Kissmetrics

FEBRUARY 4, 2021

My blog attracts millions of viewers, and accolades have stacked up for entrepreneurship, marketing, and influence. You may not know that behind the Neil Patel brand is a powerful and growing network of digital marketing agencies with offices around the world. Neil Patel’s foray into digital marketing began with his blog.

Marketing 275

Marketing SEO eCommerce Social Media 275

BigCommerce

JULY 11, 2017

Joel Gross, CEO of Coalition Technologies , an ecommerce design + marketing agency that has worked to increase the organic visibility of multi-million dollar brands including Spinning.com and Pink Lily, walks you through how to build the B2B SEO strategy your company deserves, without the confusion. Guarding your secret sauce (aka.

SEO 416

SEO B2B Shipping Costs B2C 416

Groove

JANUARY 13, 2021

Looking for an eCommerce conversion rate optimization agency that's available to help build and design your website pre-launch and market and grow your website post-launch? Continue reading this blog to discover how we partner with clients and provide our top website and marketing services to generate serious results. eCommerce SEO.

eCommerce 329

eCommerce PPC SEO eCommerce Design 329

Store Growers

JULY 9, 2019

Being at the crossroads of big audience actual consumers and industry contacts, she had a good feeling of the opportunities in that market. Having an SEO friendly product name (meaning it includes queries that people look for) can help you rank organically: Glossier ranks first for “lip gloss. A 6x difference in cost per click !

Shipping Costs 147

Shipping Costs Travel Other Shipping 147

Kissmetrics

AUGUST 13, 2020

Digital marketing covers everything from SEO and content marketing to email campaigns, social media strategy, and video marketing too. The best thing to do is narrow down your options by bypassing those digital marketing companies trying to do too many things at once. Let’s get started!

Marketing 361

Marketing Social Media SEO Workshop 361

Kissmetrics

OCTOBER 6, 2020

The trouble is digital marketing trends change all the time. Furthermore, you can give digital marketing your best attempt but who’s to say that your competitors won’t one-up you? Because people are always coming up with new, more effective marketing tactics. 5 Ways a Digital Marketing Consultant Can Help Grow Your Business.

Marketing 197

Marketing Social Media Channel eCommerce 197

Kissmetrics

APRIL 1, 2021

That’s exactly why you must leverage niche marketing. What Is Niche Marketing? Niche marketing refers to any marketing tactic aiming to attract and convert a specific market segment with unique preferences and demands. To truly understand what niche marketing is, we must first understand what a niche market is.

Marketing 209

Marketing Social Media White Paper Webinar 209

Inflow Insights

MAY 1, 2020

Before I became the Director of Marketing at Inflow , I worked at various consumer packaged goods companies that utilized eCommerce as one of their go-to-marketing channels. A classically trained brand marketer, I was able to learn more about digital activations as a part of promoting this channel.

PPC 109

PPC eCommerce Marketing SEO 109

Kissmetrics

NOVEMBER 5, 2020

If you visit the websites of Salesforce, Marketo, HubSpot other top marketing automation tools, what would you see? Choosing the right marketing automation agency partner will save you a ton of time and get you a lot more leads. So how do you know if a marketing automation agency is a good idea? I wish it was that simple.

Marketing 266

Marketing Recommendation Social Media Events 266

Groove

JULY 9, 2020

Inbound marketing has certainly become the de facto strategy adopted by most marketers. Leverage email marketing. Display your brand personality in each piece of content you share - whether that be within blogs, case studies, webinars, interviews, social media posts, comments or any other form of content your business shares.

Social Media 352

Social Media eCommerce Webinar SEO 352

Omnisend

DECEMBER 12, 2023

It’s event marketing. Event marketing can help you build solid customer relationships and brand awareness through genuine, laid-back conversations. We created this guide to help you execute the best event marketing strategy for your own business and offer examples along the way to inspire you. What is event marketing?

Events 88

Events Seminar Marketing Workshop 88

Inflow Insights

MARCH 25, 2020

But in this article, we’re documenting and updating tactical and strategic marketing options for eCommerce companies during this coronavirus crisis. Below, we discuss these options in the context of the 3 pillars of eCommerce marketing: SEO, PPC, and CRO. Our Thoughts on eCommerce SEO Strategy During This Time.

eCommerce Marketing 155

eCommerce Marketing eCommerce PPC SEO 155

Email Audience

OCTOBER 31, 2019

To excel in digital marketing today, you need to use multiple channels at the same time. You can’t only use social media marketing or only use SEO. If you want to succeed in promoting your brand, products and service, you need to use all the channels readily available, so why is personal email often left out?

Channel 63

Channel Social Media Marketing White Paper 63

Inflow Insights

MARCH 27, 2020

Editor’s Note: As we navigate a new normal amid the coronavirus pandemic, these are tried and true eCommerce marketing strategies and methods that have proven effective even as businesses change. Here’s an additional resource to help you navigate your marketing strategy during this time. Get in touch.

eCommerce Marketing 133

eCommerce Marketing eCommerce Marketing PPC 133

Kissmetrics

SEPTEMBER 18, 2020

Neil Patel Digital — Best For Content Marketing & Digital Strategy. I’ve created millions of words and I’ve used content marketing to build three companies of my own. I used content marketing to generate 195,013 visitors a month and I’ve done the same things for my fortune 500 clients. Projects start at $50,000.

Document 292

Document Marketing Channel Customer Experience 292

Kissmetrics

OCTOBER 26, 2020

Crew — these companies were all leaders in their market at one point or another. In many cases, 80 to 90 percent of your marketing work is done here. No market need. No ethical grey areas: Your consultant shouldn’t have any issues with black hat SEO or questionable tactics. Precise customer targeting.

eCommerce 279

eCommerce Shipping Costs Reference SEO 279

Kissmetrics

SEPTEMBER 30, 2020

You have to go beyond your website, electronic device optimization, or implementing best SEO practices. A consultant will guide you with the digital changes that are happening around us, equipping you with the newest technologies as they arise, and incorporating the latest market developments into your business direction.

Social Media 265

Social Media SEO Technology Marketing 265

Inflow Insights

JANUARY 26, 2022

After all, more purchase channels often mean more revenue, too. But many eCommerce businesses miss a crucial aspect when offering phone ordering: tracking that data and using it to inform their entire digital marketing strategy. Knowing this data is huge for the continuous improvement of your marketing efforts.

PPC 115

PPC eCommerce Multi-channel SEO 115

UpSellIt

JULY 7, 2020

Since 2015, affiliate marketing revenues have increased by 10% year-over-year; experts expect this trend to continue until at least 2021. In the midst of this growth, it’s becoming increasingly crucial for Performance Marketers and Affiliate Managers to effectively track true incremental lift and value of affiliate relationships.

Multichannel 90

Multichannel Channel Management Marketing 90

Kissmetrics

APRIL 21, 2021

Influencer marketing, then, is the field of marketing in which influencers are paid (via cash or other incentives) to promote a brand or product. It’s not enough to find any influencer with clout, however; if you want to run an influencer marketing campaign, you need to find someone who is known in your industry.

Social Media 307

Social Media Clothing Recommendation Fashion 307

Kissmetrics

JANUARY 21, 2020

SEO has been changing drastically over the years. So, is SEO dead? Is SEO dead? For example, if you look at the long-tail phrase, “what is digital marketing”, there are only 11,300 global searches a month but a whopping 665,000 pieces of content trying to answer that question. So, does this mean SEO is dead?

SEO 363

SEO Social Media eCommerce Article 363

VTNS Solutions

JUNE 9, 2019

Digital marketing is complicated. Analytics Conversion Optimization SEO Paid Marketing Growth Marketing List of blogs to read for awesome digital marketing insight Tools. Analytics Conversion Optimization SEO Paid Marketing Growth Marketing List of blogs to read for awesome digital marketing insight Tools.

Marketing 28

Marketing Conversion Optimization SEO Social Media 28

Ecommerce Platforms

DECEMBER 20, 2021

Affiliate marketing is one of the best ways to make money online. To make money with affiliate marketing, all you need is to join an affiliate program from a merchant, and start promoting their products. Grovia is one of the best affiliate management services in the performance marketing industry.

Merchant Services 104

Merchant Services Management eCommerce Multi-channel 104

ESW

AUGUST 7, 2019

If your eCommerce brand is scaling quickly, or if you’re an established brand making the step into DTC, there will come a point when you’ll have to decide whether to outsource your marketing efforts or commit to building up an in-house department. When entering new markets or moving to DTC, specialist technology needs are likely to rise.

eCommerce Marketing 96

eCommerce Marketing eCommerce Marketing Social Media 96

Kissmetrics

AUGUST 25, 2020

But year after year, global ad spend across every major PPC channel is growing even higher. PPC is an exciting form of digital marketing because you can directly tie revenue generated to ad spend. They use what they already know and what they learn about your target market to develop high-yield campaigns. Source: Statistica.

PPC 279

PPC Multi-channel Social Media B2C 279

ESW

AUGUST 5, 2019

If your eCommerce brand is scaling quickly, or if you’re an established brand making the step into DTC, there will come a point when you’ll have to decide whether to outsource marketing or commit to building up an in-house department. That’s not the case if you’re looking to make transformational changes, such as tackling cross-border sales.

eCommerce 96

eCommerce Marketing eCommerce Marketing Social Media 96

Store Growers

MAY 12, 2023

Well, it turns out that their smart marketing strategies, including killer Google Ads campaigns, have played a huge role in their success. In this case study, we’ll break down how FIGS uses paid search advertising to drive traffic and boost revenue. Important but probably not as an acquisition channel.

Apparel 91

Apparel Channel Definition Customer 91

SellBrite

FEBRUARY 9, 2021

To help you form a product launch strategy, we’ll review five elements of the marketing-mix framework : Product, People, Pricing, Promotion, and Place. Set your vision for your product by performing market research to understand where your product fits in its overall category. Social media marketing.

Social Media 115

Social Media Multichannel Channel eCommerce 115

Kissmetrics

JULY 28, 2021

Measuring the results of your content marketing efforts is one of the most important aspects of developing an effective content strategy. Therefore, if your content strategy is revenue-based, you will need to find ways to measure the amount of revenue your content marketing has generated. The final part is amplification of the content.

Social Media 329

Social Media Improvements Information B2C 329

lateshipment

JULY 17, 2020

Visitors who make it to case studies or reviews are more likely to eventually buy your product. Turning visitors into customers and customers into promoters is the ultimate goal of inbound marketing. For this to happen, you need to combine the right channels. What pages have they looked at? Think Ahead.

Customer 237

Customer Shipping Costs eCommerce Customer Retention 237

Kissmetrics

JUNE 7, 2018

What if the biggest source of your SEO traffic wasn’t from the front page of Google? It’s a completely legal, whitehat SEO backdoor too, so there’s no chance you’ll be penalized. If that situation were to exist, it could change the SEO landscape for quite some time. At least, not the front page exactly.

eCommerce 221

eCommerce SEO Social Media Improvements 221

ROI Revolution

APRIL 12, 2022

That’s why we surveyed 170+ digital marketing professionals from brands and retailers in a wide range of industries and business types to determine the top trends, initiatives, and concerns for marketers this year. In this article, dive into the top 5 digital marketing initiatives that brands are focusing on in 2022.

Marketing 172

Marketing Social Media White Paper SEO 172

Lemonstand

NOVEMBER 22, 2018

Video marketing. Incorporating videos into each stage of your marketing funnel can attract customers, educate them, convert them, and keep them coming back for more. It shouldn’t be seen as a separate channel. With all of this in mind, we’ve taken a look at how video can be integrated into each stage of your marketing funnel.

Marketing 68

Marketing Social Media Webinar Information 68

Kissmetrics

JUNE 7, 2018

What if the biggest source of your SEO traffic wasn’t from the front page of Google? It’s a completely legal, whitehat SEO backdoor too, so there’s no chance you’ll be penalized. If that situation were to exist, it could change the SEO landscape for quite some time. At least, not the front page exactly.

eCommerce 204

eCommerce SEO Social Media Improvements 204

Kissmetrics

SEPTEMBER 3, 2020

Unlike SEO, where results require weeks or months of work, Google Ads is a direct response channel. Partner status gives your company access to a number of benefits, including the Google Partner badge that can be shown on your website and marketing materials.” A successful ad triggers immediate action from searchers.

PPC 274

PPC Management Improvements Books 274

Kissmetrics

JULY 31, 2021

Based on the AIDA model, then, a traditional-style sales marketing funnel might look something like this: The problem? As a marketer, you must understand their behaviors, their personalities, and their needs to convert them into paying customers. Consider what you can learn from their landing pages, social media channels, and blogs.

Download 361

Download Social Media Subscription Customer 361

Talkoot

APRIL 19, 2021

These brands are also keeping their content fresh, and getting real, dollar benefits just from organic SEO (data aggregated from SEMrush). At that stage, you will be more focused on: Achieving product-market fit. Silos between marketing and product. Understanding your customer’s requirements. Crafting a credible brand story.

Shipping Costs 78

Shipping Costs SEO Social Media Reference 78