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Translating Consumers’ Animal Content Obsession into Charitable and Commerce Opportunities

Retail TouchPoints

The founders of Animals Around the Globe , a website combining news, scholarly articles, photos and videos, want to transmute its visitors’ love for this content into affection for the animals themselves — and they put their money where their mouth is by donating a portion of their profits to animal safety and conservation organizations worldwide.

Consumer 233
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5 Hacks to Attract Gen-Z Consumers

Kissmetrics

Article sponsored by PayPal. If you are still focused on millennials, it’s time to start paying attention to a new generation of consumers. Gen Z consumers are savvy buyers and can spot inauthentic advertising. Gen Z’ers already impact a large portion of consumer spending. Conclusion.

Consumer 351
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Top 10 Get Elastic articles of 2019

GetElastic

Reflecting on what resonated the most with you, our valued readers, we pulled the top 10 ecommerce articles from 2019. Top 4 reasons why headless commerce is better for customer experience Consumers expect to transact with brands anywhere and at any time. Find out if Apple Pay is right for you.

Article 88
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How Consumer Electronics Brands Can Reduce Holiday Shopping Returns

ESW

American consumers spent an astounding $1.29 Since computers, televisions, smartphones and other electronics are often priced higher than other retail items, the return cycle can be particularly vicious for consumer electronics brands. So how can consumer electronics brands reduce the number of holiday returns this year?

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How to Take Your Brand Direct to Consumer

BigCommerce

Thinking of dipping your toes into the direct to consumer waters? In fact, according to IAB’s popular new study, The Rise of the 21st Century Brand Economy, the future of retail growth comes from direct consumer relationships. Today we’ll explore five essential elements your brand needs to know for going direct to consumer.

Consumer 305
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Using VR To Understand Consumers In A Post-COVID-19 World

Retail TouchPoints

This article will highlight the benefits of eye tracking in 3D environments such as VR, and how it’s revolutionizing consumer research. As consumers tighten their belts, retailers know that it’s more important than ever to reflect on their strategies moving forward. Will your business be ready for the post COVID-19 consumer?

Consumer 306
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Retail Innovation Conference & Expo 2024: The Latest News on Sessions, Speakers & Experiences

Retail TouchPoints

Senior leaders will have candid conversations about: The evolution of loyalty programs and branded communities; How brands are combining visual storytelling and experiential activations to drive store strategies ; Ways to better personalize and contextualize digital experiences for consumer needs and lifestyles. Read the article.

Retail 240