holiday season. What can you do to make sure your brand’s website is prepared ?

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ROI Revolution

DECEMBER 2, 2021

Shipping, inventory, and fulfillment are the basic underpinnings of a business that must work flawlessly for marketing & advertising to be worth it – and they are all in flux right now. billion in 2021 after growing $9 billion in 2020. Business being good isn’t always a good thing. billion for the second year in a row.

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ROI Revolution

DECEMBER 14, 2021

Cyber Week is usually one of the biggest shopping holidays of the year, with unmatched deals and sales that send customers flocking online and in stores from Thanksgiving through Cyber Monday. This year, as shoppers increasingly feel comfortable with in-person shopping, in-store shopping was up 48% over 2020. December 14. December 2.

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ROI Revolution

SEPTEMBER 6, 2022

Some quick tips: Expect customers to start shopping earlier than ever (again) this year. There’s no foolproof expectation for how customers will shop! Since 2020, many brands have benefited tremendously from consumers being home and having disposable income – but that may not be the case for the 2022 holiday season.

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ROI Revolution

DECEMBER 16, 2021

The ecommerce landscape experienced a multitude of changes over the course of 2020 and 2021, and Q4 of this year was no exception. As we prepare to exit the turmoil of the past two years to enter 2022, let’s take a look at how this year ended with the top digital marketing news of Q4 2021. Published December 16, 2021. eMarketer).

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Inflow Insights

MARCH 27, 2020

The full funnel that a customer goes through prior to a purchase is generally outlined as Awareness, Interest, Desire, and Action. We collect them as a custom audience using a Facebook Ads pixel. Including brand+keyword search terms like “ annemarie body lotion :”. Goal: Landing page views. KPI : Cost Per Engagement (CPE).

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ROI Revolution

DECEMBER 16, 2021

Published December 16, 2021 The ecommerce landscape experienced a multitude of changes over the course of 2020 and 2021, and Q4 of this year was no exception. As we prepare to exit the turmoil of the past two years to enter 2022, let’s take a look at how this year ended with the top digital marketing news of Q4 2021. eMarketer).

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ROI Revolution

JULY 6, 2021

Summer may be in full swing, but now is the time to start thinking about your holiday marketing strategy. Last year, 69% of shoppers planned to shop for the holidays earlier to avoid long shipping times and out-of-stock items. 2020 holiday shopping ecommerce: Where are we coming from? See our Cyber Week 2020 recap post for more.

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ROI Revolution

AUGUST 5, 2021

Last year’s trend of shoppers buying gifts earlier to avoid shipping delays will continue into this year. Many sites utilize recommendation sections like “You May Also Like” or “Customers Also Shopped For” on their product pages. Focus on quick delivery times, free shipping, and/or BOPIS. Pushing Shoppers Toward a Purchase.

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ROI Revolution

SEPTEMBER 24, 2021

With fast shipping times a crucial buying factor for customers, Walmart has launched GoLocal to provide its delivery capabilities to other companies. US mobile video ad spend is expected to approach $28 million next year, a more than $11 million increase over 2020. million in 2020. Walmart’s on a Roll. billion last year.

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ROI Revolution

APRIL 21, 2020

Published March 2, 2020. Updated April 21, 2020. Originally announced in mid-2019 as a program to freely showcase merchants’ products on Google search results and across Google’s managed platforms, retailers were ecstatic about the potential of receiving more unpaid traffic. April 21 Update. description. image_link.

Shipping Costs 88

Shipping Costs Recommendation Information Mobile 88

ROI Revolution

MARCH 2, 2020

Published March 2, 2020. Originally announced in mid-2019 as a program to freely showcase merchants’ products on Google search results and across Google’s managed platforms, retailers were ecstatic about the potential of receiving more unpaid traffic. description. image_link. availability (recommended). canonical_link (new).

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Shipping Costs Recommendation Information Accessories 131

ROI Revolution

DECEMBER 7, 2021

Around the end of 2020, Google introduced a new alpha feature to Ads partners called Enhanced Conversions, which is designed to increase accuracy for conversion tracking in Google Ads. Enhanced Conversions will only work for conversion types with identifiable customer data that is accessible. Name and home address. Phone number.

Customer Data 78

Customer Data Presentation Information Improvements 78

ROI Revolution

JULY 31, 2023

Timeline for Your Holiday Ecommerce Strategy From strategizing in September to decking the halls in December, the holiday season is a wild ride for digital marketers. Showing the customer incorrect information is a surefire way to lose their purchase.

eCommerce 78

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Inflow Insights

APRIL 3, 2020

These three digital marketing practices are important for B2C buyers, and today’s online B2B buyers expect a shopping experience that is similar to B2C. Plus, many businesses serve both types of customers on their platforms. In this post, we’ll show you 11 online marketing strategies that B2B eCommerce stores should take advantage of.

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ROI Revolution

JANUARY 11, 2021

Keep an eye out for our annual report to uncover insights that will help your brand reach new heights in 2021 – despite the turbulence of 2020. Brick-and-mortar sales declined an estimated 14% in 2020 , while ecommerce grew an estimated 18%. Bye-bye, brick and mortar? But like many trends, this shift was accelerated by COVID-19.

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ROI Revolution

MAY 20, 2020

Published May 20, 2020. If you’ve been acclimated with Google Ads and Microsoft Ads for the last 10 weeks or longer, you’ve likely noticed COVID-19’s impact on ecommerce search interests, buyer habits, and overall performance, regardless of industry. in a matter of two weeks. Fill Your Funnel Using Brand Awareness Strategies.

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PPC Mobile B2B Shipping Costs 144

ROI Revolution

MAY 4, 2020

Published May 4, 2020. It feels like the entire marketing ecosystem is changing right before our very eyes. With this increase in online shopping and delivery comes a tug between supply and demand, leading to delayed shipping. No one predicted going into 2020 that desktop would be growing and mobile use would be declining.

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ROI Revolution

DECEMBER 3, 2020

Published March 12, 2020. Last updated December 3, 2020. Cyber Monday 2020 was projected to bring more online revenue than ever due to the pandemic. billion on Cyber Monday 2020, making it shatter previous online shopping records. We’ll be adding updates throughout the pandemic to help keep you in-the-know.

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ROI Revolution

OCTOBER 1, 2020

Published March 12, 2020. Last updated October 1, 2020. Our Amazon Prime Day 2020 Prep video series covers everything brands need to know to navigate the “new normal” for Prime Day. Consumers spent nearly $212 billion on ecommerce between April and June 2020 according to new data from the US Department of Commerce.

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ROI Revolution

APRIL 2, 2020

Published March 12, 2020. Last updated April 2, 2020. And the stock market has become increasingly volatile. The credits can be used until the end of 2020. Adobe releases 2020 Digital Economy Index. The maps on this site compare the pollution levels between March 2019 and March 2020. Amazon update.

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ROI Revolution

NOVEMBER 4, 2020

Published March 12, 2020. Last updated November 4, 2020. million social media users in 2020, and that number is expected to grow to 226 million by 2024. In 2020, time spent with social media networks is projected to grow 8.8%. Digital Commerce 360 estimates that despite the pandemic, Amazon Prime Day 2020 sales hit $10.4

eCommerce 158

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ROI Revolution

SEPTEMBER 9, 2020

Published March 12, 2020. Last updated September 9, 2020. Our Amazon Prime Day 2020 Prep video series covers everything brands need to know to navigate the “new normal” for Prime Day. According to recent research from the Commerce Department, apparel sales were down 20% YoY in July 2020 after a 20% decline in June.

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ROI Revolution

AUGUST 4, 2020

Published March 12, 2020. Last updated August 4, 2020. billion in revenue in Q2 2020. Because of the pandemic, Amazon allocated $4 billion in additional spend to keep customers and employees safe and increase deliveries after prioritizing only essential items. in 2020, but new data shows that U.S. 7/9 update.

eCommerce 158

eCommerce Payment Services Merchant Services Small Business Retail 158

ROI Revolution

JULY 2, 2020

Published March 12, 2020. Last updated July 2, 2020. Most respondents expect moderate to major impacts through the end of 2020, with one-third still expecting to see impacts into next year. 2020 Ecommerce Paid Search. Underutilized new ad formats to enhance your audience targeting and customer acquisition.

eCommerce 173

eCommerce Payment Services Merchant Services Small Business Retail 173

ROI Revolution

DECEMBER 2, 2021

Published March 12, 2020. Shipping, inventory, and fulfillment are the basic underpinnings of a business that must work flawlessly for marketing & advertising to be worth it – and they are all in flux right now. billion in sales compared to $9 billion in 2020. Updated December 2, 2021. Black Friday 2021 brought in $8.9

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ROI Revolution

AUGUST 5, 2021

Published March 12, 2020. Visa found that 53% of consumers were spending more in June 2021 than in June 2020. Apparel and restaurants also saw notable growth last month over 2020, with sales increasing 62.9% After surging nearly 34% in 2020 due to the pandemic, ecommerce retail sales are expected to grow a more modest 13.7%

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ROI Revolution

MARCH 2, 2021

Published March 12, 2020. As COVID-19 shut down traditional sales channels for many B2B brands in 2020, the value of digital transactions grew 9.6% Fewer new brick-and-mortar locations opened in 2020 than the past 3 years ( Practical Ecommerce ). billion in 2020, up from $62.2B Last updated March 2, 2021. March 2 update.

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ROI Revolution

JUNE 2, 2020

Published March 12, 2020. Last updated June 2, 2020. And the stock market has become increasingly volatile. You’ll learn: Underutilized PPC customer acquisition strategies to increase revenue at a profitable return. ecommerce in 2018 and just over 40% in 2019, Walmart has seen 74% YOY growth so far in 2020.

eCommerce 122

eCommerce Payment Services Merchant Services Shipping Costs 122

ROI Revolution

JANUARY 5, 2022

Published March 12, 2020. Shipping, inventory, and fulfillment are the basic underpinnings of a business that must work flawlessly for marketing & advertising to be worth it – and they are all in flux right now. growth over 2020. Where 2020 was ecommerce’s year to shine, nonecommerce sales took the crown last year.

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ROI Revolution

JUNE 1, 2021

Published March 12, 2020. Marketing to consumers in a post-pandemic world. Sending the right communication to the right customers only became more important with the pandemic as brands and consumers alike struggled to adjust to a rapidly shifting marketplace. 65% express the need for more frequent communication with customers.

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ROI Revolution

JULY 1, 2021

Published March 12, 2020. After surging nearly 34% in 2020 due to the pandemic, ecommerce retail sales are expected to grow a more modest 13.7% Amazon sales surpassed $96 billion in 2020, with the ecommerce giant expanding its fulfillment by 50% in response to COVID-19. Marketing to consumers in a post-pandemic world.

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ROI Revolution

MAY 6, 2021

Published March 12, 2020. billion, a slight uptick from March 2020’s forecast of $72.7 billion, a 19% increase from March 2020’s projection of $91.32 Paid search ad spend will grow 24.0% in 2021 over 2020 and approach $87 billion by 2022. are seeing customers be less willing to pay full price. to 25.2%.

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ROI Revolution

JANUARY 5, 2021

Published March 12, 2020. While this isn’t as pronounced of an increase as we saw in 2020 from 2019 ($600.1B), marketers and executives should note that these are levels of ecommerce that experts didn’t expect we would reach until 2024. According to eMarketer data , ecommerce sales in 2020 are expected to grow 32.4%

eCommerce 147

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ROI Revolution

NOVEMBER 4, 2021

Published March 12, 2020. What started as factory shutdowns has snowballed into issues across the entire supply chain, from material and labor shortages to increased freight prices to extremely delayed shipping. Rising costs are making it even more difficult for businesses to get their products delivered to stores and customers alike.

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ROI Revolution

APRIL 8, 2021

Published March 12, 2020. Casual apparel brands thrived in 2020 with consumers spending more time at home. The athleisure market now makes up 20% of all apparel sales and is expected to grow by as much as $81 billion from 2020 to 2024. Ecommerce accounted for 45% of Gap’s revenue in 2020, up from only 25% in 2019.

eCommerce 136

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