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Under Armour Names Marriott Exec as Chief Customer Officer

Retail TouchPoints

As CCO, Dausch will lead global brand, marketing, digital engagement and customer experience across all of Under Armour’s commerce channels, reporting directly to CEO Stephanie Linnartz, who herself came to Under Armour from Marriott in December 2022. Miles, who also will report directly to Linnartz, joined Under Armour in 2021.

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Axerve white paper explores digital payments trends & the importance of multi-channel and hyper-personalised payments services

365 Retail

In this context, solutions that manage the growing number of complex multi-channel payments for retailers while delivering hyper-personalised services – aka services that respond to the specific needs of the merchant, based on their target demographic habits and preferences and geographical regions – is important for customer experience.

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Online or In-Store? Why Shoppers Embrace Multi-Channel Shopping

Wiser

The rise of eCommerce is also behind the prevalence of multi-channel shoppers: folks who buy from both online and in-store channels. . In fact, it’s a challenge to find someone who only shops from one channel. Multi-channel shopping is the name of the game today. . In-store Sales Still Beat Online .

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Pinterest and Shopify Deepen Relationship, Bringing Marketing Tools to 27 New Countries

Retail TouchPoints

The Shopify Pinterest Channel is now home to more than 1.7 The Channel grants retailers that advertise on Pinterest through Shopify access to Dynamic Retargeting, which enables them to re-engage with Pinners who have already expressed interest in their products on Pinterest. million merchants.

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The 8 Best CRO Companies of 2020

Kissmetrics

6 Inflow — Affordable Multi-Service E-commerce Option. That’s why it can be extremely powerful to have consistently growing media channels that lead to conversion-optimized sales pages built by the same people that got you the social media traffic in the first place. And nowadays people are mainly on social media.

eCommerce 316
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How to Implement a Successful Retail Media Network

Retail TouchPoints

Google has yet to officially do away with third-party cookies after announcing their removal from its Chrome browser in early 2020 , but the clock is ticking toward the final expiration date of tracking codes as a means to target and measure ads online. The Need to Network. increase in cost savings. Evaluate your customer relationships.

Retail 273
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Brexit Prompts Digital Data Revolution

Dynamic Action

In 2020 , we can expect retailers to better utilise technology to extract powerful insights from their multi-channel data, allowing them to achieve a deep-set understanding of the factors that motivate customers.