ROI Revolution

DECEMBER 2, 2021

Published June 29, 2021 | Updated December 2, 2021. The 2021 holiday shopping season will be no exception, with consumers’ shopping habits and spending behaviors transformed by the events of the past several months. Bookmark and keep coming back so you’ll always be up-to-date with the 2021 holiday shopping landscape.

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ROI Revolution

DECEMBER 14, 2021

Published June 29, 2021 | Updated December 14, 2021 As we approach a post-pandemic world , everything is unprecedented. The 2021 holiday shopping season will be no exception, with consumers’ shopping habits and spending behaviors transformed by the events of the past several months. Cyber Week 2021 in the rearview.

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Retail TouchPoints

SEPTEMBER 23, 2021

As SEOs [search engine optimizers], any heavy lifting we can do to clear a path for our clients toward success in the holiday shopping season will be especially welcome in 2021. Market trends indicate that a powerful three-point strategy for you to bring to the brands you promote is: Inspire, Deliver, Sustain.

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ROI Revolution

MARCH 11, 2021

Published March 11, 2021. The unexpected onset of COVID-19 brought unparalleled growth for paid search revenue and spend in 2020, obliterating all previous projections and turning the world upside down for digital advertisers. The switch happened in April 2020, and since then, the trend toward automation has shown no signs of stopping.

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ROI Revolution

JULY 18, 2023

Since that time, digital marketing has completely transformed – and so have users’ behavior on the platform. In this infographic, explore YouTube consumer trends and behaviors to understand just how the platform is being used so that you can leverage it strategically in your marketing. of users, compared to 48.6%

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ROI Revolution

FEBRUARY 10, 2022

The past two years have taken digital marketing professionals on a long and treacherous journey through the unknown. That’s why we conducted our 2022 State of Digital Marketing Survey, which asked nearly 200 marketers and decision-makers about their top trends and initiatives for the new year. After hitting just $76.68

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ROI Revolution

OCTOBER 5, 2021

Published October 5, 2021. Every Cyber Week has brought an acceleration of digital trends, but 2020 brought a whirlwind of changes that would have been impossible to predict before the pandemic. In this article, we’ll dive into the stats and trends that have defined the Cyber Weeks of years past in preparation for Cyber Week 2021.

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ROI Revolution

SEPTEMBER 24, 2021

Published September 24, 2021. The ecommerce landscape has experienced a multitude of changes in 2021, and Q3 was no exception. As questions about the COVID-19 pandemic seem to grow and answers seem to shrink, consumer buying behavior continues to fluctuate – and marketing strategies have to change in tandem. RetailDive).

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ROI Revolution

JANUARY 9, 2020

We’ll be diving into a review of marketplaces in 2019, a look ahead at trends that will dominate 2020, and a brief analysis of how Amazon advertising is transforming the digital landscape. billion by 2021 (which will represent almost 10% of the ad market). Trends Taking Over in 2020. Published January 9, 2020.

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Retail TouchPoints

AUGUST 24, 2021

Let’s dive into what’s in store for retailers and share some insights and predictions for the 2021 holiday shopping season, based on real-time ecommerce data. The ecommerce market experienced a sharp decline in Q2, with conversion rates decreasing by 1.9%. Fast forward to today’s trends and retailers can likely expect much of the same.

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ROI Revolution

AUGUST 5, 2021

Published August 5, 2021. The 2021 holiday season is set up to be yet another challenge for brands looking to grow profitably. As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. By the end of 2022, programmatic ad spend will approach $100B.

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ROI Revolution

JUNE 17, 2022

PPC advertising includes text ads on search engines like Google and Microsoft Bing as well as paid video ads on YouTube. We surveyed over 170 marketing professionals for data-backed insights into the top current digital marketing initiatives and trends. of the mobile search engine market share. respectively.

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ROI Revolution

MAY 23, 2022

Video advertising will be a huge initiative for ecommerce marketing professionals in 2022, with 40.7% of decision-makers naming it as a top trend for this year. It’s the fourth most popular trend among all of our respondents and is especially critical for the home goods industry, where 52.9% named influencer marketing.

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ROI Revolution

MAY 3, 2022

We conducted a survey of over 170 digital marketing professionals from a wide range of industries and business types to help you navigate the tumultuous ecommerce landscape. Attribution is the top trend that our survey respondents indicated interest in for 2022. It’s the most important trend for managers at 60.5%.

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ROI Revolution

AUGUST 24, 2021

Published August 24, 2021. These “listings” replaced a portion of Shopping Ads’ real estate in the Google Shopping Tab and have now expanded to include local inventory free listings and the Knowledge Panel that usually appears on the right side of the main search results page. One Year of Performance: What Are the Trends?

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ROI Revolution

MAY 9, 2022

We conducted a survey of over 170 digital marketing professionals from a wide range of industries and business types to help you navigate the tumultuous ecommerce landscape. Personalization is the second biggest trend for 2022 among digital marketing professionals , not far behind measuring attribution. of doers, 53.5%

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ROI Revolution

JANUARY 11, 2021

Published January 11, 2021. With the state of the economy and consumers’ behavior so unpredictable, what can executives and marketers do to keep their brand not just alive but thriving in 2021? In this article, we’re taking a look at the top 9 ecommerce trends for 2021 that will be key for growing brands.

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ROI Revolution

MAY 11, 2021

Published May 11, 2021. Let’s settle down and take a closer look at what’s really happening and its true impact to paid search advertising. With the rapid shifts that took place last year, 2021 will be about finding ways to reach wary consumers and filling your marketing toolbox with innovative strategies to stand out.

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ROI Revolution

SEPTEMBER 20, 2022

Right now, there aren’t any tools that allow brands to forecast any trends through PMax, making it somewhat difficult to predict how your holiday sales will look. Seeing accurate year-over-year trends continues to be difficult as the size of the audience brands can target with well-informed data has shrunk tremendously.

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ROI Revolution

NOVEMBER 9, 2022

Exploring additional paid search channels will help brands navigate higher costs. After high CPC levels in 2021 and 2022, forward-thinking advertisers will look to diversify their paid media investment portfolio across channels in 2023. Don’t be surprised if your brand faces unexpected trends and industry happenings in 2023.

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ROI Revolution

OCTOBER 7, 2020

To accomplish this, the ROI team pushed to increase upper-funnel efforts to grow brand awareness due to declining brand interest according to Google Trends. From the success we saw with non-branded, the team will be testing Display and YouTube again with more clarified goals in 2021. Paid Search: Google Shopping & Search.

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ROI Revolution

APRIL 12, 2022

That’s why we surveyed 170+ digital marketing professionals from brands and retailers in a wide range of industries and business types to determine the top trends, initiatives, and concerns for marketers this year. In this article, dive into the top 5 digital marketing initiatives that brands are focusing on in 2022.

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ROI Revolution

JULY 31, 2023

We’ll update this blog regularly with the latest holiday ecommerce strategies, predictions, data, and trends as the shopping season progresses. Timeline for Your Holiday Ecommerce Strategy From strategizing in September to decking the halls in December, the holiday season is a wild ride for digital marketers. billion in revenue.

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eCommerce CEO

DECEMBER 2, 2018

Research here doesn’t mean you see the most trending product and decide to sell it only because it trends. Marketing potential. If it’s a steady trend, fad, or growing one. Choose Trending Niches Not Trending Products. Search volume. How do you dig deep? Profitability/turnover. Athleisure.

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Kissmetrics

JUNE 22, 2021

Below, we’ll cover 30 content marketing strategies that will help your brand stand out, but first, let’s cover why content marketing matters in 2021. Why Is Content Marketing Important in 2021? What brings people to your business in 2021? Never be caught unaware.

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ROI Revolution

AUGUST 5, 2021

Updated August 5, 2021. Keep coming back to this post as new trends, stats, news, and updates on coronavirus and ecommerce continuously roll in. As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. In June 2021, ecommerce was up 95% over June 2019.

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ROI Revolution

DECEMBER 2, 2021

Updated December 2, 2021. Keep coming back to this post as new trends, stats, news, and updates on coronavirus and ecommerce continuously roll in. Shipping, inventory, and fulfillment are the basic underpinnings of a business that must work flawlessly for marketing & advertising to be worth it – and they are all in flux right now.

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ROI Revolution

MARCH 2, 2021

Last updated March 2, 2021. With consumers more concerned about their discretionary spending, the online resale apparel market is projected to double by 2024 ( Statista ). Social media advertising stats + trends in the face of COVID-19. 2021 COVID-19 stats + trends. Published March 12, 2020. February 25 update.

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ROI Revolution

JUNE 1, 2021

Last updated June 1, 2021. Keep coming back to this post as new trends, stats, news, and updates on coronavirus and ecommerce continuously roll in. As the most efficient and scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. In 2021, 93.3 monthly users in 2021.

eCommerce 158

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ROI Revolution

JULY 1, 2021

Updated July 1, 2021. Keep coming back to this post as new trends, stats, news, and updates on coronavirus and ecommerce continuously roll in. As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. Ecommerce vs. in-person: Pandemic impacts in 2021.

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ROI Revolution

MAY 6, 2021

Last updated May 6, 2021. Keep coming back to this post as new trends, stats, news, and updates on coronavirus and ecommerce continuously roll in. With the rapid shifts that took place last year, 2021 will be about finding ways to reach wary consumers and filling your marketing toolbox with innovative strategies to stand out.

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ROI Revolution

NOVEMBER 4, 2021

Updated November 4, 2021. Keep coming back to this post as new trends, stats, news, and updates on coronavirus and ecommerce continuously roll in. The 2021 holiday season will bring a challenge for brands looking to grow profitably. million in 2021 and hit $502.6 Home goods trends in the pandemic age. October 21.

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ROI Revolution

APRIL 8, 2021

Last updated April 8, 2021. With the rapid shifts that took place last year, 2021 will be about finding ways to reach wary consumers and filling your marketing toolbox with innovative strategies to stand out. This trend is expected to continue into 2021 and beyond. Paid search + the pandemic. April 8 update.

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ROI Revolution

OCTOBER 7, 2021

Updated October 7, 2021. Keep coming back to this post as new trends, stats, news, and updates on coronavirus and ecommerce continuously roll in. The 2021 holiday season will bring a challenge for brands looking to grow profitably. billion in 2021. billion in 2021 from $310.23 Published March 12, 2020. to hit $14.93

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ROI Revolution

SEPTEMBER 2, 2021

Updated September 2, 2021. Keep coming back to this post as new trends, stats, news, and updates on coronavirus and ecommerce continuously roll in. The 2021 holiday season will bring a challenge for brands looking to grow profitably. million in online revenue in 2021. New report: 2021 Holiday Success Plan for Brands.

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ROI Revolution

JANUARY 5, 2021

Last updated January 5, 2021. Welcome to the first update to our COVID-19 + ecommerce blog of 2021. Now more than ever, it’s important for consumers and executives alike to understand the coronavirus trends that are having a major impact on society. billion in 2021 (up from $794.5B in Q2 2021 over Q1 2021.

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ROI Revolution

FEBRUARY 2, 2021

Last updated February 2, 2021. 2020 COVID-19 + mobile stats + trends. Consumer pandemic behaviors continue into 2021. Consumers’ digital-centric shopping behavior will continue into 2021 and beyond. Ecommerce will continue to be crucial for brands and retailers in 2021 even if the pandemic subsides. Register here!

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