ROI Revolution

MAY 3, 2022

Accurately measuring attribution is becoming a challenge for marketers in light of new consumer privacy regulations. Knowing where your sales come from is a critical component of any marketing strategy. Attribution is the top trend that our survey respondents indicated interest in for 2022.

Consumer 78

Consumer Social Media Multi-channel Events 78

ROI Revolution

AUGUST 5, 2021

Unpredictable shopping habits and behaviors, the ever-present dangers of another pandemic wave, and the volatility of a market that soared unexpectedly last year will make this shopping season a time of ecommerce instability. By the end of 2022, programmatic ad spend will approach $100B. Tips for Getting Started. cyber-friday-sale).

eCommerce Marketing 78

eCommerce Marketing Marketing eCommerce Gifts 78

ROI Revolution

DECEMBER 16, 2021

As we prepare to exit the turmoil of the past two years to enter 2022, let’s take a look at how this year ended with the top digital marketing news of Q4 2021. By 2022, digital video advertising spend is expected to reach $67.2 Amazon is partnering with PayPal to enable shoppers to make purchases with Venmo starting in 2022.

eCommerce 88

eCommerce Social Media PayPal Supplies 88

ROI Revolution

DECEMBER 16, 2021

As we prepare to exit the turmoil of the past two years to enter 2022, let’s take a look at how this year ended with the top digital marketing news of Q4 2021. By 2022, digital video advertising spend is expected to reach $67.2 Amazon is partnering with PayPal to enable shoppers to make purchases with Venmo starting in 2022.

eCommerce 78

eCommerce Social Media PayPal Consumer 78

ROI Revolution

OCTOBER 18, 2023

GA4 has been around since 2022, and we no longer have Universal Analytics. We’ve got holiday shopping coming up and it’s going to be a very different year, especially when we look at reviewing the data and the platforms we’re using. Specifically, we have to deal with latency this year.

Books 78

Books Recommendation Channel Other 78

ROI Revolution

JULY 6, 2021

By the end of 2022, programmatic ad spend will approach $100B. As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. Claim your copy so you can profit off of this channel’s meteoric rise. Approaching now: 2021 holiday shopping season. 49% of U.S.

eCommerce 78

eCommerce Consumer Marketing Shipping 78

ROI Revolution

JUNE 29, 2021

By the end of 2022, programmatic ad spend will approach $100B. As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. Claim your copy so you can profit off of this channel’s meteoric rise. June 29 update.

eCommerce 78

eCommerce Events Blog Channel 78

ROI Revolution

OCTOBER 12, 2021

From how early consumers start shopping to what methods of buying they’ll expect your brand to provide, most of the basic fundamentals that marketers use to build a holiday strategy are up in the air yet again. Channel: Paid Search Advertising (YouTube and Display). Channel: Paid Search Advertising.

eCommerce 78

eCommerce Apparel Toys Channel 78

ROI Revolution

AUGUST 26, 2022

The deadline for building seamless year-over-year data in GA4 was July 1, 2022. Last click attribution models attribute 100% of conversion value to the last channel the customer clicked through before converting. If there is no Google Ads click in the path, the attribution model falls back to cross-channel last click.

Events 78

Events Channel PPC Webinar 78

ROI Revolution

AUGUST 3, 2021

By the end of 2022, programmatic ad spend will approach $100B. As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. Claim your copy so you can profit off of this channel’s meteoric rise. Preparing for an extended holiday shopping season. 49% of U.S.

eCommerce 78

eCommerce Gifts Shipping Supplies 78

ROI Revolution

MARCH 30, 2023

All marketing leaders face the same expectations: grow your business and increase profitability. Performance marketing agencies promise brands the opportunity to increase growth and profitability, but too often, brands pin their hopes on agencies that just don’t seem to care about their success as much as they’d hoped.

Channel 78

Channel eCommerce Fashion SEO 78

ROI Revolution

AUGUST 24, 2021

By the end of 2022, programmatic ad spend will approach $100B. As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. Claim your copy so you can profit off of this channel’s meteoric rise. What Are Free Listings and Where Do They Surface?

Electronics 109

Electronics Article Accessories Apparel 109

Omnisend

DECEMBER 21, 2022

That’s what Maurice Prüßner, CEO of ecommerce marketing agency Invisible Brands , says when asked what the ecommerce landscape of 2023 is going to look like. Instead, what’s going to work can be summed up in two words: retention marketing. Brands not focused on retention marketing…are struggling”. Reading Time: 8 minutes.

eCommerce Marketing 158

eCommerce Marketing eCommerce Shipping Costs Marketing 158

ROI Revolution

JANUARY 25, 2023

As the world of digital marketing continues to change rapidly, how are successful brands and marketers evolving their strategies to stay ahead? In this blog, get current industry trends, obstacles, opportunities, and predictions from digital marketing experts for your 2023 digital strategy. Watch the replay of the webinar here!

eCommerce 78

eCommerce Social Media SEO Payments 78

ROI Revolution

SEPTEMBER 13, 2022

The switch to Performance Max will happen for all Smart Shopping campaigns by the end of September 2022. It empowers your brand to engage with new audiences across all of Google’s channels and networks, including YouTube, Display, Search, Discover, Gmail, and Maps. Access all of Google’s ad channels with one campaign.

Merchant Services 78

Merchant Services Recommendation Channel Social Media 78

ROI Revolution

JULY 31, 2023

Timeline for Your Holiday Ecommerce Strategy From strategizing in September to decking the halls in December, the holiday season is a wild ride for digital marketers. Let’s look at a high-level overview of the holiday season for consumers and marketers alike to ensure your business is feeling jolly by the end of the holiday shopping season.

eCommerce 78

eCommerce Shipping Costs Gifts Payments 78

ROI Revolution

JANUARY 5, 2022

Updated January 5, 2022. Shipping, inventory, and fulfillment are the basic underpinnings of a business that must work flawlessly for marketing & advertising to be worth it – and they are all in flux right now. Ecommerce impacts to expect from the pandemic in 2022. in 2022 to make up 16.1% Published March 12, 2020.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

AUGUST 5, 2021

By the end of 2022, programmatic ad spend will approach $100B. As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. Claim your copy so you can profit off of this channel’s meteoric rise. Marketing to consumers in a post-pandemic world.

eCommerce 197

eCommerce Social Media Payment Services Merchant Services 197

ROI Revolution

DECEMBER 2, 2021

Shipping, inventory, and fulfillment are the basic underpinnings of a business that must work flawlessly for marketing & advertising to be worth it – and they are all in flux right now. million by 2022. Digital emerged more than ever as a channel for consumers looking for home products. growth this year. million in 2017.

eCommerce 148

eCommerce Social Media Payments Payment Services 148

ROI Revolution

JULY 1, 2021

By the end of 2022, programmatic ad spend will approach $100B. As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. Claim your copy so you can profit off of this channel’s meteoric rise. Marketing to consumers in a post-pandemic world.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

ROI Revolution

JUNE 1, 2021

By the end of 2022, programmatic ad spend will approach $100 billion. As the most efficient and scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. Marketing to consumers in a post-pandemic world. Total AR and VR users will approach 166 million by 2022, an 8.8%

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

NOVEMBER 4, 2021

million by 2022. Digital emerged more than ever as a channel for consumers looking for home products. increase over what expert marketing analysts expected. Consumer electronics are projected to bring in over $79 million in ecommerce sales in 2022, a 7% increase over 2021. growth this year. million in 2021 and hit $502.6

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

OCTOBER 7, 2021

Consumer electronics are projected to bring in over $79 million in ecommerce sales in 2022, a 7% increase over 2021. By 2025, the global consumer electronics ecommerce market is projected to be worth over $511 billion. Facebook and Google channels drove growth several times that of online stores. to hit $14.93 billion in 2021.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

MARCH 2, 2021

As COVID-19 shut down traditional sales channels for many B2B brands in 2020, the value of digital transactions grew 9.6% With consumers more concerned about their discretionary spending, the online resale apparel market is projected to double by 2024 ( Statista ). March 2 update. New COVID-19 data + stats. to reach $9.92 11/4 update.

eCommerce 195

eCommerce Social Media Payment Services Merchant Services 195

ROI Revolution

SEPTEMBER 2, 2021

The home décor market is expected to be valued at $202 billion by 2024, a 20% increase from 2019. Unpredictable shopping habits and behaviors, the ever-present dangers of another pandemic wave, and the volatility of a market that soared unexpectedly last year will make this holiday season a time of ecommerce instability. YoY growth.

eCommerce 78

eCommerce Social Media Payment Services Payments 78

ROI Revolution

MAY 6, 2021

With the rapid shifts that took place last year, 2021 will be about finding ways to reach wary consumers and filling your marketing toolbox with innovative strategies to stand out. Paid search ad spend will grow 24.0% in 2021 over 2020 and approach $87 billion by 2022. Paid search + the pandemic. April 27 update.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

ROI Revolution

OCTOBER 1, 2020

With market share being ceded to retail giants and big box retailers like Amazon, Target, Walmart, and Best Buy, department stores and malls have slowly but surely been on the decline for decades. This halo effect makes it critical to have a strategy that encompasses all of your marketing channels. Homemade goods. Automotive.

eCommerce 193

eCommerce Payment Services Merchant Services Small Business Retail 193

ROI Revolution

APRIL 8, 2021

With the rapid shifts that took place last year, 2021 will be about finding ways to reach wary consumers and filling your marketing toolbox with innovative strategies to stand out. The athleisure market now makes up 20% of all apparel sales and is expected to grow by as much as $81 billion from 2020 to 2024. Paid search + the pandemic.

eCommerce 136

eCommerce Social Media Payment Services Small Business Retail 136

ROI Revolution

JANUARY 5, 2021

While this isn’t as pronounced of an increase as we saw in 2020 from 2019 ($600.1B), marketers and executives should note that these are levels of ecommerce that experts didn’t expect we would reach until 2024. 11% of advertisers expect COVID-19 to significantly impact their ad spending in Q4 ( Influencer Marketing Hub ). 11/4 update.

eCommerce 147

eCommerce Social Media Payment Services Merchant Services 147

ROI Revolution

DECEMBER 3, 2020

Many marketing experts expected social media usage to soar over the course of the pandemic due to stay-at-home mandates and people spending more time isolated. 11% of advertisers expect COVID-19 to significantly impact their ad spending in Q4 ( Influencer Marketing Hub ). 11/4 update. Social media pandemic performance stats.

eCommerce 156

eCommerce Social Media Payment Services Small Business Retail 156

ROI Revolution

NOVEMBER 4, 2020

Many marketing experts expected social media usage to soar over the course of the pandemic due to stay-at-home mandates and people spending more time isolated. 11% of advertisers expect COVID-19 to significantly impact their ad spending in Q4 ( Influencer Marketing Hub ). Claim your spot! 11/4 update. pre-pandemic. 10/22 update.

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

SEPTEMBER 9, 2020

With market share being ceded to retail giants and big box retailers like Amazon, Target, Walmart, and Best Buy, department stores and malls have slowly but surely been on the decline for decades. This halo effect makes it critical to have a strategy that encompasses all of your marketing channels. Homemade goods. Automotive.

eCommerce 147

eCommerce Payment Services Merchant Services Small Business Retail 147

ROI Revolution

FEBRUARY 2, 2021

Don’t miss our guide to Replatforming Your Website: Avoid Marketing Pitfalls. Total paid search impressions on mobile increased 78% year-over-year for ROI clients (ROI client data). 70% of mobile marketers say the pandemic has strengthened their promotional efforts ( Liftoff ). January 26 update. has reached the U.K. &

eCommerce 68

eCommerce Social Media Payment Services Merchant Services 68