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How to Choose The Right Social Media Agency

Kissmetrics

The power of social media as a marketing and advertising channel is hard to deny. 42% of all Internet users use social networks to find more information about brands. Plus, 27% of UK and US users say they discovered new brands via social media ads this year. (It higher win rates and 18.1% Increase Brand Awareness.

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How to Increase B2B Sales 150% During a Slow Q4

Kissmetrics

I’ve compiled some of my top strategies which will help you increase B2B sales and smash your Q4 targets. Let’s dive in and open the B2B sales flood gates. 10 Ways to Increase B2B Sales. Still not sold on the buying power of social media? What is social selling? Cash in on the Holidays.

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Back to the Basics of B2B Marketing

Groove

The Basics of B2B Marketing. From an optimized B2B eCommerce website to paid advertising, SEO and more, there are a ton of ways to streamline your strategy and convert leads into paying customers. However, this blog is bringing B2B marketing back to the basics. Utilize Paid Media Advertising. Optimize for SEO.

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How Gen AI is Reshaping our Understanding of User Intent

Retail TouchPoints

Within the world of B2B and B2C commerce, where understanding consumer behavior is key, this change has spurred a quest for innovative solutions. Get in touch with social media platforms: Social media platforms offer a wealth of data regarding user preferences, interests and behaviors.

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April 2021 Social Media Water Cooler

ROI Revolution

Facebook recommends advertisers prioritize the CRM integration with CAPI first. YouTube Leading Social Media Growth. According to a recent study conducted by The Pew Research Center, YouTube is leading the pack in terms of growth for social media platforms. Claim your copy! 81% of U.S.

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Top Customer-Driven B2B eCommerce Trends

GetElastic

B2B eCommerce has rapidly been changing over the past few years, and 2021 is no exception. B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features.

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How eCommerce Impacts B2B Account Management

GetElastic

While I had some exposure to eCommerce in my past, specifically when I managed the Lenovo account as consultant, I constantly find myself internalizing how eCommerce impacts B2B account managers. I will explore some of these areas and provide some recommendations for how to get the account team, marketing team and eCommerce team aligned.

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