article thumbnail

How to Choose The Right Social Media Agency

Kissmetrics

The power of social media as a marketing and advertising channel is hard to deny. 42% of all Internet users use social networks to find more information about brands. Plus, 27% of UK and US users say they discovered new brands via social media ads this year. (It higher win rates and 18.1% Increase Brand Awareness.

article thumbnail

New Study: What 100 Social Media Followers Are Really Worth

Kissmetrics

How much are 100 social media followers really worth? Each company has been participating in all these social networks for at least 3 years and they have at least 100 social media followers on each platform. Of the 483 companies, 159 of them were in the B2B space and 324 were B2C companies. Why you may ask?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

April 2021 Social Media Water Cooler

ROI Revolution

Learn more: Actions to take for ads ecosystem changes (Facebook blog). YouTube Leading Social Media Growth. According to a recent study conducted by The Pew Research Center, YouTube is leading the pack in terms of growth for social media platforms. Learn more: Social media use in 2021 (Pew Research Center).

article thumbnail

Which Social Media Sites Really Matter and Why

Kissmetrics

Social media is critical. But social media is also misunderstood in some ways. One of those misunderstandings is which social media sites a business or individual should be on. If you read this article, you’re going to understand which social media sites are best for your brand or business.

article thumbnail

Brand Loyalty Examples: 8 B2C Brands with a Rabid Fanbase

Optimizely

They eagerly wait for your newest launch; they follow you on all your social media channels; they like your posts; and they enter your giveaways. Following in Apple’s footsteps, we’ve put together a list of B2C brands that have built up a loyal following of fans that have enabled them to grow and expand their businesses rapidly.

B2C 261
article thumbnail

5 Ways to Instantly Gain More Leads

Kissmetrics

First, you need to draw traffic to your website or social media platform. There are many ways you can do this, from paying for Google Ads or promoting your hashtags on social media. Hosting training webinars works in both the B2B and B2C space, depending on who your target market is.

Webinar 297
article thumbnail

How Book Publishers Can Maximize Their Online Store and Enhance the B2C Experience

Kibo

With the strain to be noticed felt even more keenly now, how can publishers maximize their own storefronts and enhance the B2C experience in addition to their existing B2B sales? Once a customer purchases, you can control customer marketing on email, advertising, social media and more. 2) Personalize the Shopping Experience.

Books 108