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#TBT: Service Merchandise Was the OG Multi-Channel Shopping Experience

Retail TouchPoints

We’re seeing big players experimenting with similar, more modern takes on this multi-channel shopping experience. Target, for example, has really doubled down on a multi-channel shopper strategy of offering a diverse mix of physical and digital shopping options. What’s Next? Gabe Grifoni is CEO of Rufus Labs.

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Under Armour Names Marriott Exec as Chief Customer Officer

Retail TouchPoints

As CCO, Dausch will lead global brand, marketing, digital engagement and customer experience across all of Under Armour’s commerce channels, reporting directly to CEO Stephanie Linnartz, who herself came to Under Armour from Marriott in December 2022. Miles, who also will report directly to Linnartz, joined Under Armour in 2021.

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How Retailers Can Use AI to Improve Customer Experience and Build Trust

Retail TouchPoints

In fact, according to the Genesys State of Customer Experience Report , only 18% of consumers worldwide said that online retailers provided exceptional service last year — down 22% from 2021. They are an excellent way for businesses to provide around-the-clock self-service across all digital channels and customer service at scale.

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Gap, Reliance Retail Partner to Sell Brand in India

Retail TouchPoints

as its official retailer across all channels in India. The long-term franchise agreement will allow Reliance to introduce Gap’s latest offerings through a mix of exclusive brand stores, multi-brand store expressions and digital commerce platforms. has named Reliance Retail Ltd. Financial terms of the deal were not disclosed. “We

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Pinterest and Shopify Deepen Relationship, Bringing Marketing Tools to 27 New Countries

Retail TouchPoints

The Shopify Pinterest Channel is now home to more than 1.7 The Channel grants retailers that advertise on Pinterest through Shopify access to Dynamic Retargeting, which enables them to re-engage with Pinners who have already expressed interest in their products on Pinterest. million merchants.

Shopify 318
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Drew Barrymore Joins Grove Collaborative as Sustainability Advocate

Retail TouchPoints

The certified B Corp retailer, which has a goal of being 100% plastic-free by 2025 , will deploy Barrymore for its first multi-channel brand campaign, “Wish-cycling,” which seeks to debunk the myth that plastic recycling can provide a solution to the environmental crisis plastic represents.

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UGG Launches First Flagship Store in NYC; Plans for More Worldwide

Retail TouchPoints

Footwear brand UGG has opened its first flagship store, on Fifth Avenue in New York City, the first in a planned fleet of flagship stores that will roll out globally in 2021 and beyond. The multi-level, 12,842-square-foot store will feature exclusive items and experiences not available at the retailer’s other stores.