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The Complete Ecommerce Analytics Toolkit: 29 Reports, 6 Actionable Steps + 2 Free Guides

BigCommerce

Unlike the hare, though, ecommerce business don’t have a physical road on which to gauge their progress –– or note their missteps. That’s why ecommerce analytics are so incredibly important for online brands. Why We Updated Our Ecommerce Analytics + Insights Suite. Ecommerce Analytics + Insights UX.

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8 Best Ecommerce Analytics Tools

Omnisend

In this article, we’ll present some of the best ecommerce analytics tools on the market, checking out their various features, goals, and pros and cons of each. But first, let’s have a quick look at what metrics every ecommerce store should be measuring consistently. 8 Best Ecommerce Reporting Tools. Start My Free Trial.

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eCommerce Analytics (why is it so important?)

Frooition

Having access to a comprehensive suite to monitor any eCommerce analytics is business-critical. Trying to run any website without a good view of your analytics is like trying to ride a bike blindfolded. Why are eCommerce Analytics so important? What are the eCommerce analytics metrics I should focus on?

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Retail media’s rise, eComm profitability pressure, and more — Profitero press highlights

Profitero

Here are snippets from Profitero’s recent press coverage, which demonstrate how our eCommerce analytics and expertise are helping brands spot some of the biggest trends happening across the digital landscape. What are some hot themes emerging in the digital space? Retail media’s rise.

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Managing Your Digital Channels with Metrics

retailnext

Paying close attention to e-commerce metrics will add strength and resilience to the digital channels of your retailing business. You don’t need to become a digital marketing expert in order to take advantage of the natural data your digital channels generate. Consider how this works in other areas of business.

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How to Understand Your Customer Journey from your Ecommerce Analytics

Prisync

Some customers need more convincing than others. From here, there are some other phases or steps towards reconversion, but that’s enough material for another article completely. Visits: how many people came to your site from this channel. Divvit counts 5.5 We’ve even seen as many as 20 touchpoints. Source: [link].

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Excess Inventory: The Losers And Wieners

Retail TouchPoints

They too are sitting on piles of unsold inventory, and without e-Commerce channels to offset the decline in in-store traffic, we expect them to selectively bottom-fish for inventory or just sit on the sidelines completely. The off-price retailers, unfortunately, haven’t been spared the rash of COVID-19.

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