365 Retail

JUNE 7, 2023

Amperity , the leading enterprise customer data platform (CDP) for consumer brands, has announced Forever 21 has selected Amperity to ‘maximise the value’ of its omnichannel customer data. With Amperity, Forever 21 will be able to provide more relevant, personalised customer experiences.

Customer Experience 70

Customer Experience Customer Customer Data Customer Loyalty 70

Retail TouchPoints

AUGUST 29, 2023

For example, according to Forbes , 71% of B2C customers expect companies to deliver personalized interactions and 70% are frustrated when they don’t. Personalization is the act of tailoring an experience based on information a company has learned about an individual. Basically, customers now expect to feel known.

Multi-channel 222

Multi-channel Retail Customer Experience Customer Data 222

Omnisend

DECEMBER 15, 2020

When that time comes, the customer will look to contact the company. The challenge for ecommerce businesses is the average customer uses ten different channels, including contact forms, social media profiles, live chat, and email—making it hard for companies to know where to focus their efforts. Learn more!

Omnichannel 148

Omnichannel Live Chat Customer Social Media 148

365 Retail

JANUARY 18, 2024

The world of customer data is rapidly changing, and companies are responding with diverse strategies to stay ahead in this dynamic environment. The data foundation is behind the wall, and all the marketing and analytics tools get power from the foundation. Results are only as good as the data you feed it.

Customer Data 62

Customer Data Customer Multi-channel Events 62

Retail TouchPoints

MAY 22, 2023

“As Tanger continues its transformation, we believe omni experiences and customer data are critical to serve our retailers and guests alike.” To mark its 30 th year as a publicly traded company, Tanger Outlets has updated its logo and corporate identity.

Customer 281

Customer Customer Experience Customer Data Improvements 281

GetElastic

SEPTEMBER 16, 2021

Why a Hybrid Customer Experience is Essential for Today’s Consumer. In fact, customers that shop using more than one channel have a 30% higher lifetime value than those that only use one. What exactly is a hybrid customer experience? This means businesses can give customers a more seamless, frictionless experience.

Customer Experience 139

Customer Experience Customer eCommerce Vend 139

GetElastic

SEPTEMBER 16, 2021

Why a Hybrid Customer Experience is Essential for Today’s Consumer. In fact, customers that shop using more than one channel have a 30% higher lifetime value than those that only use one. What exactly is a hybrid customer experience? This means businesses can give customers a more seamless, frictionless experience.

Customer Experience 139

Customer Experience Customer eCommerce Vend 139

Retail TouchPoints

OCTOBER 27, 2022

Petco Health and Wellness Company has entered into a multi-year partnership with Nationwide that makes the insurance company the retailer’s exclusive provider. Petco’s goal with the partnership is to expand access to pet healthcare in the U.S. ” Pet healthcare has been a focal point of Petco’s growth strategy.

Supplies 227

Supplies Omnichannel Customer Data Customer Experience 227

Retail TouchPoints

AUGUST 30, 2023

Many retailers struggle to cultivate genuine engagement that builds lasting relationships and delivers frictionless customer experiences. If customers feel your efforts are merely transactional, they won’t hesitate to go to your competitor looking for the next best deal. Tip 4: Provide better product detail for customer ease.

Shipping Costs 221

Shipping Costs Improvements Live Chat Retail 221

Retail TouchPoints

JANUARY 4, 2023

By using high-quality images and videos of products, customers are drawn closer. While videos make for a more engaging customer experience, only 40% of product detail pages currently use video, according to the 2022 Omnichannel Retail Index. Aside from how the products are displayed comes how the customer discovers them.

eCommerce 257

eCommerce Omnichannel Comparison Shopping Recommendation 257

GetElastic

JANUARY 13, 2019

The success of industry disruptors such as Airbnb, Amazon and Tesla can be attributed to many factors, but these companies all have one thing in common — a focus on creating an exceptional customer experience, rather than just selling a product. As a result, customer expectations as a whole are evolving.

Customer Experience 150

Customer Experience Customer Multichannel Social Media 150

Retail TouchPoints

DECEMBER 15, 2022

Also, it is not enough for marketers to just ‘know’ their customers; it is important for them to be one step ahead and predict what they need and how they will behave. A real-time CDP will help retailers keep track of customer behavior across channels to provide a ‘phygital’ or ‘omnichannel’ experience to customers.

Multi-channel 223

Multi-channel POS Customer Data Mobile 223

Retail TouchPoints

AUGUST 13, 2021

The new operating model will help each organization focus on their biggest growth opportunities while still working together to provide a seamless customer experience across both channels. It obviously reduces costs as well (by divesting physical assets), potentially enabling these companies to reach profitability more quickly.”.

eCommerce 298

eCommerce Operations Customer Experience Omnichannel 298

Retail TouchPoints

APRIL 20, 2022

Further expansion will be guided by utilizing customer data and feedback to address specific local needs to inform future openings. “Customers can expect thoughtful partnerships and events with local charities, businesses and artists in every city. and San Francisco in April, May and June.

Operations 255

Operations Shipping Costs Omnichannel Customer Data 255

Retail TouchPoints

JULY 5, 2022

But now, even as consumers return to stores, they have come to expect those omnichannel conveniences, meaning retail executives must find a way to make them financially viable. On the one hand you have brands like Nike , Adidas and even CPG companies going more direct and growing more powerful,” said Anderson.

Shipping Costs 287

Shipping Costs eCommerce Retail Merchant Services 287

Retail TouchPoints

JUNE 22, 2021

The department store retailer took a similar route by dividing Saks Fifth Avenue into distinct ecommerce and brick-and-mortar companies — a move that could become a trend among apparel and specialty retailers. Saks OFF 5TH provides a compelling assortment of brands to fashion-seeking customers at the best prices.

Specialty Retailers 161

Specialty Retailers Other Apparel Department Stores 161

lateshipment

JANUARY 17, 2023

The main reason is due to the fact that customer experience (CX) much like e-commerce is an ever-changing area and you need to keep yourself updated with new trends in the field to thrive and enjoy success. In short, CX helps you build and maintain a loyal customer base. That’s not all!

eCommerce 130

eCommerce Merchant Services Omnichannel Customer Experience 130

Retail TouchPoints

JUNE 23, 2022

But in the retail realm, activist investors have recently latched on to a tactic that is relatively new — pushing ailing store brands to spin off their ecommerce business into a standalone company. AlixPartners advised both companies in their decisions. A Tale of Two Retailers. This strategy could hold water.

eCommerce 268

eCommerce Omnichannel Channel Department Stores 268

Retail TouchPoints

DECEMBER 13, 2021

Over the course of her career, Tharp led digital transformations from the inside at a host of companies, including Dean Foods, Travelocity, Neiman Marcus and Fossil. But now, at Google Cloud , she sees the opportunity to help usher in a new era of digital transformation for the retail industry as a whole.

Channel 182

Channel Omnichannel Retail Merchant Services 182

Retail TouchPoints

APRIL 20, 2022

This technology is useful in cities and states that don’t allow customers to see the product.” As cannabis brands like Cookies and Dr. Greenthumb’s try to up their “retail cred,” they are focusing on omnichannel storytelling and high-touch service. Using Analytics and Customer Data to Localize and Personalize Cannabis Retailing.

Retail 353

Retail Social Media Technology Events 353

Kissmetrics

JANUARY 17, 2022

Behavioral personalization analyzes customer interactions with your company, such as past purchases or website behavior. Contextual personalization considers where customers are in their journey. Personalized marketing is also one of the best ways to engage customers between channels and send more relevant marketing messages.

Marketing 273

Marketing Recommendation Social Media Improvements 273

Retail TouchPoints

AUGUST 15, 2022

Results from Retail TouchPoints’ annual Customer Loyalty and Personalization Benchmark Report reaffirm that retailers are focused on building a strong foundation of first-party data to support their supply chain, in-store services, omnichannel marketing and experiential strategies. . Stand Out Beyond Free Shipping .

Customer Loyalty 202

Customer Loyalty Customer Retail Shipping Costs 202

lateshipment

APRIL 2, 2021

This makes it clear that customers who ordered from an online store for the first time in 2020, don’t plan on going back to a physical store anytime soon. However, you must keep in mind that entirely relying on these marketplaces can limit your brand’s growth (as you don’t own the customer data). hot and trendy.

Customer Loyalty 130

Customer Loyalty eCommerce Customer Shipping Costs 130

Omnisend

MARCH 29, 2021

Try Omnisend free for 14 days and use marketing automation to create a better customer experience! Omnichannel Fashion Ecommerce. If the past few years have taught us anything, the omnichannel customer is here to stay. Omnichannel marketing is only a few clicks away! Try Omnisend free for 14 days!

Fashion 148

Fashion eCommerce Omnichannel Clothing 148

ESW

JULY 6, 2023

For nearly 3 in 4 first-time ecommerce shoppers, their first (and only, to that point) online buying experience was with Amazon and its seamless checkout, fast delivery and exceptional customer support. Customers don’t have to have a bad experience to be dissatisfied with a brand’s online store.

eCommerce 139

eCommerce Payment Services Customer Shipping Costs 139

Retail TouchPoints

AUGUST 1, 2023

A critical area of focus is transforming their business into more profitable omnichannel platforms. The Customer at the Center Using predictive analytics for decision-making is one strategy merchants can adopt to enhance profitability. Simply reviewing historical and present sales data won’t cut it.

Retail 242

Retail Shipping Costs eCommerce Consumer 242

Retail TouchPoints

AUGUST 9, 2021

These days, the framework for marketing success is still being driven heavily by a company’s media plan rather than in the context of overall customer health. Many companies are accustomed to viewing performance by channel, by store or by product. Are existing customers sticking around? That needs to change.

Customer 298

Customer Multi-channel B2C Omnichannel 298

Retail TouchPoints

NOVEMBER 1, 2023

It might sound strange to say this about a place where some 80% of transactions actually take place, but brick-and-mortar stores represent an underutilized resource, according to Sarah Jarvis, co-author of the second edition of Omnichannel Retail: How to Build Winning Stores in a Digital World. What do you think is going on there?

Books 267

Books Omnichannel Payments Mobile 267

Retail TouchPoints

SEPTEMBER 28, 2021

Whatever valuable commodity data represents, it’s key for retailers in their quest to drive innovation and differentiation in vital areas including marketing, customer experience and product development. But new laws, regulations and tech policies are forcing businesses to completely rethink how they collect and use data.

Consumer 262

Consumer Customer Experience eCommerce Technology 262

Optimizely

DECEMBER 14, 2017

If you’re not keeping track of customer engagement, you could completely miss this slow process of pulling away from your brand — wrongly assuming that your customers are just as highly engaged as the day they first bought from your company. You can’t leave everything up to customer service! Clicked on an ad.

Customer 210

Customer B2C Customer Loyalty Customer Data 210

Retail TouchPoints

SEPTEMBER 17, 2020

Today’s retail CMO is responsible for the entire customer experience — not just branding and messaging. With this accountability comes the need to think deeply about how all customer touch points connect to deliver an agile, profitable and personal experience that resonates with each and every customer.

eCommerce 186

eCommerce Mobile Channel Customer Loyalty 186

Retail TouchPoints

SEPTEMBER 28, 2020

Holiday hires will help retailers leverage their store-based omnichannel fulfillment capacity through buy online, pick up in-store (BOPIS), curbside pickup, home delivery and ship-from-store services. More and more, retailers’ last-mile efforts are tied in with shipping and delivery companies.

Fulfillment 303

Fulfillment Department Stores Shipping Costs eCommerce 303

Retail TouchPoints

FEBRUARY 18, 2021

Even sporting goods and specialty athletic companies are seeing the benefits of appointments, as they allow associates to walk consumers through their preferred activities and make pointed recommendations based on their needs and behaviors. It supports the consultative experience that’s a definer for how consumers want to be treated.”

Retail 285

Retail Beauty and Health Books Omnichannel 285

GetElastic

NOVEMBER 8, 2022

One specific passage from the report resonated with me, based on what I see from our customers every day: “Winning in e-commerce is not about optimizing the current business to play in a digital world. It instead reimagines business through an omnichannel-first lens. Play strategically in the right channels.

eCommerce 78

eCommerce Payment Services Retail Omnichannel 78

Ecommerce Platforms

FEBRUARY 23, 2021

As many companies discover, it’s all about having the right tools. Your ecommerce software holds your company together and keeps it running when you’re trying to guide your clients through your checkout. There are a lot of software options out there, but some are more tailored for enterprise companies than others.

eCommerce Platforms 118

eCommerce Platforms Merchant Services Shipping Costs eCommerce 118

ESW

SEPTEMBER 29, 2023

To keep up with consumer demand, brands and retailers are facing pressure to implement omnichannel commerce strategies. Why focus on omnichannel? Because customers demand it. Eva Ponce , the director of the MIT Omnichannel Distribution Strategies Lab at the MIT Center for Transportation & Logistics.

Omnichannel 146

Omnichannel Payment Services Merchant Services Multichannel 146

Omnisend

MAY 5, 2021

However, the extra load on shipping companies and the desire to slowly reintroduce foot traffic to physical stores have driven a new phenomenon, something that bridges the gap between offline and online experiences. Omnichannel marketing puts customer data front and center to provide an immersive, seamless customer experience.

Shipping Costs 148

Shipping Costs Shipping Omnichannel Fulfillment 148