Remove Company Remove Customer Data Remove Customer Experience Remove Customer Retention
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The Future of Retail is Multilingual

Retail TouchPoints

In today’s increasingly globalized market, multilingual support is no longer a luxury but a necessity for online retailers to deliver exceptional customer experiences (CX), successfully serve and grow their customer bases, increase sales and thrive in a competitive landscape. The true differentiator is CX.

Retail 291
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Why You Should Still Be Using Personalized Marketing to Boost Your Brand

Kissmetrics

Behavioral personalization analyzes customer interactions with your company, such as past purchases or website behavior. Contextual personalization considers where customers are in their journey. Personalized marketing is also one of the best ways to engage customers between channels and send more relevant marketing messages.

Marketing 273
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4 Ways Retailers can Leverage Generative AI to Drive Revenue and Productivity

Retail TouchPoints

Unlike traditional AI that is used to detect patterns and make decisions, generative AI models use neural networks that are trained with massive amounts of data to create new and original content — all from just a few typed questions from a person. Companies are racing to adopt it.

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Post-purchase Strategies to Turn One-Time Holiday Shoppers into Your Brand’s BFFs

lateshipment

This term is coined as “ The one-time shopper dilemma ”, where e-commerce businesses are unable to convert one-time shoppers into repeat customers due to unfavorable customer experiences. 76% of customers say that an unacceptable customer experience would affect their decision to order from the company again.

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Top Online Retailers Winning a Competitive Market

Optimizely

With the largest online network of classic car dealers, the company not only has a strong inventory, but also acts as the connection point between classic car enthusiasts –– whether they are buying or selling. To achieve this, the company uses customer data to keep buyers informed of the latest trends they personally care about. .

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Keep Your Eye on the Customer Engagement

Optimizely

If you’re not keeping track of customer engagement, you could completely miss this slow process of pulling away from your brand — wrongly assuming that your customers are just as highly engaged as the day they first bought from your company. You can’t leave everything up to customer service! Clicked on an ad.

Customer 210
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5 Ways Retailers Can Tackle Wavering Customer Loyalty

Retail TouchPoints

However, brands cannot underestimate the importance of implementing a compliant and transparent process for collecting and using customer data. . Last year’s top retention tool — free shipping — fell slightly, from 64% in 2021 to 57% in 2022. Inflation and the threat of a recession are bringing discounts to the forefront.