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[eCommerce 2021] A Step-by-step Guide to Customer Retention

lateshipment

Did you know that the average Customer Retention Rate (CRR) is just around 35% for eCommerce businesses. Just take a look at these stats 65% of a company’s business can be credited to existing customers. Companies have to spend 7 times more to get a new customer than to retain an existing one. Leverage email marketing.

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Your Guide to Excelling in Consumer Journey Management: Conquering the 5 Stages with Success

ChannelSale

A key marketing concept is the consumer journey. By comprehending and utilizing each phase, businesses can sell their products more successfully, increasing sales and customer retention. Awareness The Awareness stage of the consumer experience is when potential customers first become aware of their needs, problems, or both.

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Top Customer-Driven B2B eCommerce Trends

GetElastic

B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features. Additionally, 82% of B2B marketers prioritize lead generation, while 43% focus on customer retention.

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The Complete Guide to Client Onboarding and Retention

Kissmetrics

Customer retention isn’t just another vanity metric. The longer a customer stays with your business, the more revenue they generate. In financial services, a 5 percent increase in retention results in a 25 percent increase in profits. How Establishing an Involvement Level Impacts Customer Retention.

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5 Impactful Ways To Improve Your Online Store — And Drive More Sales

RetailMinded

Ranging from mastering social media marketing to embracing advanced SEO techniques, these strategies will help reshape your digital storefront for success. They’re more likely to make a purchase if they see positive testimonials from other consumers. This is where Search Engine Optimization (SEO) comes in handy.

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Automated Workflows: Attract, Engage & Delight Your Audience

Groove

This measurable automation makes it easy to tailor messaging and marketing efforts to a certain segment of prospects, leads or customers that take a specific action on your site. Automated workflows allow eCommerce businesses to automatically push consumers through the buyer's journey based on every interaction they have within a site.

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How to Grow a Successful CRO Program

Kissmetrics

This is done through A/B testing , data analysis, customer journey mapping , consumer research, and more. According to Unbounce , 70 percent of consumers report a slow load time decreases their chance of buying. Any business looking to improve its online conversions or SEO can benefit from a CRO program. Conclusion.

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