Remove 2021 Remove Customer Remove Customer Data Remove Omnichannel
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Batteries Plus: Customer Data and Store Expertise Power Sweeping Digital Transformation

Retail TouchPoints

The company rebranded as Batteries Plus Bulbs in 2012 in an attempt to expand its appeal but then reverted back to just Batteries Plus in 2021 (although it does still sell light bulbs). Creating these unique customer journeys is easier said than done, especially for a retailer that touches so many varied consumer segments. “We’re

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Data Will be Key to Retail Success in 2021

Retail TouchPoints

Even with new vaccines potentially coming on the market in the months ahead, it’s likely the trends we’ve seen in 2020 will continue into 2021. Real-time data is the key for 2021. Businesses that can identify customers’ needs and preferences and meet them in the moment will pull ahead of the pack.

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[eCommerce Trends 2021] 6 Insights to Increase Sales and Customer Loyalty

lateshipment

Let’s not waste any more time and dive right into the eCommerce trends for 2021 and how they can help you improve your online business in terms of sales, CX, and customer loyalty – to thrive in 2021! . Hybrid (omnichannel) marketing is the future now. eCommerce is growing (higher, further, faster).

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5 Ways Retailers Can Tackle Wavering Customer Loyalty

Retail TouchPoints

New research from PwC has found that three in 10 customers are more likely to try a new brand — and that number is even higher among younger consumers. But winning (and keeping) customers’ loyalty is no longer confined to programs and points. Top data-related challenges include: . Stand Out Beyond Free Shipping .

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Best Buy Launches In-House Media Service With Emphasis on Building Diversity

Retail TouchPoints

Best Buy Ads will be available for partner brands and services looking to reach customers both on Best Buy’s own channels and through external sites. The ad firm will utilize Best Buy’s internal customer data to recommend relevant methods of connecting with shoppers based on their habits. “We

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In Third Physical-Digital Split This Year, HBC Divides Hudson’s Bay Into Online and In-Store Businesses

Retail TouchPoints

The new operating model will help each organization focus on their biggest growth opportunities while still working together to provide a seamless customer experience across both channels. The Bay kicked off its initial ecommerce expansion in April 2021 with the launch of the Hudson’s Bay Marketplace.

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The Best Enterprise Ecommerce Platforms in 2021

Ecommerce Platforms

Since Enterprise companies have more demands to deal with, including higher order numbers and more customers, they need more software too. BigCommerce is a fantastic store for enterprise customers that want to have everything they need in the same place. Great customer support. API calls with custom apps. SEO support.