Retail TouchPoints

FEBRUARY 8, 2024

Kroger will be the first company to test out Intelligence Node ’s new digital shelf optimization solution as it seeks to enhance its online marketplace. The partners hope that clearer, more informative product listings will not only improve the customer experience but also give Kroger better insights into product performance.

Customer Experience 256

Customer Experience Improvements Customer Data Information 256

Retail TouchPoints

APRIL 23, 2024

This first-mover status was likely enabled by Hudson Bay Company’s decision to split the Saks Fifth Avenue brick-and-mortar and ecommerce offerings into two separate companies back in 2021. To learn more about retail media, check out our full guide here.

Retail 231

Retail Customer Data Customer Experience eCommerce 231

365 Retail

JANUARY 18, 2024

The world of customer data is rapidly changing, and companies are responding with diverse strategies to stay ahead in this dynamic environment. The data foundation is behind the wall, and all the marketing and analytics tools get power from the foundation. Results are only as good as the data you feed it.

Customer Data 65

Customer Data Customer Multi-channel Events 65

Retail TouchPoints

FEBRUARY 9, 2023

The company rebranded as Batteries Plus Bulbs in 2012 in an attempt to expand its appeal but then reverted back to just Batteries Plus in 2021 (although it does still sell light bulbs). At the same time, Batteries Plus also rolled out a new online experience that will serve as the foundation for much of what it hopes to do next.

Customer Data 181

Customer Data Customer Omnichannel Electronics 181

Retail TouchPoints

APRIL 1, 2024

In today’s increasingly globalized market, multilingual support is no longer a luxury but a necessity for online retailers to deliver exceptional customer experiences (CX), successfully serve and grow their customer bases, increase sales and thrive in a competitive landscape. The true differentiator is CX.

Retail 289

Retail Customer Experience Customer Retention Technology 289

RTP blog

NOVEMBER 10, 2017

More importantly, as the customer has ‘opted in’ and downloaded a retailer’s (or another company’s) branded app onto their phone, it means that the app can link location data with other sources of customer information at the organization’s disposal. It provides a real-time view of the customer experience.

Customer Experience 150

Customer Experience Technology Customer Mobile 150

Retail TouchPoints

MAY 22, 2023

“As Tanger continues its transformation, we believe omni experiences and customer data are critical to serve our retailers and guests alike.” To mark its 30 th year as a publicly traded company, Tanger Outlets has updated its logo and corporate identity.

Customer 279

Customer Customer Experience Customer Data Improvements 279

GetElastic

JANUARY 14, 2019

The success of industry disruptors such as Airbnb, Amazon and Tesla can be attributed to many factors, but these companies all have one thing in common — a focus on creating an exceptional customer experience, rather than just selling a product. As a result, customer expectations as a whole are evolving.

Customer Experience 136

Customer Experience Customer Multichannel Social Media 136

GetElastic

SEPTEMBER 16, 2021

Why a Hybrid Customer Experience is Essential for Today’s Consumer. In fact, customers that shop using more than one channel have a 30% higher lifetime value than those that only use one. What exactly is a hybrid customer experience? This means businesses can give customers a more seamless, frictionless experience.

Customer Experience 139

Customer Experience Customer eCommerce Vend 139

GetElastic

SEPTEMBER 16, 2021

Why a Hybrid Customer Experience is Essential for Today’s Consumer. In fact, customers that shop using more than one channel have a 30% higher lifetime value than those that only use one. What exactly is a hybrid customer experience? This means businesses can give customers a more seamless, frictionless experience.

Customer Experience 139

Customer Experience Customer eCommerce Vend 139

GetElastic

JANUARY 13, 2019

The success of industry disruptors such as Airbnb, Amazon and Tesla can be attributed to many factors, but these companies all have one thing in common — a focus on creating an exceptional customer experience, rather than just selling a product. As a result, customer expectations as a whole are evolving.

Customer Experience 150

Customer Experience Customer Multichannel Social Media 150

Retail TouchPoints

JANUARY 30, 2024

Gen AI, with its vast potential for enhancing efficiency and personalizing customer experiences, also comes with ethical considerations. The role of such a committee — consisting of individuals from different departments and backgrounds — extends from supply chain management to customer interaction.

Retail 320

Retail Customer Experience Technology Customer Data 320

Retail TouchPoints

AUGUST 29, 2023

For example, according to Forbes , 71% of B2C customers expect companies to deliver personalized interactions and 70% are frustrated when they don’t. Personalization is the act of tailoring an experience based on information a company has learned about an individual. Basically, customers now expect to feel known.

Multi-channel 220

Multi-channel Retail Customer Experience Customer Data 220

Retail TouchPoints

APRIL 17, 2024

Many retailers grapple with insufficient product data. Here, gen AI intervenes, enriching catalogs and enabling a more comprehensive customer experience. By empowering search engines to not just index data but enrich it dynamically, retailers can retain customers on their platform.

Social Media 275

Social Media B2C B2B Customer Data 275

Retail TouchPoints

MARCH 20, 2024

Removing cookies will wreak havoc on marketers, as they won’t have access to third-party data that many companies rely on to target consumers with personalized ads. pop-up, giving you the option to enable that site to remember your data or not.

Small Business Retail 243

Small Business Retail Recommendation Consumer Customer Data 243

Algopix

DECEMBER 2, 2020

No matter the industry, customers today have more ways to research their options than ever before. Customer experiences are the ultimate deciding factor that separates successful companies from the rest. And in many cases, that experience is more important than price or quality. Predictive Inventory Management.

Customer Experience 78

Customer Experience Improvements Management Customer 78

Retail TouchPoints

JANUARY 2, 2024

With the decline in high street spending and increased online competition from ecommerce stores, companies in the retail space need to be effectively innovating to keep up. The real opportunity lies in using your digital product strategy as a way of improving the customer experience (CX) and finding new growth opportunities.

Improvements 228

Improvements Retail Mobile Customer Experience 228

RetailMinded

NOVEMBER 23, 2022

As a retailer, you likely already have a wealth of customer data. This data can include customer contact information, purchase history, and demographic information. In addition, analyzing customer data can help you to identify trends and anticipate future demand.

Customer Data 52

Customer Data Cryptography Customer Retail 52

GetElastic

FEBRUARY 26, 2020

Better customer experience means targeting people, not buyers. The success of industry disruptors such as Airbnb, Amazon and Tesla can be attributed to many factors, but these companies all have one thing in common — a focus on creating an exceptional customer experience, rather than just selling a product.

Customer Experience 78

Customer Experience Customer Multichannel Social Media 78

Retail TouchPoints

JANUARY 24, 2024

B2B brands should invest in AI-driven CRM (customer relationship management) systems to analyze customer data, offering insights for personalized marketing and sales strategies. Given these trends, developing a robust omnichannel strategy is becoming increasingly critical for companies.

B2B 225

B2B eCommerce BigCommerce Omnichannel 225

Retail TouchPoints

JANUARY 16, 2024

Transactional and Non-Transactional Loyalty Interactions The panelists stressed that continuously gathering customer data about this generation is vital, particularly since their pace of change has accelerated. Loyalty programs have long been a key tool for retailers to gather customer data, and that hasn’t changed.

Customer Data 261

Customer Data Customer Experience Fashion Customer 261

GetElastic

DECEMBER 7, 2017

Retail Customer Experience ). Retail companies have tried to manage this pain point with barcodes, RFIDs, and self-checkout counters. Here are some ways leading companies are using checkout-less shopping to create a frictionless shopping experience. But why not eliminate the checkout altogether?

Payment Services 133

Payment Services Merchant Services Customer Data Customer 133

GetElastic

DECEMBER 7, 2017

Retail Customer Experience ). Retail companies have tried to manage this pain point with barcodes, RFIDs, and self-checkout counters. Here are some ways leading companies are using checkout-less shopping to create a frictionless shopping experience. But why not eliminate the checkout altogether?

Payment Services 133

Payment Services Merchant Services Customer Data Customer 133

Retail TouchPoints

APRIL 15, 2021

In 2020, Rinkit’s online sales increased 284% and its email database expanded from 70,000 customers to 300,000. The company now reaches 570,000 customers across the UK, Germany, the U.S. and Australia.

Customer 262

Customer Customer Experience Customer Data Recommendation 262

GetElastic

FEBRUARY 26, 2020

Better customer experience means targeting people, not buyers. The success of industry disruptors such as Airbnb, Amazon and Tesla can be attributed to many factors, but these companies all have one thing in common — a focus on creating an exceptional customer experience, rather than just selling a product.

Customer Experience 60

Customer Experience Customer Multichannel Social Media 60

Retail TouchPoints

OCTOBER 27, 2022

Petco Health and Wellness Company has entered into a multi-year partnership with Nationwide that makes the insurance company the retailer’s exclusive provider. Petco’s goal with the partnership is to expand access to pet healthcare in the U.S. ” Pet healthcare has been a focal point of Petco’s growth strategy.

Supplies 225

Supplies Omnichannel Customer Data Customer Experience 225

Retail TouchPoints

MARCH 15, 2024

Identifying the performance and optimization opportunities for all these elements requires digital shelf analytics (DSA) to cover a variety of data points. Many companies can track their own digital shelf data, allowing them to align products across platforms, perform A/B testing and improve inventory management.

Telecommunications 236

Telecommunications eCommerce Platforms Games eCommerce 236

Retail TouchPoints

APRIL 22, 2024

In the not-so-distant past, customer experience (CX) was a straight line — a predictable journey from point A (the customer’s question) to point B (the company’s answer). Welcome to the future of retail, where the checkout lines are virtual, the service is personal and the experience is anything but linear.

Customer Experience 295

Customer Experience Arts Customer Telecommunications 295

Groove

SEPTEMBER 24, 2020

Email and SMS help businesses reach more customers, converse with them on a personal level and customize the shopping experience to cater to their interests. Automate your email and SMS campaigns by leveraging an automation tool, like Klaviyo , to increase efficiency and create a more personalized customer experience.

Customer Data 322

Customer Data BigCommerce eCommerce Marketing Document 322

Retail TouchPoints

MARCH 9, 2022

It’s those retailers that can most quickly and accurately react to these turbulent market forces and behaviors that are creating the most innovative and positive customer experiences. The rest are at risk of losing customer loyalty, brand affinity and revenue. Identifying the Right Use Cases.

Retail 296

Retail Customer Data Customer Experience Social Media 296

RetailWire

OCTOBER 13, 2020

The communications platform, Twilio, has announced an all-stock acquisition of Segment, a tech startup that gives marketers the ability to migrate customer data via APIs across various apps. Data silos destroy great customer experiences,” Jeff Lawson, co-founder and CEO of Twilio, said in a statement.

Customer Data 40

Customer Data Customer Management Customer Experience 40

Retail TouchPoints

MAY 31, 2022

With so much activity online at the height of the pandemic — during which many people gladly took to shopping online for convenience and peace of mind — retailers have a windfall of customer data that can be leveraged to deliver better and more engaging shopping experiences. Consumer behavior is constantly in flux.

Mobile 318

Mobile Customer Data Recommendation Fashion 318

Retail TouchPoints

FEBRUARY 15, 2023

“So it could be markdown optimization or customer analytics or supply chain or assortment and merchandising — there are a lot of use cases that retailers tend to need. and all of those have a data and analytics element, which is what we’re helping them figure out.”

Merchant Services 271

Merchant Services Supplies Retail Customer Data 271

Retail TouchPoints

DECEMBER 15, 2022

Also, it is not enough for marketers to just ‘know’ their customers; it is important for them to be one step ahead and predict what they need and how they will behave. For example, if a customer has clicked on a push notification on the mobile app, it is captured on the marketing response action.

Multi-channel 221

Multi-channel POS Customer Data Mobile 221

MagentoBrain

FEBRUARY 21, 2023

2023 Digital Marketing Trends and Changes Trend 1: Pay more attention to "customer experience" The discussion of customer experience has greatly increased in recent years. From the rise of UI/UX, we can see that many trends have emerged with only one purpose: to improve customer experience.

Customer Experience 52

Customer Experience Customer Marketing Payment Services 52

Smile.io

JULY 2, 2020

What would your business strategy look like if you didn't have access to any sort of customer data? In short, without understanding your user's key data touchpoints such as demographics, preferences, lifestyles, purchase behaviors, among other things, your brand would be lost in a sea of sameness.

Customer Data 46

Customer Data Live Chat Customer Merchant Services 46

Retail TouchPoints

SEPTEMBER 14, 2022

Traditionally, retailers have turned to third-party data to fill this void. However, third-party data is expensive, inaccurate and eventually will be a thing of the past. There is a treasure trove of data living in customers’ communication channels that is just waiting to be accessed and put to work.

Retail 275

Retail Social Media Presentation Customer Loyalty 275