article thumbnail

10 Social Media Tips for Restaurant Marketing

Kissmetrics

If you own a restaurant and aren’t leveraging social media, you are missing out. Most social media platforms are free, and if you use effective marketing strategies , promotions and advertising can be free (or cheap) as well. First, let’s talk about why social media is a crucial tool for restaurant marketing.

article thumbnail

10 Technology and Social Media Documentaries For Marketers

Kissmetrics

Watching a social media or marketing documentary gives you insights you never get in a class and spells out the pros and cons better than any course ever could. The following article covers ten of these documentaries, starting with “Lo and Behold, Reveries of the Connected World.”. The Social Dilemma. The Great Hack.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Key to Keeping Customers Engaged and Combating the Paradox of Choice — Personalization

Retail TouchPoints

As Ellen Garbarino and Julie Edell point out in their recent article , asking too much of your customers’ time and energy can lead to a negative experience that, in turn, can affect your ability to convert. Over the last two years he has helped double Eyebuydirect’s social media following to 3.1

Customer 278
article thumbnail

Which Social Media Sites Really Matter and Why

Kissmetrics

Social media is critical. But social media is also misunderstood in some ways. One of those misunderstandings is which social media sites a business or individual should be on. If you read this article, you’re going to understand which social media sites are best for your brand or business.

article thumbnail

Using Social Media for Customer Service

Ecommerce Platforms

Luckily, social media is perfectly setup as a customer service outlet. What Do Customers Really Want From Social Media Support? Customers see social media as somewhat of a middle ground between chat and phone support. What else do you customers want from social media support?

article thumbnail

What are Influencers: Types, Examples & How Much They Make

Kissmetrics

Now that word of mouth recommendations and criticisms spread through social media faster than fire in a dry field, influencers are more important than ever. They usually huge followings on social media and are brand advocates as well as niche promoters. Let’s explore how you can create this type of campaign.

article thumbnail

Exclusive: New Research Highlights How Brands Can Capture Today’s Always-On Shopper

Retail TouchPoints

For example, social media was cited as the top touch point ( 40% ) for driving awareness. As consumers progress through the consideration stage, other channels such as company websites and review or ratings repositories surge in importance, while things like social media and word-of-mouth become less important.