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2022 Digital Marketing Trends & Predictions

ROI Revolution

The past two years have taken digital marketing professionals on a long and treacherous journey through the unknown. That’s why we conducted our 2022 State of Digital Marketing Survey, which asked nearly 200 marketers and decision-makers about their top trends and initiatives for the new year. After hitting just $76.68

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5 Actionable Tips to Create a Profitable 2022 Holiday Ecommerce Strategy

ROI Revolution

Your 2022 holiday ecommerce strategy will need to take this into account. Some quick tips: Expect customers to start shopping earlier than ever (again) this year. There’s no foolproof expectation for how customers will shop! ROI 2022 Holiday Ecommerce Strategy Tip. ROI 2022 Holiday Ecommerce Strategy Tip.

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7 Ecommerce Strategies to Prepare for the 2022 Holiday Shopping Season

ROI Revolution

The madness of the 2022 holiday shopping season isn’t far away – and for many shoppers, it’s already begun. For marketers, holiday season prep starts several months before customers start shopping. During the holiday shopping season, customers expect significant deals and promotions. Plan Personalized Promotions.

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Ecommerce Personalization: The Key to Customer Acquisition & Retention

ROI Revolution

As the ecommerce landscape becomes increasingly competitive, personalized marketing is surging as a key way to increase customer acquisition and retention. We conducted a survey of over 170 digital marketing professionals from a wide range of industries and business types to help you navigate the tumultuous ecommerce landscape.

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The State of Paid Search & PPC Strategy

ROI Revolution

We surveyed over 170 marketing professionals for data-backed insights into the top current digital marketing initiatives and trends. Among our respondents, paid search advertising ranks as the top initiative for 2022 , with 55.2% naming it as a priority for their brand in 2022. According to our research, 33.7%

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Video Advertising for Ecommerce on Social, CTV, YouTube, & More

ROI Revolution

Video advertising will be a huge initiative for ecommerce marketing professionals in 2022, with 40.7% In 2022, US digital video ad spend is expected to reach $67.16 In 2022, mobile will make up nearly 75% of all video advertising at $34.4 named influencer marketing. billion each year between 2022 and 2025.

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Measuring Attribution: Solutions to Navigate Consumer Privacy

ROI Revolution

Attribution is the top trend that our survey respondents indicated interest in for 2022. With the rise of consumer privacy concerns, laws and regulations, and cookieless data, the ability to clearly understand the multitude of touchpoints that your customers pass on their path to purchase is paramount to your brand’s continued growth.